Resources
Q&A with Hank Barry, Co-Chair of Sidley Austin
I welcomed Hank Barry, co-chair of Sidley’s Emerging Companies and Venture Capital practice, on my Blog Talk Radio show last Monday. I met Hank during his tenure years as the CEO at Napster.
During our interview Hank shared his experience with Napster as a “good one.” He said,
“I wouldn’t change a moment of it.” Hank explained to me that because of some internal issues at Napster, his partners asked him to be the CEO for, “quote, three or four weeks,” but he ended up staying in that position for almost two years. We talked about his complex career with Napster, learning about policy making, negotiating with record companies, and interactions with some of the major artists.
We then shifted into a conversation about Hanks career with Sidley, a worldwide law firm. Hank said, “The fundamental mission of the firm is to provide the highest quality of professional legal services, simple as that.” We discussed his work with pro bono cases and human rights cases including the launch of the first global pro bono initiatives called the Africa and Asia Agricultural Enterprise program, which entails reaching out to developing countries and helping people who have agricultural goods get those products to market and get a fair return on their investment.
When asked what his next project or collaboration might be Hank said, “Well I’m just trying to be a good partner to Sidley Austin. I mean that’s my main goal in life right now, just to be a good partner and grow this office.”
To hear the full interview visit my BTR with Hank Barry
There, you can find new interviews with some of the top innovators of our time.
My BlogTalkRadio episodes are regularly scheduled live, every Monday at 8:00 pm EST.
Until next time,
Kelli Richards, CEO of All Access Group
Hank Barry
The Scoop on Zach Zalon, Former President of Virgin Digital
I recently talked with Zach Zalon, the co-founder of Wilshire Axon and former President of Virgin Digital, the digital platform for Virgin’s Entertainment Group. We discussed his inspiration for launching Virgin Digital and the philosophies that have structure his career.
Zalon attributed most of his career to the fundamental philosophy that was created when he worked as manager at the Troubador club, a live music nightclub. He spoke of the clubs ability to showcase up-and-coming artists that didn’t have a big following by bookending a major label act with these new artists. “Our philosophy was to democratize, in some respects, access to fans by using the bigger bands that were going to draw all those people to our club as the gateway to that bands fan base.” The philosophy that was created from this was the underlying desire to support independent artists that didn’t have the proper following or support.
He took that philosophy with him when he left the Troubador. At that time, the Internet was in its early states, and Zalon teamed up with his connections in the music world to use the Internet as another vehicle for expanding an artist’s access to new audiences, which inspired him to branch out and create his own consulting firm, The Factory Network.
Transitioning into his career with Virgin, Zalon explains that Virgin had been a client of The Factory Network (TFN), and they had worked with the company to do a variety of things. TFN wrote a business plan for what they thought would be a fairly innovative service called Radio Free Virgin, a global, online radio service that connected very deeply with the mega stores around the world to drive a fairly significant audience. When Richard Branson funded it, Zalon and his team decided to close down TFN and take on the project for Virgin full time.
After many years with Virgin, Zalon and his team spun out of the company and created two separate companies, Wilshire Axon and Hello Music. Zalon and his team used the blueprinting methods they had created during their time at Virgin and established a digital product design firm. Hello Music started from the teams desire to help artists. The idea behind it is to pre-negotiate opportunities that, up until now, only major acts have gotten access to and providing that access to artists anywhere in America in a standardized experience.
When asked what he most wanted to be remembered for Zalon said that he didn’t feel like he had been around long enough for a legacy, but rather explained that the three things he and his team were focused on were helping large companies create amazing digital experiences for their customers, helping independent artists get support, and an overarching focus on the city of Los Angles.
To hear the full interview visit my BRT Interview With Zack Zalon.
There, you can find new interviews with some of the top innovators of our time.
My BlogTalkRadio episodes are regularly scheduled live every Monday at 8:00 pm EST.
Until next time,
Kelli Richards, CEO of All Access Group
Alex Bogusky
Social TV & Second Screen: How Television Captivates Fans Using Social Media
Are you guilty of calling up Carson Daly in the early 2000’s and requesting a song on MTV’s show, Total Request Live? MTV is just one early example of viewers interacting with television. American Idol has also been notorious for enabling fans call in or text to vote for their favorite contestant for nearly a decade, but with the growing popularity of social media, we’re seeing an expansion of audience participation and networks are taking it a step further.
Not only are people requesting music and voting for their favorite talent, –online and through smartphones –but now audiences can interact directly with the stars and other fans, participate in contests and polls, and discuss show predictions, all while watching the show using their smartphones and tablets. This is called Social TV or Second Screen.
Social television is almost essential nowadays. Fans expect to be able to tweet and post along with their favorite characters. Showtime, the Oprah Winfrey Network (OWN), and the teen network ABC Family are just three of the networks that do this flawlessly.
So what are these networks doing right?
Showtime has been known for producing quality content for years, but the network has since stepped it up with the introduction of the Showtime Sync App for iPad. The app encourages viewers to follow along with the app while watching their favorite shows like Dexter, Homeland, and Shameless. As long as the audio is enabled on your device, the app syncs with your television, and allows users to take polls, make predictions, and get exclusive content specific to the episode playing. Users can even test their knowledge of their favorite shows and characters by answering trivia questions.
Incorporating an insiders view through the use of blogging is one of the ways Oprah’s Lifeclass has captured the attention thousands of people. The show airs on the Oprah Winfrey Network and showcases Oprah’s life lessons and advice. Oprah elicited popular bloggers and gave them behind-the-scenes access to the show, so they could share their experiences with the world. Oprah also effectively uses Skype, a video communication system, to directly incorporate viewers into the television program. Viewers can call in and ask questions, discuss their fears, or share success stories.
The family channel, ABC Family flawlessly uses twitter to interact with fans (250,000+). Actors from the popular shows such as Pretty Little Liars and The Lying Game live tweet every episode that airs. Hashtags are even displayed (strategically, I might add) throughout the episode during suspenseful or unexpected moments in the plot, so that fans can take to twitter with their reactions. Viewers have direct access to their favorite characters/actors and are encouraged to ask questions, make predictions, and participate in contests –and are rewarded with real responses. The network has often used twitter as their primary platform to give fans updates about new characters, plot twists, and new television programs.
The driving forces behind social TV and second screen are companies like yap.TV, Get Glue, intoNow, Zeebox, and Blip.TV. The common theme among them surrounds the platforms they offer –apps allowing you to connect to online communities while watching your favorite shows. Let’s take a look at a few of the best.
Yap.TV is an online TV guide with Facebook and Twitter integration and provides content feeds and group chat capabilities. IntoNow uses your television’s audio to recognize which show and episode you are watching and delivers preprogrammed content, similar to the Showtime Sync App. Blip.TV has taken a different approach from the others and showcases content from up-and-coming and well-know producers. The content is anything from reviews to updates to predictions, etc in the form of videos. The platform also has popular social media integration.
These networks have certainly gained a loyal following and continue to stretch the boundaries of social media. Meanwhile the tech companies behind second screen continue to evolve, adding new capabilities & ways to engage over time. Fans are developing an even deeper relationship with the celebrities and characters they love. In what ways do you use social media to interact with your favorite television programs? What does this mean for the future of social TV? What will viewers expect next?
Until next time,
Kelli Richards, CEO of The All Access Group, LLC
Julian Lennon and the White Feather Foundation
In the video below, I talk briefly about my relationship with Julian Lennon and his charity, the White Feather Foundation, who celebrated its huge gala late last week. To Support the White Feather Foundation, please visit: https://WhiteFeatherFoundation.com
Until next time,
Kelli Richards, CEO of All Access Group
Stop Wishing Your Life Away- THRIVE
Fearless people not only live amazing lives and achieve great heights — fearless people take on projects from which the rest of us would run. Thrive! Stop Wishing Your Life Away…
Until next time,
Kelli Richards, CEO of The All Access Group, LLC
Are You Ready to THRIVE?
