Resources

Best Practices for the New World of Live Music

In my ebook on Social Media for the music industry (Take the Crowd to the Cloud), I begin with the following statement:  The landscape of how audiences are built has completely, thoroughly changed in the last decade – in fact, it has redefined itself more than once.  Being malleable enough to “grow” with the flow can mean the difference between big successes or devastating failures in the music and digital arenas.  All of us, whether we’re artists or authors or thought leaders, must recognize that, in order to succeed, we must also think and act like CEOs and marketing mavens.

That idea, however, of becoming marketing mavens, must be tempered by a deep understanding of where your fan base is – not only insofar as location, but also where they’re at economically.  Of course, this specifically refers to live music, digital music and digital distribution are a different issue, and one that I address often.

If your next live gig is in Los Angeles or New York, then have at it, your ticket buyers are at least in a city that has jobs to offer, giving them a fighting chance at a healthy ticket price.  But if you’re playing in Rhode Island or Flint, Michigan, you have to seriously consider what the market can bear.  A lower ticket price doesn’t have to mean you’re eating PB&J for a week either, it means you have to get creative, so that those who want more contact or have more expendable income, can choose to participate on a higher level.  Consider a paid meet & greet before you go onstage, or an after party with some free merch to go with the separate ticket price.

Whatever you do, you have to do what Bob Lefsetz recently shared in his newsletter, the Lefsetz Letter: You have to align yourself with your fans.

Kelli Richards
CEO of The All Access Group

You can sign up for an advance copy of my ebook at https://allaccessgroup.com/services/ (just click ebooks when you get the confirmation).

 

An Intimate “Fireside Chat” with Hollywood Producer, Gary Goldstein

An excerpt of Kelli’s Q&A with Hollywood Producer, Gary Goldstein, an inspiring voice in the film and music industries. Gary Goldstein produced one of the most iconic cultural expressions of the last generation: Pretty Woman. He has gone on to mentor many of the leading creative voices in music and film. He is an accomplished film producer, an author, a speaker, an innovator, a philanthropist, and a great guy. This is definitely one of the best fireside chats yet. (To hear this entire interview, please visit the Resources Page on my Website.)

Kelli Richards: Gary, put on your consultant’s hat for a moment, if you will.  When you look forward at the entertainment industry, what do you think is the biggest challenge we face, and what kinds of solutions do you see down the road?

Gary Goldstein: Very few people understand – artists and everyone haven’t really been taught — business literacy.  They don’t know the meaning of it.  The value of your intellectual property is so precious that to give it up for a royalty after expenses… well, the landscape is changing.  Make it your mission to find out what works for YOU.  Get engaged, get involved in these conversations.  Become joyful and excited about learning the marketing piece – the business of your art.  That’s never going to be less than central to your success. You know, Lady Gaga, she didn’t invent innovative marketing in today’s sandbox.  But she and her team simply mastered it better than most.  Her talent’s evident, sure, but her unspeakable, astonishing success is the stuff of brilliant, innovative marketing.

 

Kelli Richards: That’s because she herself does that.  She has a team around her that’s wonderful, but she herself, makes it a point to understand and to harness the power of social media and technology.  She actively embraces it, takes it on, leverages it to its fullest – and for example, understands the power of mailbox money with royalties in her retirement years, so she doesn’t give up her publishing rights.

Gary, What do you think are the DISadvantages of artists running their own content, if you see any – are artists at risk of becoming SO independent, that they won’t lean on the amazing knowledge base and expertise out there in the entertainment industry?

Gary Goldstein: Yes, I think that is the risk.  I think the risk is … the deficit is the education gap that we have suffered up until now.  And we have a learning gap.  There are a lot of folks who really don’t know or forget that they do need to become master entrepreneurs, marketers, business people and get excited about that.  Not get so intoxicated just with your music or your website that you forget to get that result, to really drive that relationship with your audience.  So to do that, yeah, don’t forget to seek out more successful people in the space.  Get mentors.  Surround yourself with collaborators who know what they’re doing.  …get noticed, get referrals, get access. …

….Get thee to multiple mentors.  Get thee to five-minute mentors, lifelong mentors.  Get thee to anyone who really has wisdom.  Not information, not data, not opinions.  Someone who really deeply has some wisdom, some success.  Get their counsel.  It will help you become fearless and humble at the same time.  It will help you believe in the possibility of your goals.  So you get out of your cubicle brain and into your joyful, young brain that loves everything new.  The cool thing is that it becomes a deeply personal time and journey.

Kelli Richards: And everybody will benefit from a guide on that journey.  There’s no reason to do it alone.  And the reality that there are people out there like you and I who are such mentors and coaches and guides, and we have a lot to offer those kind of people who are looking for us, who are seeking that support.

 

Gary Goldstein: Here’s the beautiful thing about being stubborn enough and hanging out long enough and having a little age on you.  For me, the past is a gift but I don’t live there.  For me, everything is about where I’m going.  The stuff ahead of me, I’m so excited about.  Using every learning, every piece of wisdom, every strategy, every relationship that I’m blessed to have in my life.  Tribe Hollywood is a great example of that.  Instead of me  mentoring people one at a time, I want to mentor them a thousand, two thousand, three thousand at a time.

 

 

To hear this entire interview, please visit the Resources Page on my Website.) And to learn more about Gary Goldstein’s latest project, Tribe Hollywood or to sign up for his “5 Things I Wish Someone Would Have Told Me About Hollywood” go to https://tribehollywood.biz.

 

Connectivity – A Vision of the Future


Sometimes I have to remind conference attendees, groups that I speak with, or even clients that digital content and digital distribution are a lot more than just music.  When we consider the amazing growth around music, however, it is easy to get stuck there.

But we shouldn’t. Digital goes far beyond songs and iTunes and singles and lockers, it goes past movies and downloadable books and content, it’s way bigger than anything we could have imagined five years ago, and I have no doubt that five years from now will showcase something else that’s beyond what we might imagine today.

Recently, at the 2011 MRC European e-Commerce Payments and Risk Conference, Mitsue Venture and Neolabels.com offered up some mind blowing statistics and projections that anyone in the digital space should be aware of.  I’ll include their video here, which is featured on their website itself and on YouTube.  (It’s 7 and a half minutes long, but stick with it if you can, it goes fast.)  Below the video, I’ll highlight some of the more amazing statistics and projections that they offered.  My personal favorite bears special attention however, simply in regard to web users, traffic and connectivity.  It’s this:  Web traffic generated by only 20 homes in 2015 will be greater than the total traffic of the Internet way back in 1995.

Please enjoy the video, and as always, if you have any feedback, your comments are most welcome.

 

(Source: Mitsue Venture and Neolabels.com)

More consumers will access the Internet by mobile devices than by desktop or laptop by 2014.

2015 forecast of annual global mobile data traffic (75 exabytes) is equal to 19.000 million DVDs https://digitallife.neolabels.com.

Mobile-only Internet population will grow 56-fold up to 788 million by the end of 2015.

In 2015 mobile devices will exceed the home PC base installed.

500 million mobile using mobile health Apps in 2015.

In 2015 revenue mobile Apps will be an amount near to $40 million.

Social Networks revenues will grow more than 4-fold from 2010 to 2015.”

It is expected that in 2015 it will exist 2,5 Internet connected devices per inhabitants worldwide.

Yes, the bottom line is that digital is the brave new world, and we are the forefathers of what it becomes. Whether we’re in the music industry or any industry, we need to be ready for the digital revolution to completely renovate how we do business and how we meet our customers’ demands.

To your success.

Kelli Richards, CEO, The All Access Group, LLC

Source:  Mitsue Venture and Neolabels.com https://digitallife.neolabels.com

 

Cloudy Weather at Apple, Then and Now



It will come as no surprise to anyone that Apple’s stock will rise the moment Steve Jobs takes the stage later today.  By any estimate, Apple is worth billions – with or without Steve Jobs – but like it or not, Apple is not a democracy.  It is an autocracy.  It is a company carrying out the vision and changing the world, all according to the dictates of its leader, Steve Jobs.

I know something about this personally, albeit from a distance.  I worked for Apple for over ten years.  And yes, my claim to fame is that I worked in music.  In fact, I launched the focus on music that led the Music and Entertainment initiatives during my 10 year tenure there. The tragedy of that story, for me, is that it was during what I call the “dark days” at Apple, when Jobs was not sitting on the throne, lobbing ideas faster than the technology could keep up with him.  It was when the helm was run (and run into the ground) by others, with the phrase, “Et tu Brute,” hanging in the air.

I can remember saying to anyone who would listen that the only hope for us was somehow if Steve Jobs came back to Apple.  Nobody believed he would, of course.  He was running not one, but two companies by that time.  Surprising everyone, however, he did come back. Sadly, one of his first moves was to trim off as much as he could; to focus on the fundamentals in order to turn the company around, and my department was part of those cuts.  But turn it around he did.  Even though it meant a big career shift for me, I’d have to say that almost every single project Steve Jobs created, once back at Apple, was the right thing at the right time.  Quite simply, he has a passion and keen sense for what the consumer wants.  In my opinion as an insider AND an outsider, it never would have worked without him.

Here’s the coin flip on that one.  He’s built a Martha Stewart or Oprah type of empire, one that may not work without him on the throne.  Let’s look at the biggest example to date. The iPad.  When the iPad came out, Steve Jobs literally, single handedly changed a lot more than how people used computers or exchanged information.  He literally changed the economic structure of the publishing industry overnight, by his own design, just as he had previously done with music, film and TV – and nobody got a vote.  The technology is in place …and the consumer will now drive what comes next. Publishing companies will either get on the bandwagon, or run the risk of being left behind. It’s just that simple.

And with all of the controversy around clouds and lockers, especially in the music industry, Jobs has again stepped into the ring with a technology that consumers will trust.  Yes, some would say that he’s behind the curve – that lockers and clouds are already available, but it is the trusted brand of Apple that will bring clouds out of the status of rebel and into the accepted mainstream.  With Steve Jobs carving out legitimacy for a niche in the digital industry that is long overdue, perhaps music will finally stop bleeding revenue.   And Apple?   Well, as any good cloud knows, the sky’s the limit.

