Resources

A Tribute to John and Steve

In my newest book, The Magic and Moxie of Apple: An Insider’s View, I compared Steve Jobs and John Lennon; two iconic legends of a generation that are no longer with us today. Coincidentally, today is John’s birthday and last week marked the 1 year anniversary of Steve’s death. For that reason, I feel that it is only right for me to pay homage to two of the most inspirational men in my life.

John Lennon was a rock star in every sense of the world. He had it all; the fame, the fortune, the glory, etc but you would never guess it from his bashful demeanor on the camera. Steve Jobs was also a rock star but in a less literal sense. He attained the same iconic level of fame and fortune as Lennon, but through technology. Their success can’t be attributed to themselves alone; they both had an amazing team around them. However, both had the courage and vision to try something new and it worked.

I remember being a little girl when I was 8 years old and watching the Beatles doing a TV special (maybe it was “All You Need is Love”.) Apart from being electrified by their performance, the man behind the curtain playing with all the buttons and knobs (George Martin) lit a spark in me that set me on the career path that brought me to where I am today. As I watched Martin and the Beatles I thought to myself, “That’s what I want to do with my life,” and so I set out to make it happen. Similarly, growing up in Cupertino was the other half of my inspiration. At the time they started, no one knew how great Apple would be, but as the company started to take off I knew that working there would be a dream.

So this is my “thank you” to John & to Steve. Without these two legends, who knows if I would have ever developed personally and professionally into the person I am today. If they’re up there watching over us, I hope they know what a profoundly wonderful impact they’ve had on millions of lives.

Rdio’s New Artist Program

As someone who has built their entire career around the convergence of technology and music, nothing pains me more than to see artists ripped off by advancements in technology. Whether we’re talking about the Napster days of the early 2000s or Grooveshark today, artists continue to be undercompensated (if compensated at all) for their work. While we’ve certainly taken some great strides towards fairly discovering and obtaining music, there is still a lot of work to be done. That’s why I was delighted to learn about Rdio, an ad-free music subscription service.

Rdio was founded in 2010 by Niklas Zennström and Janus Friis, whom you might remember from the illegal file sharing service Kazaa which followed Napster’s demise. Similar to other services like Spotify and Rhapsody, Rdio allows users to stream an unlimited number of songs from their computer or smartphone for a monthly fee. Artists are compensated based on the number of plays their songs get per month. Unfortunately we’ve seen through these services that this model results in artists being undercompensated; often times getting fractions of a penny per play or a check for 4 dollars at the end of the month. Some artists, such as Coldplay and Adele, have kept their latest work off of subscription based streaming services because they feel it hurts album sales.

Today Rdio has announced a new program that aims to compensate artists more fairly and increase fan engagement while at the same time getting new subscribers. The Rdio Artist Program will use artists as recruiters and will compensate them $10 dollars for each subscriber they sign up. Rdio gives the artist the tools to customize their page and share their content on social media. One of my favorite features is the ability to have artists share their favorite songs and playlists that they’re listening to, a feature I always thought iTunes should have. Rdio CEO Drew Larner calls the program a “Win-win” for all parties involved.

With only about 10 million subscribers around the world, it’s hard to say whether or not this program will sink or float but a few big artists are already getting onboard such as Snoop Lion, Scissor Sisters, A-trak, and Chromeo. Could this possible be the next big thing? If it gets artists paid fairly while giving the customer a better experience, let’s hope so.

 

Reminder to REGISTER for TUESDAY’s Apple’s Best Practices Webinar

Tomorrow, September 25th at 2pm PST I will offer an exclusive Webinar on incorporating Apple’s 12 best practices to enhance your business, client experiences, and personal brand.

As we know, Apple is a global leader in creating an environment around achieving powerful goals, and boiling down how they became THE company to model, after experiencing one of the most well documented crashes in history, is an absolute MUST do for anyone in business today.

To hold your space at this exclusive webinar, sign up immediately at https://www.appleinsidersecrets.com

Warmly, Kelli Richards

 

Apple’s Laughing Straight to the Bank

Iphone 5 UnveilingAs an Apple insider and alum, I always have an ear to the ground for what’s going on in their world.  The past month or so for Apple has been almost as eventful as the company’s first big success back in the late 70’s – early 80’s. With a landmark legal victory over Samsung for copyright infringement, the company not only gets awarded $1.05 billion in damages (which Samsung is appealing, of course), but they will also exclusive rights over certain design and software ideas on which they own patents.