Do you ever feel like your life is passing you by? Like there are things you’ve wanted to do and make happen, but you just haven’t gotten around to doing them? Do you feel like you’ve been distracted or lived a life of excuses or have felt pressure to keep up with the Joneses, but the harder you try, the more it slips away? It’s time to get real and get empowered. It’s time to THRIVE.
Join me, Kelli Richards, on Friday, June 28, 2013 and learn how to stop wishing your life away.
Date: Friday, June 28, 2013
Time: 9am – 4pm
Location: Silicon Valley Capital Club, San Jose CA
Based on “Million Dollar Consultant” Alan Weiss’s recent book by the same name, this experience will forever change the way you look at the world and empower you to feel and act as the master of your own fate.
Under Alan’s direction, Kelli has condensed and solidified 25 years of working with industry leaders and celebrities to share a very powerful set of skills that will rouse you to set your own course without fear, baggage, intimidation, or guilt.
Thrive! will help you create consistent high points of self-worth (mastery) through the intelligent acquisition and application of skills.
In this powerful one-day workshop you will:
- Evaluate what’s working and not working in your life; ID areas for transformation
- Develop techniques to create reasonable “stretch” goals for growth
- Articulate what legitimate achievements look like for you
- Master use of your time, including overcoming distractions
- Jettison the energy suckers and bad influences
- Mastery of your own life; no longer base your self-worth on outside judgments
- Get real about things you’ve said you really wanted to do/have in life but never get around to
- Kill cows (throw baggage off the train—no cows will be harmed!)
- Act like a success to live like a success
- Avoid victim and poverty mentalities; be accountable for actions & adopt an abundance mindset
- Deal with difficult people (including yourself)
- Recognize and exploit your own greatest assets
- Get comfortable with who you are & drive your life autonomously vs. keeping up with the Joneses
- Embrace self-mastery and self-direction
- Voluntarily discuss obstacles and learn to overcome them
- Create a six point, personal plan to ensure that you Thrive!
Investment in your future: $799 registration fee ($599 if you register before May 15).
In addition, you’ll receive a copy of Alan’s book “Thrive: Stop Wishing Your Life Away” on which this workshop is based; lunch is also included. Register early as space is limited & we expect it to sell out.
Tech Advances for a New Century – Fingerprints as Credit Cards
Imagine going to your local Starbucks and instead of having to rummage through your wallet in the morning, simply pressing your finger to a scanner and walking out. Headache averted. Want to know more? Read on for a 4-minute history and update on Scanning for Payment.
For years various companies have developed innovative, “easy” payment options for purchases at locations ranging from retail stores, to restaurants, to public transportation systems, to small-personal merchants. Businesses life Flock Tag, Square, and others, all feature an accessible, simple ability to allow the fast swipe of a card for payment or – bringing access to individuals and businesses who never accepted credit cards for payment before this due to the clunky technology and equipment. Now it’s as easy as a 1” “square” and an app on your SmartPhone. Yes, commerce has definitely come to the masses.
Square sends its user a card reader which plugs into the head phone dock on smart phones, allowing for users, usually small business owners, the ability to charge sales to cards. Square offers two payment options, either a rate fee per transaction or a flat $275 monthly charge.
Breeze Cards are re-loadable magnetized cards used in the Rail system in Atlanta, Georgia. The cards differ from Subway passes in cities like New York, in that they are reusable; by simply swiping your Breeze card at a kiosk you are able to add rides to the card, which is then swiped upon entering and leaving the “Marta”- subway. This is a huge win for green ecology, all but eliminating the waste of use and use-up passes for other systems, like New York.
The Flock Tag is a step further in this brave new world. It is a “customer loyalty program,” originated in Ann Arbor, Michigan, which aims to replace all promotion cards at local stores that keep count of purchases – basically it works like this: Buy 10 smoothies and get your 11th free. To make it even easier, it combines all stores into one loyalty card. The card is simply swiped after you pay and works with its corresponding phone application to track purchases and promotions. What do ALL of these various cards have in common? They all represent new “revolutionary” forms of payment, and promotion, aimed at simplifying the payment process for consumers worldwide.
While all these cards are revolutionary in their own rights, engineering students at The School of Mines and Technology in Rapid City, a small university in South Dakota, may be in the process of outdoing them all with their implementation of fingerprint scanners as payment.
And while there are privacy issues with this sort of technology, what could be more convenient than paying for your purchases by swiping your finger?
To good to be true? It keeps getting better. If this type of finger payment elicits memories from movies in which someone steals your finger, and you can’t cancel a finger like you can a credit card, the engineers in Rapid City are implementing a live hemoglobin check in the scanner, so only “live” fingers can be used as payment. Gross, maybe? Effective and thought provoking? You bet.
Until next time,
Kelli Richards, CEO of The All Access Group, LLC
Twitter Music
As all of us know, there are countless online music apps and platforms circulating the web, from Spotify, to Pandora, to Soundcloud, to Last.fm – all offering “unique” variations on the music listening experience. Let’s have a quick overview and then I’ll make a few valuable points.
- Spotify works with Facebook to allow friends to share music in real time, as they listen.
- Pandora lets users pick a genre, or artist, or song and create a playlist accordingly.
- Soundcloud targets the artists themselves, allowing recording and sharing, which in turn, appeals to listeners looking for the next great musician or fans seeking sneak peeks of new songs.
- Last.fm basically provides an encyclopedia-like amount of information about artists with biographies to similar musicians and popular tracks.
So it comes as no surprise, and it was only a matter of time before Twitter released its own online music player, cleverly named, “Twitter #Music.”
So what does #Music have to offer, and is it even worth using when compared to all the other listener options?
Lets check out the app.
Twitter organizes its music selection into four categories: Popular, which they describe as “new music trending on Twitter;” Emerging, “hidden talent found in the Tweets;” Suggested, “artists you might like;” and #NowPlaying, “tweeted by people you follow.”
The Popular music section is basically Twitter’s version of the iTunes top 100, or the Billboard top 100, except it illustrates the top 40 songs played on Twitter. Is less actually more? The ‘Emerging’ category promises to expose new, up and coming, talented musical groups –probably Indie-Rock bands; ‘Suggested’ is exactly what it sounds like –Twitter analyzes your tweets and follows and provides you with music accordingly (not bad for music discovery purposes); and ‘#Nowplaying’ is pretty self-explanatory.
While the idea of Twitter joining the music sharing industry is a pretty obvious decision, and the categories they break the music down into seems legitimate, and are integrated into Twitter pretty logically, it still is difficult to imagine #music making any real impact in the music sharing space, despite its already massive audience. The sad news is that Twitter has failed to offer any “new” advantages to using its application.
Popular music can be found anywhere. There are far more credible sources for “emerging” talent on sites like Pitchfork.com, or even through Spotify – and “Suggested” tracks has already been mastered by Pandora. However, possibly the biggest flaw in #music is the fact that I could really care less about what people I’m following are listening to. Facebook and Spotify work so well together because they only share information among friends, or at least acquaintances. Twitter is different in that it is a totally different type of social networking. Yes I follow my friends, but I also follow people for news, for sports analysis, for tech advances, or because they may just tweet hilarious, absurd and interesting thoughts.
But that does not mean that I am interested in what Anderson Cooper, Snookie, LeBron James, or what @crapmydadsays is listening to? Not really.