 

Kelli Richards, CEO of All Access Group

 

 

 

 

Join Me in June for a “Fireside Chat” with the Leading Minds in Branding, Coaching and

I’m pleased to share with all of you that my weekly “All Access Radio” Show has developed a strong and loyal following!  Over 20,000 downloads in just a few months.  I’ve been graced to interview some of the top digital visionaries and leading voices in the music and technology industries, as well as some great voices in the music and entertainment industries, including Finbar O’Hanlon, Hollywood Producer, Gary Goldstein, Media Futurist Gerd Leonhard; the President of Rafelson Media (and well known songwriter) Peter Rafelson; and entertainment technology visionary (and one of the sharpest minds in digital music) Jim Griffin. That list continues in the upcoming weeks.  I hope you’ll be able to tune in during June as I interview:

Monday 6/6 – 5pm Pacific TimeLibby Gill, CEO of Libby Gill & Co.

Branding Guru, Libby Gill is an entertainment industry veteran. Libby Gill spent 15 years heading public relations and corporate communications as senior vice president at Universal Studios; and vice president at Sony Pictures Entertainment and Turner Broadcasting. She was also the PR/branding brain behind the launch of the Dr. Phil Show.  A widely acclaimed speaker, Libby has delivered keynote speeches to organizations including Microsoft, Disney-ABC, Cisco Systems, Comcast, the US Travel Association, The Conference Board and many others. She is also the author of the best seller, “You Unstuck – Mastering the New Rules of Risk Taking in Work and Life.”

Monday 6/13 – 5pm Pacific TimeTerry McBride

Terry McBride is the current CEO and one of three founders of the Nettwerk Music Group, which includes Nettwerk Productions (Canada’s largest independent record label), Nettwerk Management (artist and producer management), Nettwerk One (publishing), and Artwerks (graphic & fashion design). Nettwerk has corporate offices in Vancouver, Boston, Los Angeles, Nashville, New York, Hamburg and London. Since its inception, Nettwerk has released over 500 different albums and sold over 150 million albums worldwide. In the past few years McBride has spoke at dozens of international conferences about advances in digital technology, intellectual property rights and the future of music distribution. Terry has twice been awarded the Pollstar Industry Award for Personal Manager of the year for his work with Sarah McLachlan (1997) and Avril Lavigne / Coldplay (2002).

Monday 6/20 – 5pm Pacific TimeAlan Cohen

Alan Cohen is a respected keynoter and seminar leader for professional meetings in the fields of personal growth, inspiration, holistic health, human relations, and achievement of work/life balance. He conducts Life Mastery Trainings around the world, and is the founder of All About U., a university without walls dedicated to higher learning for the higher self. Alan is a faculty member of Omega Institute for Holistic Studies, and has appeared on national radio and television, including Good Morning shows around the nation. His seminars have regularly been broadcast via satellite on the Wisdom Channel.  Alan is the author of 24 popular inspirational books and CD’s, including the best-selling The Dragon Doesn’t Live Here Anymore, the award-winning A Deep Breath of Life, and the classic Are You as Happy as Your Dog? He is a contributing writer for the New York Times #1 bestselling series “Chicken Soup for the Soul,” and his books have been translated into 24 foreign languages.

Monday 6/27 – 5pm Pacific TimeIan Miller, CEO of The Brand Practice

Ian Miller is the CEO and Founder of The Brand Practice LLC, a business and brand strategy consultancy. Ian Miller is an expert brand and marketing strategist with 30 years experience in building rapidly accepted/competitively advantaged brands. A recognized expert / lecturer in Ingredient Branding, Ian Miller has led the creation and global launch of the ingredient brand, NutraSweet, and worked closely with 50+ partner brands including Diet Coke and Diet Pepsi. Ian has applied this expertise to the successful growth of the Splenda brand and similar launches in consumer electronics, pharmaceuticals, retail and grocery.  For 10 years Ian has lectured and authored and founded a successful business/brand strategy/design company based primarily on his Rocket Branding strategic and insight research techniques. Additionally, Ian has taken on partnership and leadership roles for RightPoint, a fast growing digital technology and marketing firm with several fortune 500 clients.

So please join me each week as I host an intimate “fireside chat” with some of the leading minds in technology and digital music and media.  You can find my entire library of recordings at https://allaccessgroup.com/articles-and-resources/blog-talk-radio as well as some personal interviews where I share about my own experiences over a twenty plus career in music and tech.  See you there!

Kelli Richards, CEO, The All Access Group, LLC

 

 

 

Can MySpace Save itself by Porting into Facebook? Social Media & Digital Music.

Yes folks, Myspace Music has finally brought in an app that will let artists transfer their digital music content from Myspace into Facebook under a new “Music” tab. You can check out the program here.

Gratefully, this app includes streaming everything: music, photos, videos, events, etc.  With the global domination of Facebook continuing – and showing no signs of slowdown (yet), Music was one of the FEW remaining holdouts on MySpace…  MySpace still remains prime real estate, with over 14 million artists housing profiles there, but even that had begun to erode at the speed of light.  After all, the audience just wasn’t there any more.

This new Facebook app will allow artists to port digital music and other content from MySpace over to Facebook and manage one profile, which will show up on both Facebook and MySpace, and will have the added benefit of attracting audiences and traffic on both platforms.  This could prove to be a real problem for some of the other social app newcomers – but at this point, it just seems like a good solution to the millions of tunes lost in space on MySpace.

 

This is a very brief look at a topic I have covered comprehensively in a 50-page ebook. If you would like to be on the waiting list to receive this ebook (and be offered a special discounted cost), please register here. (select eBook Pre-Order)

 

Kelli Richards, CEO, The All Access Group, LLC

 

 

God Only Knows. Minefields and Memories…

I was recently speaking to one of my clients about high points of our careers, and I wanted to share one with you all.

I’ve had the chance to work on some really amazing projects over the years. I got to be part of the team that launched music at Apple, I’ve helped produce the PollStar Awards show year after year, with my good friend Steve Macfadyen (see our recent interview), and I’ve been part of the team on some amazing, very private, celebrity gigs.

These are often private fundraisers for a celebrity’s own foundation or choice pick charity. One of these was the “Open Hearts – Clear Mines” Adopt-a-Minefield benefit concert given by Sir Paul McCartney and Brian Wilson, where they joined together and sang, “God Only Knows.”

The concert and the song definitely live in my mind as one of the most moving and inspiring events that I ever participated in. Although there isn’t any video from the event to really speak of, there is a snippet of it in an Access Hollywood interview, speaking with Sir Paul and host, Jay Leno, about the event. (See below.)

As an event Producer and Celebrity Wrangler, it’s events like these that become knots in the thread of one’s life. I’m proud to have been part of that moment. To donate to Adopt-a-Minefield, go to https://www.landmines.org/Page.aspx?pid=374

Kelli Richards, CEO, The All Access Group, LLC

Karma-Chameleon. The Fast-Changing Metrics of Digital Music

Music Industry Reviews

The changes in the digital music world continue to inspire a lot more than fear – they’re creating connections on every level, minute by minute.

It’s great to see the Billboard Music Awards getting so much attention on traditional media, but the truth is that their rankings simply don’t mean what they used to.  Long recognized as the industry standard, it’s no secret that the on-demand player and purveyor of music (and ranking) is now YouTube, one of the biggest creative disruptors of the digital music age.

Google has literally jumped on that bandwagon this week, releasing the “YouTube 100” – which tracks viewers and usage across “official music videos, user-uploaded videos and viral debuts, and uses this data to provide a holistic view of song popularity.”

Google’s YouTube 100 joins the ranks of many other services judging popularity, views and downloads in the music industry. And believe me, they’re measuring everything right down to your shoe size.  Facebook Fans, Twitter Followers, Vevo views, blogs and soon, mobile messaging lists.  Digital Media Wire quoted, YouTube Product Manager, Chris LaRosa, as saying, “Not only does the YouTube 100 give props when fans make original videos for popular songs, it also captures YouTube’s one-of-a-kind musical diversity. YouTube users get into music as fans and original musicians, and our new chart gives the community a better way to find the most engaging music on YouTube.”

As far as metrics go (and come and go), this is definitely one for our industry to watch closely.

Kelli Richards, CEO, The All Access Group, LLC

 

Personalizing Lyrics – One Amazing, Creative Way to Personally Rock The Fan Base

As a true lover of technology, as well as a coach in both the business world and in the digital music space, when I come across a tech solution that changes the course of a musician’s business and revenue stream, and builds a better fan base – well, let’s just say it’s always a reason to celebrate.  As the music industry has been pummeled over the last decade, hit with punches from outside and inside of itself, creativity has turned out to be the number one solution to surviving – and thriving – the ever changing landscape.

Enter Skip Haynes. Skip was the singer and guitarist for the band Aliotta Haynes Jeremiah.  Like a lot of bands, they worked hard and had one or two semi-hits.  In their case, the hit was a song called “Lake Shore Drive” that got a ton of mileage around it’s subject, Chicago, the home town of the band.  Over time, “Lake Shore Drive,” became a sort of local anthem, belted out at bars and college events and thought of fondly by Chicagoans everywhere.

Haynes, now 63, is one of the true creative disruptors.  He has held onto the rights to that song for the last forty years, and thanks to the digital music revolution, he’s come up with a mind blowingly simple idea and turned it into a very real revenue stream.  Pay attention folks, this is definitely a plan to model if you’ve got the know how, the time (and the rights to a good, recognizable piece of music).