While some have slammed Apple’s case as being too broad or overzealous, the decision will surely shape the mobile software and hardware markets from this point on. For the consumer it means two things: First, Apple’s patented designs and features will most likely be cross-licensed for quite a pretty penny to competing developers and manufacturers. Second, this means that in order to competitively price their technology, companies will have to become innovative once again, rather than copy an already successful formula. So you’ll either see iPhone and iOS-esque features on high-end electronics, or innovative new designs may become the way of the future. That chapter has yet to be written.

With so much focus and attention on these two battling giants, what better time for Amazon to announce its new reader / tablet offering, the Kindle Fire. Strategically placed in the same realm as the competing iPad, Nexus, and Galaxy tablets, the Kindle Fire looks to open the floodgates of revenue for its content delivery platform. The three-way race between Apple, Amazon, and Google’s media stores appears well separated for now, but the competition is certainly heating up as the markets and technology change so rapidly. And the solid winner in ALL of this is the pro-sumer.

One would think that the competitive innovation to come from the lawsuit against Samsung, along with the introduction of the rival Kindle Fire would be cause for concern at the Apple HQ here in Cupertino, but that couldn’t be farther from the truth.

On September 12th, Apple announced the iPhone 5 in grandiose Apple fashion, after the project had been shrouded in secrecy for almost a year. (An issue I cover at length in my recent bestseller, “The Magic and Moxie of Apple – An Insider’s View”.)  Thinner, lighter, faster, and overall cooler than its predecessor, the iPhone 4s; the iPhone 5 also boasts a number of new features, such as a new charging interface and new operating system (iOS 6).

Consumers are certainly on board for the new and improved iPhone, as evidenced by the 2 million+ pre-orders within the first 24 hours of its announcement. As a result, the cost of Apple’s stock has risen to over $700 for the first time in company history.

So while rival tech giants are out there trying to copy Apple products or create competitive alternatives in hopes of dethroning them, Apple is simply laughing it’s way straight to the bank.

Kelli Richards, President and CEO
The All Access Group

PS:  On September 25th, I will offer an amazing webinar on the 12 Best Practices of Apple Inc. This webinar is offered at NO cost to you.  I will offer it at a later date for $47 per participant, but for now, I simply want to extend this webinar and my expertise around what makes Apple the global leader it is to my own audience, colleagues and friends.

To save your seat, go tohttps://appleinsidersecrets.com/webinar.php and register.

 

 

Apple’s 12 Best Practices – Training Webinar

How would you like to learn the single most important mind-set shift you need to guarantee that your billion-dollar ideas don’t get taken by your competitors?

How important is it to you to leave a legacy that makes a huge difference in the world?

Join me on Tuesday, September 25, 2:00pm PT/5:00 pm ET.  I will share a detailed, insiders view into:

  • Apple’s 12 best practices to create the WOW factor that keeps your customers coming back and telling all their friends about why your product “kills” anything else on the market (my colleague Steve Jobs used every single one of these to great success)
  • How to inspire your team with an emotionally compelling cause so they become world-class superstars who are completely loyal to you and your vision.

This webinar is offered at NO cost to you.  I will offer it at a later date for $47 per participant, but for now, I simply want to extend this webinar and my expertise around what makes Apple the global leader it is to my own audience, colleagues and friends.

To save your seat, go to https://appleinsidersecrets.com/webinar.php and register.

Kelli Richards, President and CEO
The All Access Group,

Blog for Black: The Digital Agency

A few weeks ago I had the great fortune of having Matt Ramey, co-founder of Black – The Digital Agency, join me on my streaming radio show (you can find his interview, alphabetically, on my website at  https://allaccessgroup.com/articles-and-resources/blog-talk-radio). Matt shared some great stories from his past, as well as some amazing insights on the music industry and his new company.

Black – The Digital Agency’s services span every aspect of digital media marketing from strategy, design, development, and everything in between. With advertising revenue for traditional media platforms on the decline, it’s no wonder that Black’s approach to digital media marketing has been met with fanfare and critical acclaim. As TV networks consolidate, newspapers go bankrupt, and radio stations get replaced, Black offers best-in-class digital media marketing solutions for the continuously blooming digital media age.