Until next time,
Kelli Richards, CEO of The All Access Group, LLC
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1-day Mastermind & Branding Event w/Lunch w/Kelli Richards, Mike Koenigs and MaryAgnes Antonopoulos
“An Introduction to All Access Inner Circle Mentorship”
Friday, April 19, 9:00am-2:00pm
Capital Club, San Jose, CA
Featuring: Mike Koenigs, Kelli Richards and Mary Agnes Antonopoulos on Branding, Social Media & Connections
Your Investment: $147.00
In this 1-day Mastermind & Branding Event with Internet GIANT Mike Koenigs, and Social Strategist Mary Agnes Antonopoulos, Kelli Richards will focus on supporting attendees to leverage and create a powerful online presence and brand, build valuable connections, AND set achievable goals, blow past roadblocks and support other attendees. This exclusive group will work with Kelli Richards and her two valuable guest speakers – serious and respected mentors in their field – to accomplish powerful results. This event is perfect for Entrepreneurs, Creative Thinkers, Professionals, CEO’s, and Small Business Owners.
Kelli Richards will help you:
- Create powerful alliances and strategic partnerships that will:
- Gain empowering insights and feedback from kindred, like-minded peers that will propel you forward and help you overcome obstacles in your way;
- Develop powerful connections in networking to create dynamic collaborations and accelerate success.
- Identify the road blocks preventing you from achieving your goals and vision.
Internet Giant Mike Koenigs will share:
Guest Speaker #1: Mike Koenigs, The World’s Highest Paid Online Video Marketing Expert “How to be a Highly Paid Success Story with Cutting-Edge Mobile, Video and Social Media Tools”
- Common threads and lessons learned working for over 20 years with clients such as Sony Entertainment, 20th Century Fox, Paula Abdul, Tony Robbins, General Mills, BMW and tens of thousands of customers in over 60 countries
- How to become a highly-paid online marketing consultant with today’s cutting edge mobile, video, and social media tools (#1 Bestselling author of “Author Expert Marketing Machines” and #1 Bestselling co-author of “Make, Market, Launch IT!”).
- Develop a vibrant video and mobile marketing presence with his software tools, Traffic Geyser and Instant Customer.
Guest Speaker #2: Mary Agnes Antonopoulos, Social Media & Branding Expert, “How to Run Your Entire Social Marketing Campaign in Four Hours a Week”
Mary Agnes will share:
- 45-minutes: from confusion to an easy, how-to toolkit to create an effective social media campaign in only 4 hours a week:
- Easily populate your blog; turn it into a sought-after podcast and YouTube series;
- Realistically reach over 80,000 people through Linkedin, Twitter, Facebook, YouTube, iTunes and BlogTalkRadio;
- Build a brand that WORKS and attracts people to your website and your social presence;
- Do’s and don’ts for newsletters and all things online. Learn how from Social Media Rock Star and Strategist, Mary Agnes Antonopoulos.
Your Investment: $147.00
About Kelli Richards
Kelli Richards is a recognized thought-leader in digital music and entertainment with deep expertise in digital distribution and branded content, as well as working with a plethora of luminaries and innovators. She drove music and entertainment initiatives at Apple for 10 years, and helped to birth a whole new consumer movement around disruptive technologies & emerging business models. As President of The All Access Group, she has worked closely with a the author of “Instant Customer Revolution,” which explains wide range of start-ups, Fortune 100 companies, and established artists and industry leaders alike as a sought-after strategic consultant for the past 15 years. www.allaccessgroup.com.About Mike Koenigs
Mike Koenigs is the “2009 Marketer of the Year” winner, entrepreneur, filmmaker, speaker, author and holds a patent in “Cross-Channel” Marketing Technology. He is the CEO, “Chief Disruptasaurus” and Founder of Traffic Geyser and Instant Customer. His products simplify marketing for tens of thousands of small businesses, authors, experts, speakers, coaches and consultants worldwide. His celebrity and bestselling author clients and friends include Paula Abdul, Tony Robbins, Tim Ferriss, Debbie Ford, John Assaraf from “The Secret”, Brian Tracy, Jorge Cruise, Dan Kennedy and Harvey MacKay.About Mary Agnes Antonopoulos
Mary Agnes Antonopoulos is a respected social media strategist with over 100 successful social branding and marketing campaigns for a variety of clients, including NY Times bestselling authors: Jack Canfield, JJ Virgin, Christine Comaford; plus a long list of entrepreneurs and corporations (including AT&T, Midas and Panera Bread). She has graduated hundreds of entrepreneurs from her 6-week course on social marketing. Mary Agnes speaks all over the country, teaching winning social media tactics and audience building techniques.Leap Motion, Welcome to the Future
Developers at Leap Motion may be in the process of creating the most revolutionary tool to hit computers in decades: the ability to control your computer using just your hands and simple finger movements. The Leap Motion device is a flash drive size gadget that connects to either your Mac or PC and instantly allows you to manipulate the three-dimensional model on your screen.
Inspired by the idea that it takes 10 seconds to mold clay in real life but 30 minutes using a computer, Leap Motion wanted a way to make “molding virtual clay as easy as molding clay in the real world.” And it seems that with the use of infrared LED’s and several cameras’ the Leap Motion controller has succeeded in revolutionizing the way people will interact with their computers; creating a virtual space above the cigarette sized device, tracking your movements in real time, accurate to 1/100th of a millimeter. What makes this invention so impressive is that the use of this virtual 3D space, allows the user to physically manipulate content rather than simply communicate with it in the form of gestures. (Swiping your hand to the left to change pages, or pinch your fingers to zoom in.)
Wired has declared that Leap Motion is, “the best gesture-control system we’ve ever tested;” and The Verge called the device, “the next big thing in computing.” But how will Leap Motion change the way you use your computer? Imagine surfing the Internet without the use of a mouse- clicking, scrolling, zooming in and out, and rotating images using only your hands. Editing excel sheets could be done with out tediously selecting and dragging data with a mouse and keyboard shortcuts, but instead by simply grabbing and dragging items with yours hands. Envision artists creating, drawing, molding, onscreen images in the most natural way possible- again, with their hands. Imagine doctors manipulating 3-Dimensional images of the human body to help patients pinpoint ailments; or surgeons practicing procedures in controlled environments.
Leap Motion’s cofounder David Holz believes that touch screen tablets are so incredibly popular because of their intuitive nature (in comparison to mice and keyboards), but such technology is limited. Holz has stated, “the fact is that you can’t really do anything with a tablet, with tap and swipe, but it feels natural… We have that same natural experience but we have more power.” And at a price of $69.99, the Leap Motion controller is reasonably priced, setting the stage for it to enter the homes of masses, revolutionizing our entire computing experience soon rather than later.
While currently the Leap Motion controller may be a computer gamer’s dream toy, allowing users to fire guns in a similar motion used by Clint Eastwood in Gran Torino, Leap Motion has declared, “The possibilities are endless, really. Art. Healthcare. Engineering. Gaming. If you can imagine it, we’re pretty confident there’s a remarkable member of our developer community who’s already making it a reality… We know, it sounds too good to be true. But that’s what we specialize in around here.”
You can watch the Leap Motion device in action here: Introducing the Leap Motion
Until next time,
Kelli Richards, CEO of The All Access Group, LLC
Celebrating 50 Years of Being Julian. A Lennon Legacy and a White Feather of Hope
Today is my wonderful friend Julian Lennon’s 50th birthday. Happy Birthday Jules!
Today is a great day to talk about legacy and connection. I first spotted Julian Lennon when I was a young girl. The Beatles were on TV – they were everywhere by then – this time, however, way on the left, on the side of the stage, sat a young boy, obviously just about my age. To me, he looked lost, almost forlorn. I didn’t know he was John’s son, but my connection to him was immediate and strong. While other friends would go crazy watching for Paul or John, I would closely scan all Beatles concerts and appearances, looking for that young man – who of course, turned out to be Julian.