For a fee, Skip Haynes will personalize his much beloved, “Lake Shore Drive,” to you – or your mother, or coach, or kids. Thanks to the portability of digital music, Haynes will sing the name of the subject, digitally splice it into the master of the song, and sell it to you for thirty-five bucks (if you want the CD — if the digital MP3 is good enough, its only $30.  You can then download it your iPod (or whatever), send it to your friends and family, put it in a digital Birthday Card.  Whatever.  It’s yours.  Personalized just for you.

Haynes recently told CNN contributor Bob Greene, that he’s sold hundreds of these customized songs –primarily through word of mouth and a couple of websites (including his own: https://www.lakeshoredrivemusic.com).

In addition to the obvious revenue stream this could mean for aging rockers or new bands, this is also a strong way to create a very real connection to your most ardent fans.  And that, my friends, is the real benefit of the digital music revolution – it makes reaching your fans as easy as click, splice, love affair.  The revenue is great, and seeing the innovation of a solitary creative disruptor at work is inspiring, but the opportunity to create a once-in-a-lifetime connection to the fan base is definitely not to be missed.

I would love to hear what you all think about this topic.  Feel free to comment on my blog at https://allaccessgroup.com/blog or on my Facebook Group Page.

Kelli Richards, CEO, The All Access Group, LLC

 

Google’s Music Locker … All it’s Cracked up to be? Or Just Cracked?

In a recent interview with Michael Robertson, the CEO of MP3tunes and DAR.fm, we spent a lot of time speaking about music lockers, clouds, and whether Google and Amazon would enter the arena – and if so, what could that mean to the music industry as a whole.  The timing for that Q&A was amazing and spot on.  Earlier this week, Google entered the race with a cloud locker service – and a promise to respond to the biggest question IN this space, that of copyright.

Music Beta by Google went live with more details about licensing and features on May 10th of this week. VentureBeat’s review said it was, “a web of confusing programs without a lot of instruction as to how to actually get to the music you want to hear.” Further, Business Insider said one of its early testers spent over two days to upload 1,000 songs to the service.  When asked about potential piracy and copyright issues, Google said to Gizmodo, “We will respond to requests by rights holders who feel their rights have been violated.”  So are they, in essence, waiting for the fire and lawsuits?

I’d love to hear what you all think about this topic.  Feel free to comment on my blog at https://allaccessgroup.com/blog/ or on my Facebook Group Page.

 

Kelli Richards, CEO, The All Access Group, LLC

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Venture Beat: “Google’s Music Beta first look: it’s miserable
Business Insider: “Google Music … Label Cooperation Would Make It Better
Gizmodo: “Google Might Not Let You Store Copyright-Infringing Music In the Cloud

 

 

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The Next Big Thing: Apple WWDC


It’s no surprise to see Apple race on, barely missing a beat since Steve’s passing – leading global innovation as it has this new millennium.

In just a few hours the next Apple WWDC (Apple WorldWide Developers Conference) will take place. A stage that has announced true global game changers, like the iPhone and the iPad.

In the end, right now it’s still about the App store.  With 600,000 downloadable games, magazines and productivity tools, Apple is the application leader.  But the others are not far behind. As quoted in Bloomberg earlier today, “The success of Apple’s App Store has helped create an economy for downloading mobile applications that will reach $58 billion in sales in 2014.”

Surely, Apple will continue App dominance – and its track record of suspense and big announcements at WWDC. Will we see the next iPhone? News on OSX Mountain Mountain Lion?A new social platform? The next “Big Thing” that none of us have even contemplated before?  It’s hard not to wonder where Apple goes from here, without Steve Jobs at the helm… but we’ll find out in just a few short hours.

This is, in fact, a question I ask over and over in my upcoming eBook on Apple, The Magic and Moxie of Apple – An Insider’s View.

“… So where does Apple – a company that started out as two guys making and selling circuit boards out of their garage, which transformed into one of the biggest international technology companies in the world – go from here? Following the loss of Steve, that question seems challenging to answer. As we know all too well, Apple has seen itself rise and fall from grace before and reinvent itself more than once, and the company is counting on the fact that it’s cemented its place at the top so profoundly that nothing will stop it from continuing to grow. Continually releasing new products (and upgrading the old) may do this, but fundamentally, what direction does it take next? The iPhone, iPad, and iPod have already seen several generations of upgrades. What groundbreaking innovations will propel Apple in the same way that the iPod, iPhone, MacBook Air and iPad did? The answer to that question isn’t what new product will they come out with, but rather who will be dream it up without Steve? … ”

Like many of you, I’m eagerly awaiting iOS 6 and Mountain Lion – which brings some of the most popular features found on other Apple products to the MAC, such asGameCenter, notes, etc. A personal favorite is that Mountain Lion will send messages to anyone on an Apple product – so you’ll be able to begin a message on your MAC and pick it back up on your iPhone or iPad later on. We’ll see today what else Apple has in store for us – the world of believers, creators and brand advocates.

And although the race continues without Steve to lead the pack – only his company to carry on the dream – it will not be easy to watch WWDC without him taking the stage.

Kelli Richards, President and CEO
The All Access Group, LLC

PS: If you’d like to pre-order a copy of my book, The Magic and Moxie of Apple – An Insider’s View,” please go to https://allaccessgroup.com/?p=2287.

 

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Digital at it’s Best: Live From Daryl’s House

Today’s world is fickle, and one of my favorite examples of success during this digital revolution and how digital is bringing new audiences to the best performers of our time is Live From Daryl’s House, started by Daryl Hall in late 2007.  This is music discovery at its best, with Hall taking a simple idea and turning it into web gold. Hall recently said of the show, “I had this idea of playing with my friends and putting it up on the Internet.”  What could be easier, right? Certainly the response has been huge.

In fact, the show has become almost iconic, with applause coming in from a long list of leading names in the industry, including Rolling Stone, SPIN, Daily Variety, CNN, BBC, Yahoo! Music and influential (and hyper-critical) blogger Bob Lefsetz.  This is exactly what veteran artists need to be creating in order to reinvent in the digital age and gain new audiences (and influence) through vibrant collaborations with both established leaders in music and new performers.

Daryl Hall has had a rich and varied career, working with virtually all of the great musicians of modern popular music, as well as entering into new relationships with the best of the latest generation of artists. So far, episodes have featured superstars like Smokey Robinson, Rob Thomas (of Matchbox 20), Robby Krieger and Ray Manzarek (The Doors’), Train, Nick Lowe, K.T. Tunstall, Gym Class Heroes’ Travis McCoy, Fall Out Boy’s Patrick Stump, and soul legends The Blind Boys of Alabama – as well as with newcomers such as Nikki Jean, Grace Potter & the Nocturnals, Canadian techno-rockers Chromeo, Bay Area singer/songwriter Matt Nathanson, and highly touted tunesmith Diane Birch.

He’s also featured my own close personal friend, Todd Rundgren, several times, most recently at Rundgren’s home in Kauai, Hawaii, where they performed a rousing 7-song set, including an amazing cover of the Delfonics’ 1970 hit, “Didn’t I Blow Your Mind This Time.”

Daryl Hall and Todd Rundgren have known one another since their early days inPhiladelphia, and the gig in Hawaii included an old-fashioned traditional Luau Show, burying a pig in the dirt, serving up some poi, hula dancers and a special performance with local musicians of “Bang on the Drum.” Said Rundgren, “It’s always great when friends come all the way out here to visit, but it’s even better when they come to play.”

Hall’s latest collaboration has been with up-and-coming artist Allen Stone, a virtual look-alike for Daryl himself (in both image and musical philosophy).  In fact, that collaboration went so well that Stone is now touring and working with Hall and Oates.

Hall has had an illustrious career, with six #1 singles with collaborator John Oates, including “Rich Girl” (also #1 R&B), “Kiss on My List,” “Private Eyes,” “I Can’t Go For That (No Can Do) (also #1 R&B), “Maneater” and “Out of Touch” from their six consecutive multi-platinum albums—’76’s Bigger Than Both of Us, ’80’sVoices, ’81’s Private Eyes, ‘82’s H2O, ‘83’s Rock N Soul, Part I and ‘84’s Big Bam Boom. The era would also produce an additional 5 Top 10 singles, “Sara Smile,” “One on One,” “You Make My Dreams,” “Say It Isn’t So” and “Method of Modern Love.”

Live from Daryl’s House is being shown weekly in over 80% of U.S. homes in the nation’s top 200 media markets, as well as all of the top 10, including New York, L.A., Chicago, Dallas and Houston. The show also recently won the 2010 WEBBY Award in the Variety Category.

Daryl’s longtime manager, Jonathan Wolfson, and I are working on getting Daryl on my popular weekly digital radio show, All Access Radio.  I’ll keep everyone posted when we finally get a date set. You can sign up for his Newsletter at https://www.livefromdarylshouse.com/emupdates.html

Kelli Richards
President and CEO
The All Access Group, LLC

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Kelli Richards Interviews Evan Lowenstein, Founder of StageIt!

Join me for a great Q&A with Evan Lowenstein.

Click here to listen: Evan-Lowenstein-Interview

Recently named to Digital Media Wire’s list of 25 Execs to Watch in Digital Entertainment for 2011, Evan Lowenstein launched StageIt with the goal of creating a web-based platform that would empower artists to deliver and monetize interactive live experiences.

Most recently, Lowenstein founded and served as President of HookUp Feed, a premier social networking and mobile marketing company whose clients include The Coffee Bean & Tea Leaf, American Airlines, Domino’s Pizza and Cold Stone Creamery.

Previously, he hosted USA Network’s Character Road Trip, a weekly series providing viewers with a peek into the greatest “characters” the country has to offer. Lowenstein was also a recording and touring artist with pop/rock band Evan and Jaron who scored three Top 40 hits, including the Top 10 song Crazy For This Girl.

StageIt is a unique service, answering the pain artists face in a music industry that literally changes and redefines itself every single day. In only six months, StageIt has hosted amazing artists, such as Jerrod Neimann, Chris Young, Plain White T’s, Jaron and the Long Road to Love, Debbie Gibson and Korn.