You can find out more by visiting Matt’s website at https://contactblack.com/

Kelli Richards, President and CEO
The All Access Group, LLC

Steve Jobs on Privacy and User Experience – An Apple Best Practice

Even for me, as an Apple insider, seeing the Apple “Best Practices” in action is awe inspiring.  No one can deny that one of the most amazing things about Apple is how they embrace secrecy as an asset.  No entity keeps a secret better than Apple – AND the thousands and thousands of employees and alum in their tribe.  Quite simply it’s part of our Apple DNA.  And that idea translates far into how they work with their products, and especially, their users.  For Apple Inc., user experience goes far beyond what the customer can see, feel and touch.  It goes on behind the veil as well.

Steve Jobs talked about this himself when he was interviewed at the All Things D8 Conference in 2010.

“No, silicon valley is not monolithic. We’ve always had a very different view of privacy than some of our colleagues in the valley, we take privacy extremely seriously. As an example, we worry a lot about location in phones and we worry that some 14 year old is going to get stalked and something terrible is going to happen because of our phone, and so as an example, before any app can get location data we don’t make it a rule that they have to put up a panel and ask because they might not follow that rule. They call our location services, and we put up the panel saying this app wants to use your location data, is that okay with you.  Every time they want to use it and we do a lot of things like that to ensure that people understand what these apps are doing. That’s one of the reasons we have the curated app store. We have rejected a lot of apps that want to take a lot of your personal data and suck it up into the cloud, a lot. So we’re really old, a lot of people in the valley think we’re very old fashioned about this and maybe we are, but we worry about stuff like this.

No, privacy means people know what they’re signing up for in plain English and repeatedly. That’s what it means. I’m an optimist, I believe people are smart and some people want to share more data than other people do – ask them. Ask them every time. Make them tell you to stop asking them if they get tired of your asking them. Let them know precisely what you’re going to do with their data.”

Just another example of behind-the-scenes USER experiences – one of the best “best practices” that Apple does differently.

If YOU would like to learn more about Apple’s best practices and how those could work in YOUR company or work, sign up at https://AppleInsiderSecrets.com and become part of my own inner circle and get all of my insider, best practice tools and event invitations.

Kelli Richards, President and CEO
The All Access Group, LLC

Wendy Lipton-Dibner – Elite Video Mastery and Move People to Action

I was joined on this week’s edition of “All Access Radio” by author, speaker, and coach  Wendy Lipton-Dibner. Wendy has done amazing work as a leader in her field. She is the president of Professional Impact Inc., which produces seminars and courses such as the wildly successful “Move People to Action for Experts and Entrepreneurs.” As an internationally recognized authority in business and personal acceleration, she brought so much knowledge and insight to the table.

Wendy and I have floated around the same circles and worked with some of the same people for years, which made talking to her an absolute treat. Right off the bat, we quickly recognized that we are “kindred spirits,” from our tastes in music, passion for working and helping with people, and drive for success. I think she and I may be among a small handful of people who knew exactly what we wanted to do when we were young, 8 year old girls. Granted, neither of us knew how that would unravel, it was great to finally talk to someone who had that same experience growing up. Not to mention, as women we both worked towards shattering stereotypes and empowering women within our respective industries.

Wendy was way ahead of her game 10 years ago when she made her first promotional video, which she says was awful even though it lead to over a million dollars in sales, and she remains ahead of her game today. Keep an eye out for more great seminars and courses from Wendy in the near future, especially her new Elite Video Mastery online course and live seminar. You can find out more about that, including free training, at https://www. EliteVideoMasteryFreeTraining.com.

Kelli Richards, President and CEO
The All Access Group, LLC

One Thing RIGHT in the Music World: CD Baby

CD Baby is an online distributor of independent music. But they’re not just any online distributor they’re actually the largest online distributor of independent music in the world. Since their start-up in 1998 and mega distribution giant success, CD Baby has paid out over $200 million to artists. That’s not bad considering everyone else in the music industry is claiming that no one is buying music (and everyone is stealing it). One of the most interesting aspects of CD Baby is the fact that the artist, not the label or the retailer, sets the price of their albums and discounts. Perhaps that’s why there are over 300,000 artists on CD Baby today.

CD Baby’s greatness continues to shine through and impact every part of music and the music industry. By supporting artists, doing ethical business in the music industry, and helping new musicians emerge. With all that is wrong in the music industry today, it’s nice to see a company of great people doing great things.