While John Lennon made a huge effort to be there for his second son, Sean, it was a lesson learned by painfully not being present for Julian’s life after John’s divorce from Cynthia, Julian’s mother. 
Several years after John’s passing, Julian’s debut album came out – and like many people did at the time, I actually thought it WAS John. The resemblance between the two was astounding. Of course, it was not a lost John Lennon track – it was Julian singing Valotte – a massively talented artist in his own right. (Like so many children of rock stars, separating his own art from the shadow of his dad’s legacy would not be easy.)
Many years later again, I was lucky enough to meet Julian – to share some strategic ideas and talk about possibly collaborating down the road, should the opportunity arise. We shared a deeply moving conversation that day about his life and his work – and we discussed the amazing (and diverse) body of work that Julian had created to that point – as a musician and as a photographer. (You can see Julian talk about his photography in an interview with CBS Morning Show.)
At our meeting, after a warm greeting and a hug that spoke more of old friendship than new colleagues, I shared with Jules a two-page document filled with ideas and possible points of collaboration down the road, and I suggested that he start a foundation. Not long after, Julian launched his charity, The White Feather Foundation.
White Feather refers to Julian’s experience and belief that his dad reached out to him after he was killed – that if Julian ever saw a white feather, he should know John was present for him. Time passes so quickly. White Feather was started several years ago now. Its work is huge. It embraces environmental and humanitarian issues in conjunction with partners from all around the world, raising funds for a more sustainable world for every living being. White Feather has done everything from supporting artists to marching to end bullying to building an orphanage in Sri Lanka. One project at a time, White Feather builds better lives and stronger communities. In 2008, Julian was honored by the Better World Environmental Award by Prince Albert of Monaco.
And his legacy work doesn’t stop with White Feather – or his music – or his breathtaking photography. Julian has also invested his time, over the last several years, buying and gathering memorabilia of his father’s life and the Beatles’ long journey. In 2011 he published a beautiful coffee table book entitled “Beatles Memorabilia: The Julian Lennon Collection” featuring many of these valuable artifacts.
Today Jules releases the single “Someday” from his newest CD “Everything Changes”; the CD is a breathtaking collection of some of the most beautiful tunes he has ever written – and he took his time with it. It took several years before Jules was ready to release this latest compilation & it was well worth the wait.
Looking at his 50th year, you cannot miss that Julian has carved “legacy” everywhere in his life. He has built careers as both a musician and a photographer – and now as a curator of his father’s memory. One memory and memento at a time, Julian gathers the pieces, near and far, and builds on the memory and the journey, one feather – and one step at a time. I can’t wait to see what Jules does next, but whatever it is it will have meaning and impact, and I’ll be there to support his efforts.
To Support the White Feather Foundation, please visit: https://WhiteFeatherFoundation.com
Until next time,
Kelli Richards, CEO of The All Access Group, LLC
“Indoor” Google Maps
As revolutionary as Google Maps was, bringing instant, step by step directions straight to peoples smart phones; Google is in the process of once again releasing possibly the most game-changing technology to the maps industry since the invent of the sextant: indoor maps.
But before we explore the technology, its uses, and how it will change your day-to-day life, lets discuss the changes of the map-making industry, and how it grew with the development of new technology. The cartography industry grew in large part due to the intellectual expansion in Ancient Greece, and philosopher’s creation of basic mathematics, as well as geometry and calculus.
Surveyors used these new techniques to physically measure, plot, and illustrate landscapes by hand, without the use of some of today’s most fundamental tools. Map making became exponentially more accurate following the invention of the devices like the compass, sextant, and theodolite. The compass, of course providing the map maker with the essential cardinal directions; the sextant is a navigational instrument used to determine elevation above the horizon, in other words a sextant allows you to calculate a “line of position,” a path, along the surface of the earth. When used with other triangulation devices, individuals are able to determine latitude and longitude; and a theodolite is used to measure horizontal and vertical angles in relation to specific sites, allowing for greater measurements in surveying.
These devices, as well as countless others, allowed for greater world exploration and more accurate cartography of both “new” and inhabited lands. And while map making is dramatically different today in relation to ancient cartography in that the technology used is far more developed, the basic concepts remain. But in a time period in which rain forests are being destroyed, giving way for more urban living, where buildings scrape the sky, and people drive everywhere in their various automobiles- the need to efficiently maneuver around is incredibly vital.
Yes, we have had accurate maps for centuries now, but we still lack written, easily accessible indoor maps. And the “You are here” displays in malls don’t count, as they draw more of a parallel with mouse mazes than real usable maps. Rather, imagine being able to look up directions to a doctor’s office, classroom, or meeting location days before your actual appointment. Or running late to a job interview and being able to find the fastest step-by-step directions to places within a building. Google is currently making maneuvering around buildings far easier with their creation of indoor Google maps software.
This software, which is available on both iPhones and Android devices provides the user with a floor plan of the building they are in, allowing the users to figure out where they are, and orient themselves with their environment- even showing you what floor your on. Indoor Google maps will appear right through the Google maps app, allowing you to plan your entire trip from the comfort of your home to the room of your final destination. Talk about better than door-to-door service.
Until next time,
Kelli Richards, CEO of The All Access Group, LLC
Google: Street View or Street Fight?
The two-year investigation into Google’s “Street View” privacy violations from 2006 to 2010 culminated a few weeks ago, with a $7 million fine and Google’s promise to educate both their employees and the general public about protecting private data. The case, brought by 38 US states, against Google alleged that the internet giant collected private information including passwords, email addresses, and medical and financial records, when Google cars scoured roads across the nation, accumulating images for the Street View aspect of Google maps.
While the $7 million fine is pocket change for a company worth upwards of $200 billion, this settlement is significant, as Google is once again associated with privacy violations, hurting their public image. Previous privacy violations included the sharing of personal information and internet search queries of users to third parties; Google cookies working with Viacom to keep records of videos watched on Nick and NickJr.com; using security settings on Safari to track online activities of iPhone owners; and, automatically connecting all Gmail users in Google Buzz, making data public without permission.
So this lawsuit against Google for the collection of private data is just the most recent of numerous privacy infringements that are directly associated with the revolutionary business that is Google and certainly won’t be the last. The Google Glass Project, which I have already discussed, comes to mind immediately regarding the potential of privacy infractions that could be brought about by Google’s game changing technology. Google Glass offers a combination of wearable computing system, and introduces augmented reality (virtual reality which aims to duplicate real world environments on computers) for the first time in the form of glasses.
Hardware like this, which allows users to take videos of everything they are seeing and hearing with a simple tilt of the head or voice command already raises privacy concerns before taking into account the development of huge amounts of software, which you can be sure will be invented, in the not so distant future.
Google’s mission to, “organize the world’s information and make it universally accessible and useful,” has made the company a trailblazer, whose growth is only paralelled by the cyber laws, which its growth has created and in turn, broken.
Following the mantra, “better to seek forgiveness than permission,” Google has spearheaded the seeming exponential growth of the Internet (and its market dominance,) acting first and asking questions later. But what has made the privacy violations associated with Street View, and most likely Google Glass, so scary is its ambiguity.
The idea of a random car patrolling the streets, or an arbitrary person with glasses, having access to personal data ranging from medical forms to passwords is extremely worrisome. However, this is the life of an innovator, one pushing the limits – socially, economically, judicially and technologically, and Google is definitely one of the biggest innovators in recent memory.
So while Google Street Views’ privacy infringement is just the most recent of Google’s privacy violations, it is simply the result of Silicon Valley’s redefinition of both worldwide communication, the accessibility of information and the expansion of knowledge. For now, Google’s promise to educate its employees and its users on how to protect personal data, seems to be a step in the right direction, in protecting users’ private information.