Kelli Richards
President and CEO
The All Access Group, LLC

A Discussion with Jim Griffin and Bill Patry, the Father of Copyright at Google

(Click Image to See the Entire Interview)

Recently, at DMW‘s Digital Music East, industry leader Jim Griffin sat down with Bill Patry of Google and valiantly sought to stake out a solution to tangled web that is copyright. What we got, however, was a rich insight to what makes Bill Patry click and how he became known for his $1500 – 6,500 page treatise on copyright law.  Known as the Father (or wicked stepfather) of Copyright, depending on where you fall on the issue, Bill Patry was surprisingly vulnerable and honest throughout the interview. He described himself as a “vegetarian, left-wing Jewish guy,” and one could almost think he was nothing but simple attorney, with a passionate love for music, who tripped and fell into a law degree.

Being first and foremost always a journalist, Jim Griffin came to this fireside chat with Patry with his foundation firmly in place, having interviewed many of Patry’s colleagues (and adversaries) over the years. Patry led off assuring Jim, and the crowd of industry heads who filled the auditorium, that he’s only one voice in a team at Google who are focused on the copyright dilemma.

The discussion started off with Patry sharing his start as a music major in college who went on to bring that love for music into his views as a young attorney entering the copyright arena. He added that his hope was, and is, always to protect the rights of all parties in music – from creation to production to distribution.

This love for music showed time and time again through the interview, as Patry highlighted snapshots of his life and career by quoting obscure songs (for instance, “Drop Kick Me Jesus,” which poetically showcased his time in Texas). As an aside, to evidence what an offbeat guy Patry is, he collects the mouthpieces of famous clarinet players.

He went on to discuss his base clarinet and his fierce loyalty to obscure base clarinetists, like Squonk. He spoke eloquently about the struggles of passionate, obscure musicians (like clarinetists) who will simply never be signed. He asked the crowd, rhetorically, “How do they make a living?”

Jim Griffin, who is arguably one of the most learned and nicest people in the entire industry, led the conversation back to Patry’s early days in law, asking how a music major ends up running copyright at one of the largest companies in the world.  Patry shared that he won an ASCAP contest writing about copyright (partly because he was the only one in that particular category). His paper, “Copyright and Community Property,” won the contest, and the Journal of Copyright Society published it later that year. Thus began the long, winding road to Google.

At the end of the interview, Jim Griffin smiled and asked, “So then what was the linchpin that brought you to Google?” Patry laughed in response, shrugging, “I was in private practice and sucked at it.”  

While I wish they had covered more of where copyright is headed over the next decade, entering what will no doubt be Web 4.0, 5.0, etc., this was a chance to see more of the person who intends to solve a copyright issue that as of now, pits publishers, creators and consumers against one another at every turn.

Final thought, Jim Griffin’s quote from Ben Sheffner (of the MPAA), often an opponent to Patry in the copyright debate, is worth noting: “About Bill Patry: People on my side on today’s copyright debates often see our opponents as head-in-the-cloud cyber Utopians… Unfortunately for us, we can’t dismiss Bill Patry, one of our worthiest opponents, that easily… While we in the entertainment industry often bristle at his conclusions, we frequently consult his masterful treatise… we respect him and are glad to have his voice in the debate.”

Kelli Richards
President and CEO
The All Access Group, LLC

Kelli Shares a Fireside Chat with Jim Griffin, Digital Music & Tech Visionary

Kelli is thrilled to interview Jim Griffin, entertainment tech visionary & one of the sharpest minds in digital music. You can hear the entire interview at Jim Griffin Interview with Kelli Richards.

Jim Griffin is the Managing Director of OneHouse, a company dedicated to the future of music & entertainment delivery.

Jim is focused on accelerating the pace of scholarly research thru collaborative tools and open access to knowledge. He started & runs Choruss LLC, incubated by Warner Music Group, and successfully led the team that built a new model for sound recordings: Sharing music with flat-fee access to unlimited downloads for students.

He also ran the tech dept at Geffen Records for 5 years (distributing the first full-length commercial song on-line, by Aerosmith). He is often a keynote speaker or moderator (Internet Summit, Giga Conference, Comdex, CES, Webnoize…) and lectures at business schools (Harvard, USC, UCLA, Berkeley). He also serves as an expert witness in digital entertainment.

This is a powerful Q&A and well worth the 30 minutes. Comments are definitely welcome!

Life and The Love We Make

Working at the crossroads of music and technology, and being a talent producer for a couple of decades now, I’ve had the opportunity to work with a long list of amazing artists. The most meaningful interactions are often the unscheduled, random conversations that just seem to happen randomly. Some of those occur behind-the-scenes at events like Pollstar, where I got to shoot the breeze with my childhood idol, Davy Jones – who spent that entire conversation asking about my work, my family and sharing his own human, fun-loving side. He was an amazing soul and is definitely missed by all of us, as colleagues, and by me, as a friend.

Sadly, Davey Jones wasn’t the only friend I lost recently.  The amazing Ronnie Montrose also left us after a long struggle with prostrate cancer.  Ronnie was the lead guitarist for the band Montrose, and worked with a long list of great artists, including the Neville Brothers,  Sammy Hagar, Herbie Hancock, Van Morrison, The Beau Brummels, and the legendary Boz Scaggs, among others.  Ronnie and I also met at the Pollstar Awards, where I booked him as a presenter. He was a great guy and we shared several powerful conversations about what he could do in the digital space and we left off looking forward to maybe working together.  Ronnie’s warmth and sincerity are definitely missed, and remembered.

Moments of remembrance seem to be all around me lately.  While I was in New Yorkfor Digital Music East a few weeks ago two colleagues and I visited the 9/11 Memorial – a tough morning for all of us. Afterward, we talked about the amazing love that followed that day, and I shared my experience with Paul McCartney at the Adopt-a-Minefield Concert (a cause supported mightily by the late Princess Diana).

I was privileged to share a personal moment with Sir Paul after he performed “God Only Knows” and “Let it Be” with Brian Wilson of the Beach Boys. Paul drove up himself in his black Mercedes before the event and we shared our experiences about many things, including his personal relationship with 9/11. I myself was headed to New York only a few days before 9/11, but cancelled the trip. Had I gone, I was scheduled to return on Flight 93 – the flight that crashed in a field in Pennsylvania.  A million times I have considered this close call with awe and gratitude, to say the least.  Paul shared his own amazing story with me.  He was on his way to London to celebrate his daughter Stella’s 30th birthday that very morning and was literally taxiing on the tarmac at JFK when the first plane hit the North Tower of the World Trade Centre, and when all air traffic was grounded, McCartney’s plane was ordered back to the gate.

Basically trapped in NY, Paul decided over the next few days to create a benefit concert, and the “Concert for New York City” was born. It was graced with a long list of stellar musicians (all personal friends of McCartney), including Elton John, David Bowie, Pete Townshend, Eric Clapton and Mick Jagger, among others. (An amazing documentary by Albert Maysles called The Love we Make followed McCartney around New York those few weeks before the concert, which happened only five weeks after the attacks.) One of the most notable moments in the film shows Paul standing on the stage at Madison Square Garden in an FDNY T-shirt. When he sang Yesterday in front of hundreds of firefighters and police officers, most of whom had all lost friends and relatives, there wasn’t a dry eye in the house.

Some days, I know we’re all led to the tears when we lose someone we love or celebrate difficult anniversaries, but I think Paul McCartney was definitely right when he shared “I just thought we could help with the music.”

Kelli Richards
President and CEO
The All Access Group, LLC

**************************************

 NIC ADLER, The Roxy Rebirth!

I’m very excited about my recent interview Nic Adler on All Access RadioNic is a band manager, promoter, and restauranteur who has been at the helm at the infamous Roxy Theater on the Sunset Strip in Hollywoodfor almost 15 years. He’s also become a leading name in social media, using Facebook and Twitter to revitalize not only The Roxy, but the entire Strip!

Nic is also the co-producer of the Sunset Strip Music Festival, which draws over 30,000 music fans to the city every August and celebrates the Strip’s legacy as it highlights some of music’s newest talent. Nic has definitely blazed his own trail as a social media innovator and entrepreneur. Through his leadership and expertise Nic managed to save the 37-year old Roxy from extinction by revitalizing it with a social media program that has catapulted him to the no. 1 music venue in the world on Facebook and Twitter. He altruistically extended his community-driven program to the neighboring businesses on the Sunset Strip and spearheaded the community collective known as The Social Strip.  He’s been featured in the NY Times, NPR, LA Times and others for his social media insights and accomplishments.  Nic and The Roxy have been the recipient of countless awards over the years including City Beacon Award for West Hollywood, AOL Best Venue in Los Angles, and VH-1 Rock Honors Website of the Year – and we’re happy to have had him as a guest on our show. You can hear the entire interview at https://bit.ly/Nic-Adler-THEROXY.

Sign up for my newsletter to get updates on all of my upcoming interviews.

Kelli Richards
CEO of The All Access Group

NEW DIGITAL ECONOMICS SILICON VALLEY – Executive Brainstorm & Innovation Forum

On March 27-28, 2012 at the Marriott Hotel, Union Square, San Francisco, the next installment of New Digital Economics – ‘New Business Models & Growth Opportunities in a Hyper-Connected World, is coming to Silicon Valley.  The executive brainstorm uses STL Partners’ acclaimed interactive format,Mindshare, and includes new research and case studies from today’s converging marketplaces within 4 co-located events: Digital Economy 2.0, Digital Commerce 2.0, Digital Entertainment 2.0 & Digital Things 2.0.

The All Access Group has secured a 50% discount for our members. Simply enter code: VIP3273 on the online registration form or contact the event organiser: miriam.dennis@stlpartners.com for details.