Kelli Richards, President and CEO
The All Access Group, LLC

 

EventFinda – A New Way to Find Events, Concerts, Gigs, Tours…

EventFinda is an amazing new way to market and promote events as well as purchase tickets. EventFinda goes above and beyond today’s standards for event marketing and ticketing. EventFinda distinguishes itself from the competition by not only being a place to buy and sell tickets to events but also syndicates and shares content, as well as offering a path to discover more events and interesting entertainment coming to your area. EventFinda makes the lives of everyone involved with a single event much easier; from the artist, to the promoter, to the PR teams, and ultimately, to the fans and spectators.

As something that started from a kitchen table in 2005 in New Zealand (not exactly Silicon Valley) and spread across the globe to land in the USA this year, there’s no doubt that EventFinda will continue to grow and amaze fans and entertainers alike. Sure, there will always be other websites that you can go to to buy and sell tickets, discover new music or entertainment, learn more about your favorite artist or venue; but none of them will be able to package all of that together like EventFinda.

Kelli Richards, President and CEO
The All Access Group, LLC

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Client Spotlight: AmplifyX

A trend that’s been growing over the past couple of years is one of investing in music and art as alternative asset classes for diversification in one’s portfolio – alongside other established categories like fine wines, rare automobiles, exotic watches, precious metals, and real estate. It seems stressful economic times often underscore the appeal of alternative assets like these. There’s a reason for this influx of late: music royalties and intellectual property (IP) have become desirable investment targets given royalty payments often remain steady over time despite fluctuations in the stock market. For buyers, artists’ catalogs are commodities that can be traded like gold or oil. “If the investment is good, if you’re investing in proven back catalogs, they tend to perform really well independent of any stock movements,” music business writer Cherie Hu. “If you’re investing in a tech stock, a lot of the bigger tech stocks move in the same direction a lot of the time. Investing in music royalties escapes that co-dependence. It’s pure passive income. You’ll make money in your sleep from it. It doesn’t require any proactiveness.” While it may seem odd to think of songs as investment assets, Goldman Sachs has predicted music revenues will more than double to about $131B by 2030 so putting money in songs could prove a pretty wise strategy to diversify a stock portfolio.

Unintended Casualties of the Pandemic

There have certainly been many casualties during the pandemic — loss of life, loss of jobs, and so much more. But small business providers and communities have also been directly impacted by the loss of many vital stores, restaurants, and of service providers. In my own community, I had a favorite restaurant that I frequented several times a week over the past 25 years (kind of like my Cheers) called Hobees. It did not survive. …

Client Spotlight: JEENI

I’ve decided that I’m going to write blogs periodically about some of the cool clients I’m fortunate enough to work with. One of them is a UK-based venture called JEENI run by long-time client, colleague and friend — Mel Croucher; a legend in the UK games industry. Simply put, JEENI is a multi-channel streaming service for independent musicians and performers, providing a unique showcase to put undiscovered talent in front of a global audience. JEENI artists get to keep 100% of everything they earn from the sale of their music and merchandise. JEENI audiences are given the power to vote, donate and be rewarded too. …

Same Old Story — Different Era

There has been so much turbulence and upheaval of late, certainly catalyzed by the global pandemic and the resulting consequences with layoffs and unemployment, uncertainty around a timeframe when we can operate freely in the world again, and the lack of leadership and political climate (at least in the U.S.). However, things have really heated up in the past few months with racial issues and hate crimes, and the resulting protest marches, looting and overall anger, frustration and outrage. …

A Time of Reinvention

I don’t know about you, but with all that’s going on around us at the moment it feels like there’s so much we don’t control these days. There are a lot of things we aren’t in charge of, but one of the things we can do is to go inward, reflect, and take stock of our lives — all areas of our lives. It’s a powerful time to reinvent ourselves and our lives if we take the time to pause and consider whether the choices we’ve made in the past still hold up with where we’re at today in our lives — and where we’re going next.

Some questions to consider: 

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Taking Care of Business (cash flows & taxes)

Do you ever notice how one day can flow into the next, as can the weeks/months/years if you’re not careful? If we’re not mindful, we can get into the drift and ‘check out’ as a slave to a routine and habits we’ve created that may at one time have worked for us but no longer do. As responsible adults who seek to go beyond ‘getting by’ and instead ‘thriving’ in our lives, it makes sense to stop and re-assess what’s working for us and what isn’t periodically. This applies to our own personal health and well being, and that of our business as well. I’ve been running my small business for nearly two decades now. There are plenty of joys in running your own business — and I can tell you without a doubt that the most challenging aspect of it, in my experience, is managing cash flows and working capital. What do you do when clients make commitments (or suggest that they intend to), but either don’t come through as you had planned or are delayed (sometimes for extended periods)?