Until next time,
Kelli Richards, CEO of The All Access Group, LLC

Tom Silverman
From Rotary Phones to ??? – The Every Changing Market of Communications
Snapping “selfies” (self-taken pictures) on the beach while drinking margarita’s and uploading them to social sites might be a good way to share the moment with friends, but the potential for bosses and professional colleagues to see the less-than-scandalous, but inappropriate-for-your-brand pictures is always lurking close behind. Snapchat, a currently trending app, has found a way for you to avoid awkward looks at the office, but still let your friends in on how your weekend getaway was spent.
Snapchat is for picture and video messaging only. For instance, it’s an easy and fun way to let your friends know what they missed out on when they turned down your concert tickets with a simple video message. You can control how many seconds the message is viewed (the limit is 10 seconds), and who sees it. Users can also add captions to their pictures and videos. Send a video of your baby’s first steps to your whole family in an instant, just remember to save the video (or picture) before you send it, because once it is sent, it is gone forever. Snapchat permanently deletes all of the pictures and videos that you send and receive after you’ve viewed them.
With the digital age exploding, communication is an ever-evolving market right now. It seems like a lifetime from rotary phones to smartphones, and the changes are coming at a faster and faster pace.
Some other apps changing the instant communication landscape are WhatsApp and Voxer. With these apps you can send a text message, voice clip, or video snippet with just a touch of a finger on your smartphone. The best part? They’re practically free.
WhatsApp costs $0.99 to download, but sending and receiving text messages and videos is free. After a simple download, users can enter their phone number, which the app software adopts as a username. WhatsApp syncs the contacts stored on the device and adds people –who also have the app. Once the app is set up, you can send unlimited texts, pictures, and videos. Another perk of this app is that you can use it internationally. Have a friend in England? Don’t worry, you can still send them pictures of your cat (Milo, in my case) or steamy mug of morning java. The app also makes chatting with a group easy; just add a subject line and people to the group to start messaging.
Similar to WhatsApp, Voxer also allows its users to text and send pictures, in addition to sending voices messages. Voxer yanks on your inner child’s desire to play because it is, in essence, a glorified walkie-talkie. The focal facet of this app is its push-to-talk feature. Want to remind your husband to pick up the kids from school? Send a verbal message in seconds.
There will always be a demand for a faster and better means of communicating. Who knows, one day soon we might even remember to go old school and communicate face to face. The invaluable power of a REAL connection, in real-time. Mind blowing, right?
What do you think will be next for communication technology?
Until next time,
Kelli Richards, CEO of the All Access Group, LLC
Jordan Glazier
The Virtual Power of Eric Whitacre’s Choir: Involving the Masses in Music
Not since the supergroup “USA for Africa” sang, “We Are the World,” in 1985 has a song collaboration inspired such a global response. But this time, instead of celebrities contributing their part, from inside a studio in California, the contributors are average people, working in front of their computers, in the comfort of their own homes.
Just as Lionel Richie and Michael Jackson did before him, Eric Whitacre – minus the logistics – has created a musical sensation.
Jumping in the way back machine for a moment, Eric Whitacre’s interest in music began when a friend convinced him to join his college choir, primarily because of the pretty girls. It was the “Kyrie” from Mozart’s Requiem, however, that sparked his passion. In a recent TED Talk, Whitacre spoke of this experience saying it changed his life. He then felt as though he was part of something bigger than himself.
Whitacre went on to write pieces, which were published, got Masters degree at the Juilliard School, and became a renowned composer and conductor. But it would not be Mozart or even an inspiring professor that would be Whitacre’s muse for his most recent project, it was a fan video submitted on YouTube.
The fan sang the soprano line of “Sleep,” a song Whitacre had composed, and it gave him an idea. If he could get 50 people to sing a part of one of his songs and post the video to YouTube, he could string the videos together to create a virtual choir. He decided to upload a conductor track of his song, “Lux Aurumque,” and waited for would-be artists to take an interest.
The project, when completed, received 1 million hits in its first month. You can view the video here: https://www.youtube.com/watch?v=D7o7BrlbaDs
With such a big response, Whitacre decided to do a second collaboration, this time using his song, “Sleep,” which inspired the project from the beginning. At the end of the submission process, 2051 videos from 58 countries were uploaded to YouTube. By working virtually, with technology at the fingertips of millions of people from all corners of the Earth, what used to take years to achieve, is now possible in months, weeks, and sometimes hours.
(View the, “Sleep” collaboration video here: https://www.youtube.com/watch?v=6WhWDCw3Mng)
Similar to Eric Whitacre, I understand the power of global connectivity, networking …community. It is at the core of my All Access Radio show each week (which is approaching its one millionth download this month). In one form or another, it has always been in collaboration that human beings create our best works. Even those who work in isolation will depend upon networks and colleagues to launch their projects once they’re completed.
So this blog comes with a question: What is YOUR legacy project? Where are your communities? Are you building a choir of support around you?
Until next time,
Kelli Richards, CEO of the All Access Group, LLC
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Kelli is “In the Hot Seat”
“In The Hot Seat” with Larry LeBlanc for CelebrityAccess. “In the Hot Seat” profiles entertainment leaders from around the world in a Q&A form. It was very exciting, and AAG invites you to click over and read the interview today!
This week In the Hot Seat with Larry LeBlanc: Kelli Richards, CEO and president, The All Access Group.
Today, as president and CEO of The All Access Group based in Cupertino, California in the heart of Silicon Valley and host of All Access Radio, Richards strives to create alliances between large content and technology companies, major artists, and consumer brands.
Richards guides her clients through the maze of leading-edge technologies and connections in order to get their products to more people. According to this savvy, fast-talking entrepreneur, her focus is on “strategic rainmaking, and creating opportunities between innovative technologies for digital distribution, and branded entertainment content.”
Digital Music East, Justin Timberlake, MySpace TV, and Where it’s All Headed
MySpace TV will still encompass the site’s library of 42 million songs and 100,000 music videos, and it will enable instant communication and huge search-ability around them between friends.
Who knows where MySpace TV will go from there? “As the plot of your favorite drama unfolds the joke of your favorite SNL character plays or even the last-second shot of your favorite team swishes the net, we’re giving you the opportunity to connect your friends to your moments as they’re actually occurring. This is the evolution of one of our greatest inventions, the television,” said Timberlake.
Thousand-Mile View of Life
One of my highlights for 2011 was a thousand-mile-high ride on a Zeppelin. Yes, one of those huge dirigibles that float over concerts and sporting events. Riding in a Zeppelin is a rare opportunity – in fact, there are only two airships in circulation for passengers – one in Germany and one in Silicon Valley. Rumor has it that the reason there was a free seat for me was because Mark Zuckerberg’s sister backed out at the last moment. I literally had only moments to make the decision and clear my calendar (no easy feat).
A Fireside Chat with Jack Buser, Director of PlayStation Home
I recently interviewed my good friend Jack Buser on my weekly online radio show. Jack Buser is the Director of PlayStation Home, which is a 3D virtual world and social game platform on the PS3. Home recently underwent a major redesign, and we were eager to hear about the new benefits and features. PlayStation Home is filled with hundreds of games – everything from pool tables and dart boards to full-on space shooters like Novus Prime: Escalation and massive online racing games like Sodium 2: Project Velocity. With Jack Buser at the helm, Home is leading the virtual world in community based user experiences, and doing an amazing job of it!
Fankix: The New Wave in Social Entertainment
I am thrilled to share that I’m now the VP of Artists & Brands for Fankix. Fankix delivers music to fans around the world with a unique social experience, deeper interaction with musicians and first-rate authentic content at no cost.
