Google’s Music Locker … All it’s Cracked up to be? Or Just Cracked?

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In a recent interview with Michael Robertson, the CEO of MP3tunes and DAR.fm, we spent a lot of time speaking about music lockers, clouds, and whether Google and Amazon would enter the arena – and if so, what could that mean to the music industry as a whole.  The timing for that Q&A was amazing and spot on.  Earlier this week, Google entered the race with a cloud locker service – and a promise to respond to the biggest question IN this space, that of copyright.

Music Beta by Google went live with more details about licensing and features on May 10th of this week. VentureBeat’s review said it was, “a web of confusing programs without a lot of instruction as to how to actually get to the music you want to hear.” Further, Business Insider said one of its early testers spent over two days to upload 1,000 songs to the service.  When asked about potential piracy and copyright issues, Google said to Gizmodo, “We will respond to requests by rights holders who feel their rights have been violated.”  So are they, in essence, waiting for the fire and lawsuits?

I’d love to hear what you all think about this topic.  Feel free to comment on my blog at https://allaccessgroup.com/blog/ or on my Facebook Group Page.

 

Kelli Richards, CEO, The All Access Group, LLC

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Venture Beat: “Google’s Music Beta first look: it’s miserable
Business Insider: “Google Music … Label Cooperation Would Make It Better
Gizmodo: “Google Might Not Let You Store Copyright-Infringing Music In the Cloud

 

 

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