The True Meaning of Freedom (at least for me)

For many of us here in the US, we’re celebrating our country’s Independence Day this week (on the 4th). A lot of people gloss over the real meaning of the day…how many lost their lives to ensure we have the many freedoms most in this country take for granted, but which are responsible for us being a global leader. I think it’s worth taking a few minutes to pause and reflect on that as we’re spending time with family and friends this week. That’s an external orientation. There’s an internal view as well, and that is we’re halfway through the year. It’s a great chance to pause and take stock of whether your year is on track, and whether you’re making progress towards the key goals you outlined at the beginning of the year.

Dave Jaworski Shares Microsoft Secrets

With over thirty years of experience in sales, technology, and executive management, Dave Jaworski currently serves as CEO of Meta Media Partners, which leverages technology, techniques and processes to help people and organizations achieve their dreams and potential. Previously Dave held positions as VP of Sales and Marketing at NetSteps; CTO of Intero Alliance; and founder and CEO of PassAlong Networks, which was the first company in the world to implement micro-payments with PayPal.

A Conversation with Ken Kragen, Legendary Organizer of “We Are the World”

Among his many other achievements, Ken Kragen is the legendary organizer behind “We are the World”, with an illustrious career that transcends the music and entertainment industries where he has managed several notable entertainers including Kenny Rogers, Lionel Richie, Olivia Newton-John, The Bee Gees and Burt Reynolds. Ken was a recent guest on my podcast show, All Access Radio, and I thought I’d share some of my favorite parts of our talk.

Thought Leadership as a Differentiator

First of all, what is a thought leader and why does it matter in the business world? A thought leader often refers to an individual (or sometimes a firm) that is recognized as an authority in their unique business niche and whose expertise is often highly valued and sought out within that business niche. The reason this matters is that it’s important from a branding and repute standpoint to be stand out as a credible industry expert with rich knowledge and curated opinions of value on select topics to contribute. This allows us as entrepreneurs to stand out, differentiate ourselves in an otherwise crowded marketplace, and to be sought after as experts and authorities with value to offer clients, the media, and our peers. You don’t typically call yourself a thought leader; it’s an acknowledgement that others grant you. Bottom line: someone who rises above the din and is probably worth listening to.

Beatles Fans Rejoice — Plenty of Reasons to Celebrate!

Many people in my world know that the Beatles are far and away my favorite group of all time; in fact, I’m known as a “Beatle-ologist” given my vast knowledge of far too much trivia having to do with the band. Like so many others, they inspired me to pursue my career in music from a very young age (I can recall being very deliberate about that choice as early as when I was 8 years old as a direct result of the Beatles). The Beatles have never really gone away (well their music hasn’t anyway), and to that end Beatle fans have a couple of reasons to celebrate of late including the following:

Serendipity at Airports and on Flights

Those of us who fly often have learned that it pays to stay observant and opportunistic when you’re on flights and in airports. Most people are in their own little world — focused on their laptops, Kindles or iPads, or immersed in their smartphones. I enjoy looking around and experiencing what’s going on around me — you never know who you may bump into.

3 Ways VR and AI Startups Are Alleviating the Isolation Mentality

May 22, 2017, Inc. The smartest VR and AI startups are already targeting this market — besides being good business, it presents an opportunity to actually improve people’s lives. Read the entire article here: http://3 Ways VR and AI Startups Are Alleviating the Isolation Mentality

“Supermensch” Shep Gordon on Creating the “Celebrity Chef”

Shep Gordon is the visionary Hollywood manager, agent and producer responsible for building some of the biggest careers in entertainment, and has been named one of the “100 most influential people” by Rolling Stone magazine. The subject of the acclaimed Mike Myers-produced documentary Supermensch: The Legend of Shep Gordon, Shep came to Los Angeles in 1968 and landed in the heart of rock and roll, instantly (and by sheer coincidence) falling in with Janis Joplin, Jimi Hendrix and, a short time later, Alice Cooper, whom he continues to manage today.