Cool or Not Cool? Bandzoogle and it’s Cool Connection to Direct-to-Fan
I recently inteviewed Dave Cool, the “voice” of Bandzoogle. Dave Cool writes the Bandzoogles blog, well known for inspiring and supporting Bandzoogle’s #1 mission: To make Direct-to-Fan a very real accomplishment for artists and bands everywhere. You can get a complimentary digital copy of “What is INDIE?” when you sign up for Dave’s mailing list at: https://bit.ly/hs4uk6
VIP Breakfast for Apple Alumni at the Silicon Valley Capital Club, San Jose, CA
I’m thrilled to invite you to join me for a VIP Breakfast for Apple Alumni at the Silicon Valley Capital Club in San Jose, CA on Thursday, December 8th, from 7-8am. I look forward to hosting an intimate breakfast and discussion exclusively for present and former Apple employees. This 1-hour Power Breakfast is about re-connecting & networking with Apple colleagues. We will explore how to take our businesses and our lives to a whole new level of success in the next year by building on the synergy of Apple alliances. The focus of this breakfast club will be my forthcoming eBook “The Magic & Moxie of Apple: An Insider’s View”. VIP Breakfast and a copy of the eBook (valued at $37) are limited to the first 12 people who respond.
A Fantastic Freebie from Fanatic.FM
To celebrate Fanatic.FM and their great contribution to DIY brand building for artists, Fanatic.FM is offering a special bonus for Kelli’s tribe. Click here for a free subscription to The Fanatic and enter to win a 1-hour session with the Fanatic.FM social media tune-up experts. Deadline: December 5.
We did it! #1 on Amazon in Music!!!
A HUGE thank you to everyone who supported the Amazon Launch for “Taking the Crowd to the Cloud – Social Media for the Music Industry” – an eBook that raises the bar and demystifies social media marketing, helping musicians, agents and anyone in our industry to THRIVE. Not only did we spend all of last weekend at #1, as I write this, we’re STILL top ten!
Hypebot Promotes “Taking the Crowd to the Cloud”
I’ll write a separate blog about how my eBook went all the way to #1 on Amazon this weekend, but I wanted to take a moment and offer a special thanks to Bruce Houghton – a powerful voice in the music industry – who writes for HypeBot. He made an exception to his SOP to review the book, and his observations are spot on and very important to me. Because of the holiday weekend, I made the executive choice to leave the eBook at the launch price just until mid-week, giving all of the artists out there a chance to grab it (and use it!). MANY thanks to Bruce and to everyone who supported our effort to offer a hands-on, simple, DIY look at social media for the music industry. ~ Kelli Richards
11/11/11 eBook Launch! Help me hit #1 on Amazon!
Taking the Crowd to the Cloud – SOCIAL MEDIA for the Music Industry Kelli Richards’ new eBook, “Taking the Crowd to the Cloud – SOCIAL MEDIA for the Music Industry,” teaches you to run your content, your revenue, your merch and your fan base ANY WAY YOU WANT TO. It’s easily the best eBook on Social Media for Musicians, ever. Today is the ONLY day you can get the book on Amazon at $3.99. https://amzn.to/eBook-Crowd This eBook raises the bar and demystifies the social media process. It will help you THRIVE in this tough economy and transform your online presence and your marketing mindset. It provides an overview of the top 10 online spaces and gives a brief look at how to maximize your social media presence to build and keep your audience – and turn them into your own personal sales force. MORE FANS! The ultimate end-game! BRAND TRANSFORMATION! (Yes, trust me, you are a brand!) MORE MONEY! That’s an easy one, more fans + more content = more sales. SIMPLE! Written in easy-to-follow language with easy-to-implement instructions. FAST! You’ll learn about 8 no cost Resources to build your brand and your fan base! STOP WORRYING! No more worrying about missing the opp for social media success. No Cost Online Business Tools and List Building Tools worth 10X’s the cost of the book. FR EE DOM! How about turning your work into a business that does not depend on a label, a manager or ANYONE. Do what you WHAT you want, WHEN you want, and WHERE you want… You can set your own hours… You can live anywhere… All you need is an internet connection… The sky is the limit. Kelli Richards’ new eBook, “Taking the Crowd to the Cloud – SOCIAL MEDIA for the Music Industry,” teaches you to run your content, your revenue, your merch and your fan base ANY WAY YOU WANT TO. It’s easily the best eBook on Social Media for Musicians, ever. Today is the ONLY day you can get the book on Amazon at $3.99. https://amzn.to/eBook-Crowd.
A Digital Insider Scoffs at Townshend
As an industry insider – on way more than one level – it’s hard to take Pete Townshend’s comments as anything more than another great artist railing at the system. Look, in the end, we all have to admit that the system is broken. That’s one thing that Townshend got right in that interview. After that? Well, it’s all up for debate. But the fact that the debate was called to the floor again, that’s a good thing.
The Future of Content, by Futurist, Gerd Leonhard
Gerd Leonhard’s intent to publish this eBook via Amazon Kindle, exclusively, at this very low price, is to make these ideas and concepts as widely available as possible while still trying to be an example of what digital, paperless distribution can look like, going forward. Definitely a GREAT investment at $2.99.
The Pandora Box of Mobile – The Sky’s the Limit
If you were at the Web 2.0 Summit in San Francisco last week, you probably heard Pandora Founder Tim Westergren share that SEVENTY PERCENT of their usage is through mobile venues. Yes. 70%. And having created a super-successful digital space for themselves, Pandora doesn’t see Spotify, iTunes, or any other competition eating their lunch any time soon.
Celebrity Wrangling.
When it comes to celebrity wrangling, helping a corporate client or event organizer secure the right celebrity to support their event or product campaign is definitely more art than science. The most important part of the process is bringing my 25 years of listening and experience to a discussion about the objectives of the client. Is it a company celebration? Is the event or campaign about supporting their employees (internal) or their brand (customers)? Is it to thank their sales team? Or perhaps an industry conference with VIPs?
Billboard.Biz – “Music-Industry Characters You Need To Follow”
In our recent one-on-one chat, thought leader Thomas Reemer shares about the application (and implication) of watermarks and how they effect digital distribution. (For those who don’t know, Thomas Reemer is the CEO of 88tc88.com – an online service that, among other things, translates western titles and artists, enabling access for Western Music to the vast Chinese mobile market.
Complimentary Access to NARM Webinar Thursday 9/22
I will be offering a 45 minute presentation with NARM this Thursday 9/22 at 1pm PST.
The team at NARM has graciously given me 15 free “seats” at the Webinar to share with my followers and colleagues. The topic will be “Taking The Crowd to The Cloud – Social Media for the Music Industry,” which was the focus of my recent eBook.
An Intimate Fireside Chat with Video Music Director and Producer, Robby Starbuck
This month’s Fireside Chat is an informal Q&A with Music Video Director and Producer, Robby Starbuck. Robby Starbuck is an artist who’s willing to take huge risks to walk the walk and paint his unique voice on his own private canvas — film. He’s directed music videos for such amazing artists as: Snoop Dogg, Smashing Pumpkins, Escape The Fate, Metric The Sounds, Pierce The Veil and dozens of others and has, to date, almost 28 million views on his YouTube channel.
An Intimate Fireside Chat with Thomas Dolby and Kelli Richards
Best known for his hit, “She Blinded Me with Science,” Thomas Dolby is much more than a recording artist. In fact, he’s STILL leading the tech revolution with his interactive game, Floating City, which reacts to player contributions, eventually granting access to Thomas’ newest music. This is digital technology meeting music at its best!
The Gifts of the Digital Age – Remember 9/11
Because of the advances in digital technology, we are able to keep alive the memories of those who lost loved ones on this day, ten years ago – and even more, to broadcast those memories to our nation and to our world. They do not remain locked in a vault somewhere, for eternity, they are instead broadcast to the far corners of the universe through social media.