Kelli Richards
President and CEO
The All Access Group, LLC
**************************************

Press Release: Kelli Richards, Expert in Music, Technology and Digital Distribution to Speak at Capital Club

Kelli Richards, Expert in Music, Technology and Digital Distribution to Speak at Capital Club

Cupertino, CA  Kelli Richards, a thought leader in digital music and entertainment, and one of only a few select members of The Futures Agency and Alan Weiss’ Master Mentor Program and Thought Leadership Summit, has been invited to be an esteemed guest and presenter at the Silicon Valley Capital Club.

Located in beautifulSan Jose,California, the Silicon Valley Capital Club is a private business, social and dining club that is truly without rival inSilicon Valley and the surrounding Bay Area. With its spectacular 360-degree views from the pinnacle of theKnightRidderBuilding in the heart of downtownSan Jose, the Silicon Valley Club offers the perfect ambience and well-equipped facilities for both business and social gather.  The Women’s Luncheon Series at the Capital Club highlights women speakers from a variety of backgrounds and industries.  It also provides the opportunity for top business leaders to build strong relationships and develop a network of connections.

Kelli Richards is a true trailblazer in the digital music, entertainment and technology worlds with more than twenty years of senior-level leadership experience.  With a unique talent for connecting innovators in technology with creative leaders in entertainment, Richards is a highly sought-after consultant, mentor, speaker, producer, coach and author, As the CEO of The All Access Group, Richards and her team facilitate powerful strategic business opportunities in digital distribution between technology companies, established artists and celebrities, film studios, record labels, and consumer brand companies to foster new revenue streams and deliver compelling consumer experiences.

Prior to founding The All Access Group, Kelli served in senior roles at Fortune 100 entertainment and technology companies, including Apple Inc., where she launched Apple’s earliest focus on music and drove all music initiatives during her 10 years with the market leader. She also served in senior-level leadership capacities at EMI Music as an A&R exec, and at Silicon Graphics (SGI) where she helped launch Silicon Studio, the company’s entertainment division. She developed PatroNet, the first Internet-based artist subscription service with rocker partner Todd Rundgren in the mid-90s – and helped to launch the entire digital music revolution.

A frequent speaker and panel moderator at digital music and entertainment industry conferences globally, Kelli has also been an acclaimed talent producer of a wide range of award shows, epic concerts, and celebrity fundraiser events for over 25 years.  She co-produced a celebrity fundraiser event to support the UN’s “Adopt-A-Minefield” initiative featuring Paul McCartney, Brian Wilson, Stephen Stills and hosted by Jay Leno. Additionally, she was a 20-year talent producer behind the BAMMIES, and remains a long-time talent executive and co-producer of the annual Pollstar Concert Industry Awards.

Kelli Richards has co-authored two books, including the critically acclaimed “The Art of Digital Music:  56 Artists, Visionaries & Insiders Reveal Their Creative Secrets.”  Her newest eBook, “Taking the Crowd to the Cloud – Social Media for the Music Industry,” reached #1 on Amazon in several categories. A true renaissance woman, Kelli is also a Certified Integrative Life Coach trained under best-selling authors and coaches Debbie Ford and Alan Cohen.  She lives inCupertino,CA in the heart of theSilicon Valley.

# # #

Kelli Richards, CEO
www.AllAccessgroup.com
Email:  Kelli@AllAccessGroup.com

 

 

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Thomas Reemer

Chairman of 88TC88.com Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-thomas-reemer-ceo-of-88tc88com

Matt Ramey

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-w-matt-ramey-creative-director-of-black

Peter Rafelson

Musician, Writer and Producer Listen to the entire podcast here: https://allaccessradio.libsyn.com/2011/04

Jeff Price

CEO of TuneCore Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-jeff-price-ceo-of-tunecore

Jon Potter

Founder of ADA, Apps Developer Alliance and Founder Fan Freedom Project Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-and-jon-potter-entrepreneurial-attorney

David Pakman

Partner at Venrock and Digital Media Entrepreneur Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-david-pakman-partner-at-venrock

David Pack

Musician, Songwriter and Lead Singer for Ambrosia Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-david-pack

Finbar O’Hanlon

CEO, Rocker, and Revolutionary Listen to the entire podcast here: https://www.youtube.com/watch?v=FVPCz4RC0D4

Ian Miller

Founder and CEO of The Brand Practice Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-ian-miller-rocket-branding

Brian McGarvey

Vice President, Business Development of Rhapsody Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-brian-mcgarvey-of-rhapsody-0

Terry McBride

CEO Nettwerk Music Group Listen to the entire podcast here: https://allaccessradio.libsyn.com/podcast/qa-kelli-richards-terry-mcbride-ceo-of-nettwerk-music

Eric Martin

Listen to the entire podcast here: https://www.youtube.com/watch?v=k84tzmwOPDM

Steve Macfadyen

Live Event Producer, Producer at Pollstar Magazine Listen to the entire podcast here: https://podcasts.apple.com/us/podcast/steve-macfadyen-event-producer/id420295332?i=1000332691802

Evan Lowenstein

Founder of StageIt.com Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-evan-lowenstein-founder-of-stageit

Wendy Lipton-Dibner

Listen to the entire podcast here: https://allaccessradio.libsyn.com/qa-with-wendy-lipton-dibner-of-professional-impact-inc

Esther Lim

Founder and CEO of The Estuary LLC Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-esther-lim-digital-strategist-the-estuary

Gerd Leonhard

Media Futurist, Keynote Speaker and CEO of The Futures Agency Listen to the entire podcast here: https://allaccessradio.libsyn.com/qa-kelli-richards-gerd-leonhard-of-the-futures-agency

Marina Jacoby Leonard

Relationship Coach, Woman’s Coach, Life Coach Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-marina-jacoby-leonard

Dave Kusek

CEO Berkleemusic and co-author of “The Future of Music” Listen to the entire podcast here: https://allaccessradio.libsyn.com/a-live-qa-with-dave-kusek-of-the-berklee-school-of-music-and-the-co-author-of-the-future-of-music

Noel Kelli

Musician, The Hush Now Listen to the entire podcast here: https://allaccessradio.libsyn.com/a-live-qa-with-kelli-richards-and-noel-kelly-lead-singer-of-acclaimed-indie-pop-band-the-hush-now

Andrew Keen

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-w-author-and-culture-critic-andrew-keen-0

Dave Jaworski

Listen to the entire podcast here: https://jeeni.com/track/kelli-richards-interviews-dave-jaworski-3rd-ever-employee-of-microsoft-canada

Scott Humphrey

Producer & Founder of Jammit.com Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-w-producer-jammit-ceo-scott-humphrey

Jim Griffin

Digital Music & Tech Visionary Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-jim-griffin

Hollywood Producer, Gary Goldstein

Mentor, Author, Speaker, and Innovator Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-with-hollywood-producer-gary-goldstein

Libby Gill

Branding Expert and CEO Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-with-bestselling-author-libby-gill

Libby Gill

Branding Expert and CEO Listen to the entire podcast here: https://allaccessradio.libsyn.com/qa-with-kelli-richards-libby-gill-branding-expert

Mike Galaxy

Of Band Promote Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-mike-galaxy-of-band-promote

Rick Frishman

Publisher at Morgan James Publishing Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-w-rick-frishman-publisher-morgan-james

David Fishof

Creator of Rock ‘n’ Roll Fantasy Camp Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-david-fishof-of-rock-n-roll-fantasy-camp

Michael Fishman

Entrepreneur, Advisor, Speaker Listen to the entire podcast here: https://allaccessradio.libsyn.com/2012/02

Azeo Fables

Founder of VizLingo Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-azeo-fables-from-vizlingo

David Dufresne

CEO of BandZoogle Listen to the entire podcast here: https://allaccessradio.libsyn.com/live-qa-with-david-dufresne-ceo-of-bandzoogle-and-a-big-inspiration-in-the-world-of-musicians

Ed Donnelly

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-with-ed-donnelly-founder-of-aderra-inc

Thomas Dolby

Musician, Producer, Music Director for TED Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-musician-and-artist-thomas-dolby

Dave Cool

Documentary Film Maker, Blogger and Advocate for Indie Artists Everywhere. Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-dave-cool-indie-artist-champion

Alan Cohen

Million Dollar Coach and Author Listen to the entire podcast here: https://www.youtube.com/watch?v=oIhj079WPXE

Freddy Clarke

Renowned Flamenco Guitarist & Singer with Wobbly World Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-with-freddy-clarke

Craig Chaquico

Lead Guitarist & Songwriter for Jefferson Starship Listen to the entire podcast here: https://allaccessradio.libsyn.com/2012/05

Irene Cara

Academy Award Winner, Musician and Actress Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-chats-with-academy-award-winner-irene-cara

Olivia Fox Cabane

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-with-olivia-fox-cabane-charisma-expert

Jack Buser

Director of PlayStation Home Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-jack-buser-of-sony-playstation

Jeff Brandstetter

Listen to the entire podcast here: https://allaccessradio.libsyn.com/live-qa-with-kelli-richards-jeff-brandstetter-esq-noted-hollywood-attorney-financing-expert

Jason Benlevi

Author of “Too Much Magic – Pulling the Plug on the Cult of Tech” Listen to the entire podcast here: https://allaccessradio.libsyn.com/qa-kelli-richards-jason-benlevi-author-of-too-much-magic

Drew Anderson

CTO of HitLab Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-with-drew-anderson-cto-of-hitlab

Marc Allen

Listen to the entire podcast here: https://allaccessradio.libsyn.com/podcast/kelli-richards-qa-w-marc-allen-author-musician-publisher

Ziad Abdelnour, International Dealmaker and Author

Ziad Abdelnour is President & CEO of Blackhawk Partners, Inc., a New York based private equity “family office” that focuses on originating, structuring, advising and acting as equity investor in management-led buyouts, strategic minority equity investments, equity private placements, consolidations, buildups, and growth capital financings in companies and projects based both in the US and emerging markets.

Nick Adler

Nic Adler single handedly saved the Hollywood Sunset Strip and saved way more than The Roxy. Listen here for the story! Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-nic-adler-of-sunset-strip-music-festival

HITLAB – Reinventing Music Discovery and Distribution, One Artist at a Time?