Observations from the set of “The Voice”

Unless you’ve been living under a rock for the past several years (or just don’t watch network TV), you’ve probably heard about or watched the wildly popular TV show, “The Voice” on NBC; where aspiring singers compete for a recording contract with the help of four successful artists as coaches. Having been an A&R exec at EMI Music in my past, my role was to scout, sign and develop artists for the label — so I’m intimately familiar with the process that these aspiring artists are going through in an attempt to become a star in the music industry For awhile, we had “American Idol” and “The Voice” on air at the same time — but since Idol wound down, “The Voice” has reigned supreme in this category. The current celeb coaches are Blake Shelton, Alicia Keys, Gwen Stefani and Adam Levine. Recently I was invited to take a tour of the set and watch a taping of the show as a member of the studio audience. I’ll admit right upfront that I’m a bit jaded as I’m in the industry, and it wasn’t my first taping of a show; whereas nearly everyone else participating was a tourist where this was a first time event and a really big deal for them. Having been a talent producer as well for decades, honestly I couldn’t stop myself from wearing my ‘behind the scenes’ glasses.

Ken Kragen, Legendary Organizer of “We Are the World” with Michael Jackson and Lionel Richie

Ken Kragen Shares His Best Tips on Career and Cause Marketing A graduate of Harvard Business School Ken Kragen’s illustrious career transcends the music and entertainment industries where he has spent many successful years and managed some of the world’s most important entertainers, including Kenny Rogers, Lionel Richie, Trisha Yearwood, Olivia Newton John, The Bee Gees, Burt Reynolds, The Smothers Brothers and many others.

Get Out of Your Own Way — Allow Things to Flow Easier

Have you ever noticed how we can make things more difficult than they need to be? Either by overthinking something, making it more complicated than it needs to be, getting worked up in a way that doesn’t serve us, or otherwise being fixed on things having to be a certain way in our lives? That’s how we sabotage the good things that want to come our way. We can actually stop our good from getting to us because we don’t allow it in when it shows up on our front doorstep! Conversely, when we take time to ‘pause’ and reflect on a situation (and what we most want to have happen), when we trust our hearts over our heads to make the choice that will serve us best, and trust that the Universe is doing its best to deliver us what we say we want — things can flow to us more readily and with much less struggle and strife.

Slow Down to Speed Up

Many of us move, work and live at breakneck speeds, often to our detriment. We create or participate in accidents, we make mistakes, we create stress in ourselves and others, we create tension and illness in our bodies, and we simply don’t do our best work in that state. It’s true that my favorite business magazine ironically is “Fast Company”, but I’m also a fan of the Slow Food movement which started over 30 years ago now. The truth is we do have enough time and we can get everything done

Why It’s Time to Buck the 24/7 Work Trend

April 11, 2017 Ellevate Network Americans are still working too hard and too long. The average American puts in 258 more hours per year than the average European. Read the entire article here: https://www.linkedin.com/pulse/why-its-time-buck-247-work-trend-kelli-richards/

The Power of Collaboration

One of my mentors, Alan Weiss, is about to come out with a terrific new book called “Lifestorming” co-authored with Marshall Goldsmith who is himself one of the most sought after executive coaches on the planet. This veteran author duo have collectively published nearly 100 books on human behavior. Neither needs the other, but they opted to come together to create something of value to their shared audience. This collaboration between two very successful juggernauts in the business world should produce a pretty powerful result given what each of them has achieved on his own. We’ll find out when the book comes out on May 1st! I’ve always been a big believer in the power of collaboration — to harness and leverage the gifts of two (or more) talented individuals to create an outcome that’s even more valuable and impactful than if each was crafting something on their own. John Lennon and Paul McCartney are another great example of this; there would have been no Beatles (or arguably they wouldn’t have been nearly as successful) if those two hadn’t come together — pun intended.

Embracing Serendipity: Seizing Opportunities as they Arise

Have you ever stopped to notice how things are always working in our favor? It may be time to start doing so. A chance encounter turns into the creation of a new friend or collaborator, a flight delay turns into creating a client, and a flash of intuition can even save our life by avoiding an accident or some other mishap. Maybe you’ve experienced some of this for yourself, and almost certainly you’ve heard of others who have. In my own case, a dramatic example is that I avoided getting on Flight 93 on 9-11 (the one that crashed over PA) simply because I had a very strong intuition that led me to abort my trip to NYC to participate in producing a big Michael Jackson event — and I’d been booked on that flight to return home afterwards.