VIP Breakfast at Digital Music West – Redefining Social Media for the Music Industry
I’m fortunate to lead a complimentary VIP breakfast kicking off the start of Day 2. This is an informal roundtable discussion focused on my newest eBook “Taking the Crowd to the Cloud – Social Media for the Music Industry” on Friday, October 7th, from 8:00-9:00am. The VIP Breakfast includes a vibrant discussion, great company, and a printed copy of my eBook, for the first 20 people who reserve their seat by Tuesday, October 4th (to do so, contact my team at sandy@allaccessgroup.com). The breakfast will coincide with the formal Amazon publication launch of my eBook on 11/11/11.
VizLingo – The Newest Gadget for Gen Z
Yes, the tech revolution has produced an endless stream of new gizmos, gadgets and tools. Some of these are vital to our day-to-day existence, like email, and some are simply a fun and entertaining distraction (Angry Birds anyone?)…
Not long ago, entrepreneurs Todd Younggren and Azeo Fables created hatched the idea to use the latest revolution in tech, mobile, to create a new way to communicate, and VizLingo was born.
Big Brother has Landed, and his name is Foursquare
Kelli Richards, technology futurist and consultant and CEO of the All Access Group shares her thoughts about Foursqure and their recent alliance with Groupon, BuyWithMe, Zozi, Gilt City, Living Social and AT&T Interactive — as well as finance giant, American Express.
CEO of All Access Group Invited to be in Alan’s Gang
Kelli Richards, a thought leader in digital music and entertainment, and one of only a few select members of Alan Weiss’ Master Mentor Program and Thought Leadership Summit, has recently been invited to participate both Weiss’ new Summit Global Network and also in the collaborative “Alan & the Gang.”
Alan & the Gang is an online destination where both aspiring and veteran entrepreneurs and business people can access thought leaders from around the globe. Kelli Richards joins a limited group of elite international experts in both process and content who contribute their intellectual property and expertise.
Chatting with Brenden Mulligan, Founder of OneSheet, the One Stop Solution for Artists
For a long time now, artists have been asked to create profiles on all of these different services, and one problem I felt was there was that there wasn’t necessarily an easy way to weave these together. What I wanted to do was make it incredibly easy for an artist to create a maintenance free web presence, something that would take them only a few minutes to do and be totally affordable.
Legacy and Celebrity Wrangling
One of the most important aspects of my career has been creating high impact collaborations between artists, celebrities and corporations, and sometimes between artists and charities. I call this celebrity wrangling. There’s no shortage of passion in the world surrounding celebrities and musicians; in fact, it’s rare to find one that doesn’t crave the opportunity to create lasting change and global/societal impact. Connecting the right artist for the right purpose – or simply being part of event production as a talent producer for award shows & charity events involving great artist/celeb talent, well, those are definitely career high points.
Kelli Richards Hosts a VIP Breakfast at the Bandwidth Music | Technology Conference
On Tuesday, August 16th, at 8am, industry thought-leaders, Kelli Richards, CEO of the All Access Group, will host an intimate breakfast and discussion to kick off day two of the annual Bandwidth Music | Technology Conference. The focus of this “breakfast club” will be Kelli Richards’ newest eBook “Taking the Crowd to the Cloud – Social Media for the Music Industry.” VIP Breakfast and a printed copy of the eBook (valued at $37) will be available to the first 20 people who respond. Please RVSP to reserve your VIP seat at the event. sandy@allaccessgroup.com
Taking the Crowd to the Cloud – Social Media for the Music Industry
My new eBook, Taking the Crowd to the Cloud – Social Media for the Music Industry, is an insider’s view on how it all comes together. It raises the bar and demystifies social media marketing, helping musicians, agents and anyone in our industry THRIVE – it empowers and transforms the marketing mindset.
Is Mobile Advertising Over Before it Began? One or Two Standouts Still in the Game
In the end, this forum also demands a new level of creativity, collaboration and UE, user experience. If Angry Birds can become a phrase and experience that 78% of mobile users know and have participated with, then Angry Birds who drink Dr. Pepper makes perfect sense.
Tech + Media – The Honeymoon Between GoogleTV and Logitech Ends, but the Marriage Continues
The marriage of tech and media is definitely a rocky one at times, and Web TV is no exception. The latest tech / media couple in trouble appears to be Logitech and Google. With the rocky start to Google TV, Logitech is also hung up in every way possible. Why? They supply the tech end of GTV with the Revue Google TV set-top box.
Spotify ….Finally
Spotify ….Finally. Well, after all this time, what’s left to be said??? Except let’s give credit to the artist. Tallulah by Tobias Norberg
Social Media Wars – How Wide Do We Open the Kimono? Google+, Facebook, Etc.
It is very easy to see why they don’t want to do battle with megalith Google over anything more than ad sales. One has to wonder, however, where the users come into play. Although diligently trying to evolve every single day, there’s absolutely NO guarantee that Facebook will not become the MySpace of tomorrow. (Meaning that they become a great neighborhood that nobody lives in or even visits any more – sort of the Three-Mile Island of Social Networks.) Simply building walls and creating friction will not protect them.
3 Best Practices for Working with a Coach
This is an easy task to throw out there and probably one of the toughest decisions we can make at any given time. The notion that the right teacher will show up at the right time in our lives is only partly true. We have to actively participate in our search with a clear picture of what we want in order to attract the right people, no matter what role they are to play in our lives – and also to be open to them when they appear. Having a crystal clear image of what you need in a coach – what their area of expertise is, how they resonate with who you are & your vision, and how they work with their clients are all vital ingredients in your process.
An Intimate “Fireside Chat” with Million-Dollar Coach and Author, Alan Cohen
Alan Cohen: I love coaching because it’s a really fast way to make progress. When I work with coaches, I find that each one has a unique passion, talent, interest and vision. Half of the game of becoming a coach is telling the truth and getting in touch with where your unique path lives… for you, you’re an expert and master in connecting people and in the media – nobody else does that like you.
Facebook + Skype = Hyper-Connectivity …. Or Virtual Un-Reality?
What does it mean that Facebook has partnered with Skype to offer video calling? Mark Zuckerberg, CEO of Facebook, has focused on the “social infrastructure” that’s been created by the Facebook team (and other social networks) and the Orwellian openness that’s become our lives (which he calls sharing). Is he right? Is he wrong?
Data is the new Oil – By My Colleague, Media Futurist, Gerd Leonhard
Data is the new Oil: paying with attention is the future of media View more presentations from Gerd Leonhard
Best Practices for the New World of Live Music
But if you’re playing in Rhode Island or Flint, Michigan, you have to seriously consider what the market can bear. A lower ticket price doesn’t have to mean you’re eating PB&J for a week either, it means you have to get creative, so that those who want more contact or have more expendable income, can choose to participate on a higher level. Consider a paid meet & greet before you go onstage, or an after party with some free merch to go with the separate ticket price.
An Intimate “Fireside Chat” with Hollywood Producer, Gary Goldstein
An excerpt of Kelli’s Q&A with Hollywood Producer, Gary Goldstein, an inspiring voice in the film and music industries. Gary Goldstein produced one of the most iconic cultural expressions of the last generation: Pretty Woman. He has gone on to mentor many of the leading creative voices in music and film. He is an accomplished film producer, an author, a speaker, an innovator, a philanthropist, and a great guy.
Connectivity – A Vision of the Future
Digital goes far beyond songs and iTunes and singles and lockers, it goes past movies and downloadable books and content, it’s way bigger than anything we could have imagined five years ago, and I have no doubt that five years from now will showcase something else that’s beyond what we might imagine today.
Cloudy Weather at Apple, Then and Now
It will come as no surprise to anyone that Apple’s stock will rise the moment Steve Jobs takes the stage later today. By any estimate, Apple is worth billions – with or without Steve Jobs – but like it or not, apple is not a democracy. It is an autocracy. It is a company carrying out the vision and changing the world, all according to the dictates of its leader, Steve Jobs.