What’s new in the world of Music and Technology? The world-renowned multi-platinum artist Akon and a key Canadian Internet Company have joined to create something new and very interesting: HITLAB.com. Hitlab is a new media company focused on reinventing the way music is discovered, produced, marketed and distributed.

Happy Holidays from Kelli

With so many wonderful things coming to fruition in the coming year, and so many beautiful friendships and great business alliances and success stories in 2012, I just wanted to stop and take a moment to say how much my friends and colleagues mean to me.

Something Special About Apple and iOS

The special needs community is rarely the target demographic for the tech industry. Many of the wonderful new gizmos and gadgets that come out simply aren’t designed for them. There are an increasing number of companies that are developing products and technology to make computers and mobile devices more accessible for the special needs community, however – and one of those companies happens to be Apple, Inc. Apple’s VoiceOver technology was introduced with OSX 10.5 – better known as “Tiger.” It’s an accessibility feature that allows blind or visually impaired users to interact with a computer through sound. A user can use the trackpad or keyboard to scroll through the applications on the docked menu at the bottom of the screen. It can literally read the user any text that’s displayed on the screen and allows users to edit text where applicable. VoiceOver is also available on iOS devices such as the iPad. Visually impaired users have been incredibly receptive and appreciative of this, especially considering the fact that it’s a feature many other tablets and readers lack. As more and more publishing companies, universities, and corporations look to switch to readers and tablets in the future, accessibility features for the visually impaired certainly help Apple market its products as the superior choice amongst the competition. Another feature that benefits the members of the special needs community is a new feature in iOS 6 called Guided Access. Guided Access allows parents and educators to “lock” onto an app so that children can’t accidentally exit out of it by pressing the home button. While this may seem like a very basic feature, it’s incredibly useful for children with Autism or learning disabilities who may become distracted or lose focus on tasks. There are a number of educational apps available in the App Store but it’s often hard for learning disabled students to stay focused on them long enough to actually benefit. With Guided Access, the task of keeping a child focused has gotten a little easier for teachers and parents. While full accessibility is an on-going battle as technology continues to evolve, Apple is certainly taking steps in the right direction. Many other companies in Silicon Valley are taking their lead and continuing to improve accessibility features for different technologies and we hope to see this trend continue. My own time at Apple saw many of these technologies discussed and drawn out on desks and white boards under the tireless leadership and direction of my colleague Dr. Alan Brightman, who was Director of Apple’s WW Disability Solutions for 12 years; and is now a VP at Yahoo focusing on Global Accessibilty. To see these things come to life and create impact all around the world is simply astounding (then and now). Kelli Richards, CEO of the All Access Group, LLC

The Cupertino Connection: iTunes 11 and iCloud

  iTunes may be one of the best products that Apple ever developed, or at the very least, one of the smartest. Just a few weeks ago Apple released iTunes 11 with a myriad of visual and technical changes and improvements. iTunes will turn 12 years old in January, and in those years Apple has found a way to streamline, connect, condense, and centralize a user’s content and multimedia experience. With that in mind, I think it’s worth looking at a few of the existing features, the new ones in iTunes 11, and the future ones planned for next year to see just how they’ll continue to do that. First let’s look at how Apple already connects users and their content across multiple devices. One of the earliest features that did this was the “Library Sharing” feature that enables users to share their library across 5 devices connected to the same network using the same Apple ID. This was great because a user could have a whole collection on their desktop computer and access that same collection on their laptop. With this feature, users can also share content with other people on their WiFi network. A similar feature that’s been out for a few years is AirPlay. AirPlay allows users to stream media from one device across multiple devices on their WiFi network. For example, a user can start listening to an album or playlist in one room and stream it to their home stereo in their living room. Users can even adjust which devices are playing at what time and the volume of those individual devices. Apple TV even lets users stream a movie from their computer on their Apple TV. Of course, all of these devices are controllable with an iPhone, iPod, or iPad. Finally, with iTunes 11 and the updated iTunes store, all of a user’s downloads are automatically synced to the iCloud and accessible by any other iCloud capable device. This means a song downloaded in the iTunes store on your computer will be available on your iPod or iPhone. A similar service, iTunes Match, was released last year and allows users to pay an annual fee to have any of their music in their library uploaded to the iCloud, whether it was purchased or available in the iTunes store or not. These services could prove to be interesting competitors for Spotify, Rhapsody, Amazon, and other streaming/cloud based music delivery services. Lastly, Apple recently announced that it will launch its own streaming radio service to compete with Pandora in the first few months of 2013. Like the aforementioned services, it will be available across iPhones, iPods, iPads, Macs, and PC’s as part of iTunes. With all of these developments that have made Apple products so seamlessly integrated into a person’s life, it seems Tim Cook is moving forward to fulfill Steve Jobs’ goal of having an Apple device in every home. Cloud storage and online streaming is all the rage right now, and Apple’s solutions could prove to be big problems for its competitors. With so many solutions to a user’s content needs, why would they bother going elsewhere? Kelli Richards CEO of The All Access Group

Beamz Interactive – Play Music with Ease and Add A Visual Element

Are you one of those people who think they can’t play music or will never learn to play an instrument? I have heard people say things like “I’m too old now” or “I’m just not musically gifted.” Thanks to the great products from Beamz Interactive, you’ll never be able to use those excuses again. Beamz has created a great new interactive music system that uses lasers to enable users to create music. And I cannot think of a better stocking stuffer for anyone in your life.

Cyber Monday – Digging for Digital Dollars

The holiday season is upon us now that Thanksgiving has come and gone. If you’ve just surfaced from the post-Thanksgiving turkey overdose then you’ve already missed Black Friday, which is probably for the better. However, many e-commerce sites are extending Cyber Monday deals through the entire week. This blog isn’t going to tell you where to find the best deals or give you any general tips, but rather it will highlight the importance of Cyber Monday to the tech industry and its influence throughout the globe. The term “Cyber Monday,” was first coined in 2005 by Shop.com as a parallel to Black Friday. Scott Silverman of Shop.com created the concept based on research that the Monday following Thanksgiving was the biggest online retail day of the year, presumably for anyone who missed out on Black Friday deals. In its first year, Cyber Monday generated over $600 million dollars in sales from U.S consumers. It has since grown to double that and is now “celebrated” in countries across the globe such as the U.K, Portugal, Germany, New Zealand, and Australia. One of the reasons Cyber Monday has grown so steadily over the years is because the rapid advancements in tech. In 2005, few people were browsing Amazon.com on their cell phones, now however, more than 12% of Cyber Monday purchases are made from a mobile device. Similarly, the rate at which technology is released has sped up in every direction, meaning more cool new gadgets for people to buy. As online sales soar with Cyber Monday, some brick-and-mortar locations and small businesses have complained that the deals online are taking money away from local economies. The sad (and great) news is that really, as technology and e-commerce rapidly evolve, everyone along the retail trail will have to find a way to keep up. So happy hunting! There are so many cool new products on the market – from the iPad Mini to the Kindle Fire to all the great new laptops that have come out. Hopefully you won’t go overboard and max out all your cards, though I know it can be tempting! Kelli Richards CEO of the All Access Group.

A Message of Thanks and Giving

Greetings everyone, With Thanksgiving almost here, I’d like to take the opportunity to wish everyone a safe and happy holiday, abundant with loved ones. One of the many things I’m grateful for is your definitely your friendship this past year. 2012 has been amazing and successful for me, and that definitely doesn’t happen in a vacuum. I continue to work on new and exciting things to foster that same success and abundance in your own companies and projects. I am launching a new coaching program to help companies and brands adopt best practices and implement them into their goals and initiatives. If you’ve read my latest book, “The Magic and Moxie of Apple: An Insider’s View” then you’ll be familiar with some of these best practices (but not all of them). If you have struggled to hit your goals, successfully launch your projects, or create the relationships you need to truly move forward, this is the program for you.    A new, updated edition of my bestselling book “Taking the Crowd to the Cloud,” comes out on 12/12/12.  This eBook will feature new chapters on Pinterest, the new Myspace, and on funding sources for musicians (and any of us with a great project that the “crowd” could get behind. In addition to the new chapters, I will be updating all of the book’s topics to account for updates and renovations on the various social networks, such as promoted posts on Facebook – and the ability to share video on Linkedin.  While this book does cover some very advanced capabilities, I always endeavor to approach each space with a beginners eye, for those of us who need that point of view as well. Best wishes, Kelli Richards CEO of the All Access Group.

Crowd Funding for Musicians

One of the things that I do when I work with clients is help them find new revenue streams and funding sources. They’re two of the most important aspects when it comes to business growth and development. It’s not any different for musicians. If you want to take music from a hobby to a full-time job, you’re going to need funding to survive and support your music. One of the great ways to do this is through online crowd funding platforms. Crowd funding is essentially like having a fundraiser but it can be utilized to raise money for new companies and projects. There are literally dozens of companies out there, each with their own pro’s and con’s, that help raise money through crowd funding. Some of the bigger ones are: IndieGoGo, Kickstarter, and RocketHub. There are even crowd funding companies that focus exclusively on music such as ArtistShare, Sellaband, and PledgeMusic. One of the best and earliest examples of crowd funding is the rock band Marillion, who raised $60,000 for a U.S tour in 1997 and has since used it to fund the recording and marketing of 3 albums. The over-arching premise is simple: fans donate what they can with different levels of donations that get different gifts. For example, a $10 donation will get a free copy of the CD they’re funding, a $25 donation gets a CD and a shirt, and a $50 dollar donation gets a CD, shirt, and personally autographed poster. Don’t sell yourself short, even in today’s economy people are willing to shell out the few extra bucks to help local music and get something cool in return. Who knows, those signed posters could be worth big money some day because they helped fund the album that made you famous! Crowd funding is so much more than a simple fundraiser, it’s a really fantastic way to engage your fans. Many platforms allow, or even require, artists to post updates, pictures, videos, etc as a way of maintaining momentum during their campaign. Will crowd funding replace traditional funding sources and revenue streams? Probably not; but they are a great way to get those precious few extra dollars that you need to record, produce, distribute, tour, film, etc. With crowd funding, you no longer need a major label budget to put out a great record. Simply ask your fans for help and everyone wins.   Kelli Richards, CEO of the All Access Group, LLC

New York, We’ve Got Your Back

Let me preface this piece by saying my thoughts and prayers go out to the millions of people in the northeast who have been affected by Hurricane Sandy over the last week. I hope that everyone can quickly and easily recover from this tragic event. The human spirit is, as always, amazing. We’ve seen many events that showcase the spirit of brotherhood – and even heroism – through the media. Thousands of miles away on the West coast, the updates pouring in from social media were a vital lifeline of information for many friends and relatives for those affected. Two of my own team members are in New York, and I was grateful that even without electricity and internet, they both updated their Facebook and Twitter accounts to say they were okay.