3 Leadership Secrets I Learned From Steve Jobs

March 1, 2017,   Steve Jobs believed that the people you choose to surround yourself with affect the whole ecosystem of your business. Read the entire article here: https://www.ellevatenetwork.com/articles/7979-3-leadership-secrets-i-learned-from-steve-jobs

Honoring the 48-year “Marriage” of Shep Gordon and Alice Cooper

Earlier this month the annual Pollstar Live event took place in LA; if you’re not familiar with it, this is the largest gathering of concert industry professionals in the world. It’s a chance for colleagues to come together and exchange best practices, get current on the latest goings-on and network with each other. I’ve been co-producing the annual Awards Show that caps it off for over 15 years. The Keynote at Pollstar Live is typically one of the highlights of the whole event and this year was no exception. It was Shep Gordon (aka “SuperMensch”) and his longest client, Alice Cooper, coming together to share stories about their 48 years of working together. 

Talking with Uber Drivers

You know how when we used to take cabs and you’d never make eye contact with the driver let alone have a conversation with them. I’m not sure what’s changed in the transition to Uber, but I’ve noticed that in virtually every ride I’ve taken via Uber, I find myself having fascinating conversations with the drivers. Maybe it’s just me, but the ones I’ve had rides with inevitably have surprisingly interesting stories and backgrounds. It’s easy enough to hide behind your smartphone and detach, but I’ve come to enjoy engaging with my driver more often than not. 

Add Accountability to Adopt New (Improved!) Habits

This is a time of year when many decide to shift habits with the best of intentions, but unfortunately good intentions alone won’t do the job. Ingrained habits need more than a nudge to bust through in favor of replacing them with those that will support us with where we want to go. One powerful tool that will help you go the distance is accountability. The acronym SMART comes to mind — Specific, Measurable, Action, Relevant, and Time-based; and all that is true. A way to manage all of that is by creating a simple accountability matrix that you review and track daily; it only takes a few minutes.

Jessica Mastors, Speaker, Story-Teller, Writer and Creative Coach

Jessica Mastors is a dynamic speaker and storyteller, teacher and writer, artist and entrepreneur, creative coach and consultant specializing in helping founders, free-thinkers and change-makers “make magic” with their stories – where magic is defined as “the art of changing consciousness at will.”

A Conversation with Beth Harrington, Producer, Director, Writer

I met Beth Harrington at the Portland Creative conference last year where we were both honored to be speakers, and we clicked immediately. I knew she would make a great guest for my podcast, and last week I had the pleasure of interviewing her on All Access Radio. Beth is an independent producer, director, writer, singer, and guitarist. Her love for American history, music and culture has led to a series of award-winning and critically acclaimed films including her most recent film, The Winding Stream, The Carters, The Cashes and the Course of Country Music.

Beth Harrington, Independent Producer, Director and Writer

Beth Harrington is an independent producer, director and writer, whose fervor for American history, music and culture has led to a series of award-winning and critically acclaimed films. Beth’s most recent works, The Winding Stream – The Carters, The Cashes and The Course of Country Music and the Grammy-nominated Welcome to the Club – The Women of Rockabilly, reflect her long-standing love of music.

Resolutions — Time for a Different Approach?

Each year at this time many of us sit down to make a list of resolutions for the new year. And then that list gets filed somewhere, not to be re-visited, and we go about our lives throughout the year mostly status quo. By February the gym returns to its normal flow of truly committed fitness mavens vs those who are merely well intentioned. The thing is, resolutions require new habits to be adopted; taken on with commitment and consistency. And that takes a little rigor and grit, especially during the first 30 days — after which science shows the new habit has taken hold. So this year, what can you do to ensure that by the end of the year your intentions are in alignment with your results?

Wrapping up the Year

Each year about this time, as we wind down the year and get ready for the next one, many start to think in terms of goals and resolutions for the New Year. What you’d like to have happen next year that didn’t happen this year. And that’s fine, but I’d like to offer a few thoughts to consider.

A New Lens On “When One Door Closes”

We’ve all heard the phrase “when one door closes, another opens” — but there’s more to it than meets the eye. Certain doors close on us with respect to jobs, relationships and opportunities — and they’re meant to close and stay closed because they weren’t right for us (even if we didn’t see it at the time).

Marshall Goldsmith, America’s #1 Executive Coach

World-renowned business educator and coach Dr. Marshall Goldsmith is the leading expert in his field and the author of three New York Times and Wall Street Journal bestselling books – Triggers, MOJO and What Got You Here Won’t Get You There.