Join Me in June for a “Fireside Chat” with the Leading Minds in Branding, Coaching and
I’m pleased to share with all of you that my weekly “All Access Radio” Show has developed a strong and loyal following! Over 20,000 downloads in just a few months. I’ve been graced to interview some of the top digital visionaries and leading voices in the music and technology industries, as well as some great voices in the music and entertainment industries.
Can MySpace Save itself by Porting into Facebook? Social Media & Digital Music.
Yes folks, Myspace Music has finally brought in an app that will let artists transfer their content from Myspace into Facebook under a new “Music” tab. You can check out the program here.
God Only Knows. Minefields and Memories…
Adopt-a-Minefield benefit concert given by Sir Paul McCartney and Brian Wilson, where they joined together and sang, “God Only Knows.”
The concert and the song definitely live in my mind as one of the most moving and inspiring events that I ever participated in. Although there isn’t any video from the event to really speak of, there is a snippet of it in an Access Hollywood interview, speaking with Sir Paul and host, Jay Leno, about the event.
Karma-Chameleon. The Fast-Changing Metrics of Digital Music
The changes in the digital music world continue to inspire a lot more than fear – they’re creating connections on every level, minute by minute. It’s great to see the Billboard Music Awards getting so much attention on traditional media, but the truth is that their rankings simply don’t mean what they used to. Long recognized as the industry standard, it’s no secret that the on-demand player and purveyor of music (and ranking) is now YouTube.
Personalizing Lyrics – One Amazing, Creative Way to Personally Rock The Fan Base
As a true lover of technology, as well as a coach in both the business world and in the digital music space, when I come across a tech solution that changes the course of a musician’s business and revenue stream, and builds a better fan base – well, let’s just say it’s always a reason to celebrate. As the music industry has been pummeled over the last decade, hit with punches from outside and inside of itself, creativity has turned out to be the number one solution to surviving – and thriving – the ever changing landscape.
Google’s Music Locker … All it’s Cracked up to be? Or Just Cracked?
Music Beta by Google went live with more details about licensing and features on May 10th of this week. VentureBeat’s review said it was, “a web of confusing programs without a lot of instruction as to how to actually get to the music you want to hear.”
3 Best Practices for Digital Distribution & Audience Building in an Ever Evolving Online World
Over the last decade, the shift from physical media to digital distribution is a trend explored literally in front of us every single day. From the music industry, videos and movies, to information and gaming, television and radio, there’s no aspect of the media world that has not been completely transformed.
Michael Robertson Talks about DAR.fm, MP3tunes, Amazon and the Cloud Music Industry…
Excerpt of Kelli Richards’ Q&A with Michael Robertson, the Bad Boy of the Digital Music Industry. Michael Robertson is a longtime provocateur of the music business and the founder and former CEO of MP3.com, one of the most popular Internet music sites ever. His newest startup, DAR.fm, is a centralized Web-based TiVo for radio. Users can search the programming schedules of over 600 music and talk-radio stations and schedule DAR.fm to record up to 4 hours of any broadcast.
Peter Rafelson – A New Chapter in a Long Hollywood Legacy
Growing up surrounded by Hollywood royalty, like Jack Nicholson, The Beatles and Bob Dillon, and being immersed in the renegade, independent film business of the 1960’s, Rafelson was blessed with a myriad of artistic role models. He shared this thought with me in a recent interview, “Growing up in that environment, it was very
Google kills SEO – Stay Alive with Social Media
I don’t know how many of you saw the news, but Google is changing how SEO is formulated. What? Yes, they’re tossing the algorithm out the window and writing a new recipe for how page ranking works. While some of the formula will remain as it is, a huge new piece will be based on what they’re calling a “social media grid.” What that means is if …
Join Me for a “Fireside Chat” with the Leading Minds in Tech and Digital Music / Media
Please join me each Monday evening at 5pm Pacific Time, as I host an intimate “fireside chat” with some of the leading minds in technology and digital music and media. You can find my entire library of recordings on my website as well as some personal interviews where I share about my own experiences over a twenty plus career in music and tech.
Making a Mark at Digital Hollywood Spring
I’m very excited to share with everyone that I will be moderating a panel session at Digital Hollywood Spring at the Ritz Carlton in Marina Del Rey on Wednesday May 4th. Here are the details on my panel, and some more information on the event itself.
Jeff Brandstetter – Thought Leader in Digital Music and Entertainment
Jeff Brandstetter is a digital music and entertainment lawyer with over 20 years of experience in film, TV, music, literary, new media and entertainment financing matters. He is also the co-author of the highly acclaimed book “The Music Business Explained in Plain English.” He appears frequently as a speaker and moderator on entertainment law matters and Is also the Co-Founder and CEO of IndiePlaya, a revolutionary online film distribution platform optimizing the marketing and distribution of independent films.
The Futures Agency
I was recently invited to be part of The Futures Agency by my good friend and colleague, Gerd Leonhard. For those of you who do not know, The Futures Agency is the name of Gerd’s company, but he’s also created an online industry think-tank of friends and colleagues. I’m super excited to be part of this think-tank and elite group of leaders in the digital industry.
An Interview with Dave Kusek, of the Berklee School of Music, and the Co-Author of “The Future of Music”
I recently interviewed Dave Kusek, of the Berklee School of Music, and the Co-Author of “The Future of Music.” Dave Kusek is a digital music executive and is responsible for helping to create the market for digital music as an entity. He created a hugely successful online music school berkleemusic.com for the prestigious Berklee College of Music. Berkleemusic has become the world’s largest music school teaching over 15,000 students a year globally.
Duran Duran – All You Need is Now
Highly collaborative and innovative, Duran Duran has spent thirty years fusing pop music with art, fashion and technology, bringing music videos from a marketing tool in the 80’s to one of the music industry’s most valued creative assets.
6 Ways to Build Your Brand and Grab Your Audience
In today’s world, the connection to your customer is your number one asset. The path to communicating most effectively to your “fans” literally becomes the yellow brick road. If you’re not giving your fan or client a myriad of choices through which to connect, you are missing out not only on revenues, but also on building your army of loyal brand advocates. Here are 6 best practices to implement immediately to forge a solid, long-standing relationship with your best audiences and clients.
An Intimate Q&A with Tom Silverman, CEO of Tommy Boy Entertainment
Tom Silverman, CEO of Tommy Boy Entertainment and the Force Behind the New Music Seminar Speaks with Kelli about where the Music Industry is Headed. Tom Silverman, CEO of Tommy Boy Entertainment and the Force Behind the New Music Seminar Speaks with Kelli about where the Music Industry is Headed.
Here are a few excerpts of my interview with Tom Silverman on my All Access Radio Show. To hear the entire interview, please visit my website at https://allaccessgroup.com.
Hot Stuff from Hot Caramel – Excerpts from my Interview with Irene Cara
Being able to support great artists and entrepreneurs as they break away from past successes in their lives and embark on the new is one of life’s biggest highs for me. Few performers have had the amazing success and influence of Irene Cara – I had the chance to interview Irene recently and to hear about her new group, “Hot Caramel.”
Gregg Allman – Somehow You’re Still on the Run
Gregg Allman has always been a guy who colors outside the lines, in my opinion. There’s no question that The Allman Brothers Band has serious staying power. Probably best known for “Sweet Melissa,” Allman is a bluesy, jam-band pioneer who practically invented Southern Rock. As most followers of Allman Brothers music probably know …
Remembering John Lennon – 30 Years Later
It’s honestly hard to believe that thirty years have passed since he was taken from us in a single moment’s insanity. In fact, most of the time, it’s hard to believe that John’s really gone at all. His was far more than the voice of a generation – it was often the voice of our hearts and our conscience.
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