The New Myspace: All or Nothing

Ah Myspace, the website that brought social networking and social media into the homes of the masses. Once the king of the internet, valued at $12 billion and becoming the most visited website in the world, it has since been dethroned and fallen from grace. Or has it? It was recently purchased by Specific Media and Justin Timberlake in June 2011 for $35 million with hopes of breathing new life into the company. But will they be able to reclaim the throne in a much more crowded kingdom? The answer to that remains to be scene but based on the preview it looks like something worth getting excited about. The obvious issue is that there are already enough, if not too many, social networks for the average user. Between Facebook, Twitter, Tumblr, Instagram, Youtube, Google+ and the many others, the internet has become inundated with social media. Billed as a way to connect artists and fans, the MySpace team at Specific media has taken a smart approach by letting users integrate their Facebook and Twitter accounts rather than having to create a new one. With celebrities and artists already connecting with fans via Twitter, Facebook, and Instagram perhaps integration and consolidating is something we need more of. Seamless integration and creative design are two big things the new Myspace has going for it. Based on the preview video posted by Justin Timberlake, the website does look gorgeous and functional; 2 issues which plagued it in the past. Perhaps the biggest thing it has going for it is the music feature, which is something it actually always did exceptionally well. Once a great way for big names and local bands alike to post songs, event info, pictures, etc, it will now let users create and share playlists, listen to whole albums, discover new music based on recommendations, and more. A cool feature for the artists is an analytics page which provides demographic breakdowns of their audiences by age, gender, region, etc. Myspace currently boasts one of the largest music catalogues on the internet, albeit from mostly unknown artists, at 42 million songs. If they can get some big artists and labels on board or even integrate with other services like Spotify, Pandora, Rdio, or Rhapsody then it could very well come back to life. There’s still a lot that is up in the air for the new Myspace but if it can find a way to get over the hump, play nicely with the other social networks, and deliver great content then I think it will be a success. If it can’t create a pleasant, clutter-free, and unique experience for the user then it may be time to just let it die out. Kelli Richards, President and CEO The All Access Group, LLC

A Lennon Legacy

I’d like to think that we all have heroes, that everyone out there, no matter how successful they are, takes the time to have someone to look up to and admire. John Lennon was always that hero to me.  He lived by his own rules and made a mark that only grows stronger over time.  A few years ago, I was lucky enough to meet his oldest son, Julian, and to share a deeply moving conversation about his dad and the work that he did – and to discuss the work that Julian has created through his charity, The White Feather Foundation. The White Feather Foundation was started over 20 years ago and embraces environmental and humanitarian issues in conjunction with partners from all around the world, raising funds for a more sustainable, better world for every living being. White Feather has done everything from supporting artists to marching to end bullying to building an orphanage in Sri Lanka.  One project at a time, Julian’s Foundation builds better lives and stronger communities.  In 2008, he was honored by the Better World Environmental Award by Prince Albert of Monaco. It’s not easy for artists today – the entire industry has changed and then changed gain.  While being fathered by a giant among men, Julian has never been one to stand on the shoulders of his dad, John.   He has carved his own careers as both a musician and a photographer. He has brilliantly built the one thing ALL of us should define and design every day – an inspiring legacy that changes and betters the world of others. Julian’s latest album, Everything Changes, will be released worldwide early 2013.  In the meantime, we will all wait impatiently, and hopefully support his great work with White Feather.  To send a donation, go to https://WhiteFeatherFoundation.com

Politics 2.0: The 2012 US Presidential Election

Very rarely, if ever, do I talk about politics. It’s one of those taboo topics of conversation that’s best left unmentioned for the sake of your sanity and relationships. The internet however seems to disagree. Now more than ever, politics is being discussed very openly; whether it’s on Facebook, Twitter, LinkedIn, YouTube, blogs, podcasts, etc. So why the shift? Where did it come from? What does it mean? Who’s driving it? These questions deserve a bit more investigation, so let’s take a quick look. Technology has always been used to shape and advance movements of political, cultural, and social change. From Johannes Gutenberg’s printing press of the 1400’s to the #Kony2012 campaign earlier this year, people have used technology to communicate and spread ideas in an effort to shape their culture and society. While Gutenberg’s printing press is undoubtedly more revolutionary than Twitter, both have the same end goal: to communicate and share ideas. Similarly, the advent of television played a huge role in modern U.S politics on September 26, 1960, when the Kennedy – Nixon presidential debate became the first presidential debate to be televised. Many people have said that Kennedy won the election based on that debate alone, being noticeably more calm, charming, and charismatic than Nixon. In today’s culture, the media landscape has already begun to shift. No longer are people tuning into the nightly news or watching the debates on television. Rather, they check the news on their smart phone or watch the debate streaming live on their tablets on the go – untethered. So while technology and the media have adapted to these changes, how has politics? And why is it important? For starters, the internet is here to stay. No longer are computers and the internet just for younger generations and tech geeks. 85% of adults in the United States use the internet, that’s 297.5 million people of legal voting age. According to SocialBaker.com, there are 167,913,500 U.S Facebook users or 54.12% of our total population. As you can see, that’s a huge chunk of people that are communicating their thoughts and ideas with one another. Similarly, that’s a huge chunk of people that can be reached by your ideas. If you were a politician, think about how powerful it would be to reach 54% of your target population. Imagine if you could even reach half of that, how those people could influence an election. The purpose of this blog isn’t to say whether or not using social media to promote a political campaign is worthwhile or not, I think that has already been decided. Instead, I’d like to get you to think about how social media influences politics in the U.S today.

A Tribute to John and Steve

In my newest book, The Magic and Moxie of Apple: An Insider’s View, I compared Steve Jobs and John Lennon; two iconic legends of a generation that are no longer with us today. Coincidentally, today is John’s birthday and last week marked the 1 year anniversary of Steve’s death. For that reason, I feel that it is only right for me to pay homage to two of the most inspirational men in my life. John Lennon was a rock star in every sense of the world. He had it all; the fame, the fortune, the glory, etc but you would never guess it from his bashful demeanor on the camera. Steve Jobs was also a rock star but in a less literal sense. He attained the same iconic level of fame and fortune as Lennon, but through technology. Their success can’t be attributed to themselves alone; they both had an amazing team around them. However, both had the courage and vision to try something new and it worked. I remember being a little girl when I was 8 years old and watching the Beatles doing a TV special (maybe it was “All You Need is Love”.) Apart from being electrified by their performance, the man behind the curtain playing with all the buttons and knobs (George Martin) lit a spark in me that set me on the career path that brought me to where I am today. As I watched Martin and the Beatles I thought to myself, “That’s what I want to do with my life,” and so I set out to make it happen. Similarly, growing up in Cupertino was the other half of my inspiration. At the time they started, no one knew how great Apple would be, but as the company started to take off I knew that working there would be a dream. So this is my “thank you” to John & to Steve. Without these two legends, who knows if I would have ever developed personally and professionally into the person I am today. If they’re up there watching over us, I hope they know what a profoundly wonderful impact they’ve had on millions of lives.

Rdio’s New Artist Program

As someone who has built their entire career around the convergence of technology and music, nothing pains me more than to see artists ripped off by advancements in technology. Whether we’re talking about the Napster days of the early 2000s or Grooveshark today, artists continue to be undercompensated (if compensated at all) for their work. While we’ve certainly taken some great strides towards fairly discovering and obtaining music, there is still a lot of work to be done. That’s why I was delighted to learn about Rdio, an ad-free music subscription service. Rdio was founded in 2010 by Niklas Zennström and Janus Friis, whom you might remember from the illegal file sharing service Kazaa which followed Napster’s demise. Similar to other services like Spotify and Rhapsody, Rdio allows users to stream an unlimited number of songs from their computer or smartphone for a monthly fee. Artists are compensated based on the number of plays their songs get per month. Unfortunately we’ve seen through these services that this model results in artists being undercompensated; often times getting fractions of a penny per play or a check for 4 dollars at the end of the month. Some artists, such as Coldplay and Adele, have kept their latest work off of subscription based streaming services because they feel it hurts album sales. Today Rdio has announced a new program that aims to compensate artists more fairly and increase fan engagement while at the same time getting new subscribers. The Rdio Artist Program will use artists as recruiters and will compensate them $10 dollars for each subscriber they sign up. Rdio gives the artist the tools to customize their page and share their content on social media. One of my favorite features is the ability to have artists share their favorite songs and playlists that they’re listening to, a feature I always thought iTunes should have. Rdio CEO Drew Larner calls the program a “Win-win” for all parties involved. With only about 10 million subscribers around the world, it’s hard to say whether or not this program will sink or float but a few big artists are already getting onboard such as Snoop Lion, Scissor Sisters, A-trak, and Chromeo. Could this possible be the next big thing? If it gets artists paid fairly while giving the customer a better experience, let’s hope so.  

Reminder to REGISTER for TUESDAY’s Apple’s Best Practices Webinar

Tomorrow, September 25th at 2pm PST I will offer an exclusive Webinar on incorporating Apple’s 12 best practices to enhance your business, client experiences, and personal brand. As we know, Apple is a global leader in creating an environment around achieving powerful goals, and boiling down how they became THE company to model, after experiencing one of the most well documented crashes in history, is an absolute MUST do for anyone in business today. To hold your space at this exclusive webinar, sign up immediately at https://www.appleinsidersecrets.com Warmly, Kelli Richards  

Apple’s 12 Best Practices – Training Webinar

Join me on Tuesday, September 25, 2:00pm PT/5:00 pm ET. I will share a detailed, insiders view into Apple’s 12 best practices to create the WOW factor that keeps your customers coming back and telling all their friends about why your product “kills” anything else on the market (my colleague Steve Jobs used every single one of these to great success)

Blog for Black: The Digital Agency

Black is a digital media marketing company that was launched just a year ago by Matt and his partner, Philippe Luchansky. The duo act as Creative Director and Director of Interactive, respectively, and bring years of experience working on massive, successful campaigns. While the company itself is new, Mat and Philippe’s work has been sought after by dozens of household names, such as Blizzard, EA Sports, Jason Mraz, Redbull, Betsy Johnson, and so many more.

Steve Jobs on Privacy and User Experience – An Apple Best Practice

Nobody can keep a secret better than Apple – AND the thousands and thousands of employees. And that idea translates far into how they work with their products, and especially, their users. For Apple Inc., user experience goes far beyond what the customer can see, feel and touch. It goes on behind the veil as well. Steve Jobs talked about this himself when he was interviewed at the All Things D8 Conference in 2010.

Wendy Lipton-Dibner – Elite Video Mastery and Move People to Action

I was joined on this week’s edition of “All Access Radio” by author, speaker, and coach Wendy Lipton-Dibner. Wendy has done amazing work as a leader in her field. She is the president of Professional Impact Inc., which produces seminars and courses such as the wildly successful “Move People to Action for Experts and Entrepreneurs.”

One Thing RIGHT in the Music World: CD Baby

CD Baby is an online distributor of independent music. But they’re not just any online distributor they’re actually the largest online distributor of independent music in the world.

EventFinda – A New Way to Find Events, Concerts, Gigs, Tours…

EventFinda is an amazing new way to market and promote events as well as purchase tickets. EventFinda goes above and beyond today’s standards for event marketing and ticketing. EventFinda distinguishes itself from the competition by not only being a place to buy and sell tickets to events but also syndicates and shares content, as well as offering a path to discover more events and interesting entertainment coming to your area. EventFinda makes the lives of everyone involved with a single event much easier; from the artist, to the promoter, to the PR teams, and ultimately, to the fans and spectators. As something that started from a kitchen table in 2005 in New Zealand (not exactly Silicon Valley) and spread across the globe to land in the USA this year, there’s no doubt that EventFinda will continue to grow and amaze fans and entertainers alike. Sure, there will always be other websites that you can go to to buy and sell tickets, discover new music or entertainment, learn more about your favorite artist or venue; but none of them will be able to package all of that together like EventFinda. Kelli Richards, President and CEO The All Access Group, LLC

Will we Retain our Confidence in Apple?

The newly launched iBooks Store recently signed on its sixth majorU.S. publisher in Random House, the world’s No. 1 English-language producer of books. Is there any doubt that iBooks is set on a course to become the world’s largest digital bookstore?

On July 20th at midnight, Kelli Richards’ long awaited eBook on Apple Inc., “The Magic and Moxie of Apple – An Insider’s View,” hit #1 in Kindle for Systems and Leadership and broke the top 100 in the Business and Leadership Category (our highest ranking was #70) on Amazon overall. This is Richards’ second #1 bestseller on Amazon.

It’s HERE! Get “The Magic and Moxie of Apple” + An Invite to my Launch Party in Silicon Valley

What’s Apple Inc.’s best kept secret goal? Apple insider Kelli Richards reveals how Apple built a company and a brand that reaches across Fortune 100 companies and small business owners. You the book launch for “The Magic and Moxie of Apple – An Insider’s View” at https://AppleInsiderSecrets.com and peek BEHIND the curtain to look at the best practices of Apple Inc., and how it created a climate that ultimately changed the world forever. Help Best Selling Author, Kelli Richards Reach #1 on Amazon AGAIN. Get “The Magic and Moxie of Apple” + Bonuses https://AppleInsiderSecrets.com   Through interviews with other alums and my own experiences at Apple for over a decade, I’ve created a compelling view of what makes Apple Inc. the company it is today. Get the book TODAY for an insider’s look at Apple’s failures, its successes, and the people who will continue its course toward greatness.  https://AppleInsiderSecrets.com THANK you everyone for your support!    

“Our North Star is to make the best product.” Tim Cook Continues Apple’s Best Practices

Tim Cook gave us a bird’s eye view of how Apple plans to stay the course and continue their role as tech leader of the world. Asked about the competition many times, Cook responded at one point with a statement that completely embodies one of Apple’s Best Practices. He said, “Our North Star is to make the best product.”

I talk about this best practice in my upcoming eBook at great length. How despite being the richest company in the world, the best practice of “Excellence, not Revenue” IS that North Star – and truly has been since Apple’s rebirth when Steve came back to the company.

Apple Alums – A “Class” Unto Ourselves and an Education and Collaboration for a Lifetime

Not long ago the LA Times ran an article about an executive training program at Apple called Apple University. This was one of Steve Job’s most poignant legacy projects – literally how he hoped to continue his presence, in the company he founded, long after he left this realm. Apple University is the program where Apple literally educates its executives on how to embrace the oft-referenced “Apple DNA” and think like Steve Jobs himself.

Apple – Building a Brand, Leaving a Legacy

Seeing Steve Jobs battle through the fight of his life to restore Apple to greatness – a graceful, courageous and obviously successful battle – doesn’t hold a candle to seeing him fight for his life now. He’s obviously ill. But what he’s creating, despite (or because of) that illness is mind blowing. Naysayers can address the iCloud any way they want, but what we all know is that it’s pretty damned likely to be successful.

Fun & Games: Cross Digital Distribution Takes Movies into a Whole New Realm

As the digital revolution reaches what seems to be an absolute frenzy of technological advances and debuts, more and more we’re seeing the cross-platform promotion and collaboration around product distribution. The latest (and one of the biggest) entries into this virtual world is set to be Suzanne Collins’ popular novel, “The Hunger Games.”

Hulu’s Latest Hot Ticket

So why, after four years of great digital distribution, am I writing about Hulu? Because they are about to take a huge leap of faith and add another original production to their arsenal – original content is a journey that even Oprah Winfrey herself can tell you is fraught with danger.

The Next Big Thing: Apple WWDC

It’s no surprise to see Apple race on, barely missing a beat since Steve’s passing – leading global innovation as it has this entire new millennium. In just a few hours the next Apple WWDC (Apple WorldWide Developers Conference) will take place. A stage that has announced true global game changers, like the iPhone and the iPad.

Please click below to Pre-Order “The Magic and Moxie of Apple – An Insider’s View” Be sure to choose “Return to The All Access Group” on Paypal to enter  your email and receive your eBook on launch day.

Digital at it’s Best: Live From Daryl’s House

Today’s world is fickle, and one of my favorite examples of digital avenues bringing new audiences to the best performers of our time is definitely Live From Daryl’s House, started by Daryl Hall in late 2007. This is music discover at its best, with Hall taking a simple idea and turning it into web gold.

Kelli Richards Interviews Evan Lowenstein, Founder of StageIt!

Join Kelli Richards for her great Q&A with Evan Lowenstein . Recently named to Digital Media Wire’s list of 25 Execs to Watch in Digital Entertainment for 2011, Evan Lowenstein launched StageIt with the goal of creating a web-based platform that would empower artists to deliver and monetize interactive live experiences.

Life and The Love We Make

Working at the crossroads of music and technology, and being a talent producer for a couple of decades now, I’ve had the opportunity to work with a long list of amazing artists. The most meaningful interactions are often the unscheduled, random conversations that just seem to happen randomly. Some of those occur behind-the-scenes at events like Pollstar, where I got to shoot the breeze with my childhood idol, Davy Jones.

I’m very excited to interview Nic Adler tonight on All Access Radio! Nic is a band manager, promoter, and restauranteur who has been at the helm at the infamous Roxy Theater on the Sunset Strip in Hollywood for almost 15 years. He’s also become a leading name in social media, using Facebook and Twitter to revitalize not only The Roxy, but the entire Strip!

Whitney Houston – Connecting the Dots to a Legacy

The ultimate question becomes: What do artists need to create to keep themselves safe from becoming undone? Because stories like Whitney Houston’s are not uncommon. Stars rise and fall with the fickle tastes of fans, and when an artist is as meteoric as Whitney, the fall to the ground is far and long. Her difficulties were not only exploited in the media, they were – to some degree – exploited by Whitney herself, choosing a reality show as a vehicle for her brand. Under the best of circumstances, that road is twisted – just ask the long list of reality stars held up to public scrutiny (and editing and distribution).

Where is Kelli?

While being on the cutting edge of the tech and digital revolution is not at all new to me, the next year is poised to present some of the most innovative and exciting opportunities to participate at top industry events. I look forward to seeing some of you at the San Francisco Music Tech Summit today, at Digital Music Forum East in less than two weeks in NYC, plus at the many other exciting gatherings and summits already on the calendar AND yet to be developed (including Digital Music Forum East in NYC, Alley to the Valley Summit, Silicon Valley Capital Club, New Digital Economics, Digital Hollywood, among others!) If you have an event you’d like me to participate in, or a panel or keynote to deliver, please reach out to me directly at Kelli@AllAccessGroup.com

Huge thanks to my friend Melissa Wilson, for calling me the “human bridge” between music and tech (and a rainmaker – always a word we embrace at my company!) on her most recent “NetworldingBlog”. To read the entire piece, please go to https://www.networldingblog.com.

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