Put on the Spot? Here’s How to Own Your Response

December 12, 2016, Success Magazine No one likes being put on the spot, but it teaches you to anticipate the unexpected, a lesson forever useful in life and in business. Read the entire article here: https://www.linkedin.com/pulse/put-spot-heres-how-own-your-response-kelli-richards/

Athena of BlissQuest Shares Her Vision for Creatives – No Longer Needing to Sacrifice Their Passions!

Last week’s guest on All Access Radio was Athena, CEO and Founder of BlissQuest Publishing, and author of Pillars of Dawn and Murder of Crows. As you know, I work with creative people who have big visions and Athena’s vision is certainly no exception. At the cornerstone is her company BlissQuest, which she founded after receiving multiple market-based rejections from traditional publishers for her book, Murder of Crows. By self-publishing she gained more control over her work, and more royalties in her pocket, and she hasn’t looked back since. Fair trade is her passion and a large focus of BlissQuest –which is a publishing house in concept and will be the first ever anywhere to offer healthcare benefits and retirement planning to artists and writers — including a 50/50 royalty split.

Athena, CEO and founder of BlissQuest Publishing, Author of “Pillars of Dawn”

Athena is the CEO and founder of BlissQuest Publishing, an online publishing house concept which when funded will be the first publishing house in the world to offer healthcare and retirement planning to artists and writers, as well as 50-50 royalty splits. Her first novel, a fantasy called “Murder of Crows,” was published in 2012 as the first installment in a trilogy called “Pillars of Dawn, which follows heroine Fable Montgomery on a treacherous, magical journey through the mythical land of Aria. Listen to the full podcast here: https://allaccessradio.libsyn.com/2016/12

How Podcasting Can Help Grow Your Business

December 5, 2016, Inc. Podcasting is the new blogging — everybody’s doing it. And if you do it well, you’ll see massive benefits for you and your business. Read the entire article here: https://www.inc.com/kelli-richards/how-podcasting-can-help-grow-your-business.html

Harvest Summit 2016

Earlier this month I had the privilege of attending the Harvest Summit — an outstanding intimate invite-only event (its first year) — held at a private estate in Sonoma County. The event was the brainchild of Jessica Kilcullen, whose husband John Kilcullen used to run Billboard Magazine (where we first connected), and it was designed to bring together innovative thought leaders in a variety of fields from tech, entertainment, sustainability, food and wine, and a host of forward-thinking authors and visionaries. The goal was to foster inspiring conversations about trends and issues shaping our future — by those who are leading the charge (all of us present). Examples of some of the intimate conversations included:

Vanity Fair’s New Establishment Summit 2016

Last month I had the privilege of attending a fantastic relatively intimate invite-only event. The third annual Vanity Fair New Establishment Summit was held in San Francisco. This event brought together some of the most successful and influential philanthropists, thought leaders from technology, politics, business, media and the arts for truly inspiring conversations about trends and issues shaping our future. Examples of some of the intimate conversations include: 

An Intimate Chat with Greg Kihn

NBC has described Greg Kihn as Rock’s True Renaissance Man” and I could not agree more. With a career that spans the dawn of punk and Indie rock, to the disco of the 70’s, to the glory days of MTV, you may know him best for his worldwide #1 hits “Jeopardy” and “The Break-up Song”, and for those of you local to the SF Bay Area, you likely tuned in to DJ Greg every morning on KFOX Radio during his 18 years with the station. He’s also a published author of four novels, the most recent being Painted Black, a mystery/thriller about the death of Brian Jones of the Rolling Stones. I interviewed Greg recently on All Access Radio to discuss his career, his life philosophy and what he’s up to these days. I’ve been a colleague, collaborator and supporter of Greg’s for many years so it was great to have him in the hot seat for a change to catch up, and to be able to share with you insights from someone I think is one of the greatest success stories in music — a true renaissance artist.

The Launch of Amazon Music Unlimited

This past week saw the launch of Amazon’s foray into an unlimited music streaming service to rival Apple Music and Spotify — it’s called “Amazon Music Unlimited” (AMU). It’s designed to add more value to Echo users offering “tens of millions of songs and thousands of hand-curated playlists and personalized stations” according to Amazon. It’s effectively an upgrade from Amazon’s Prime Music offering. Prime is now the basic service, Unlimited is the full one. This is a really strategic move for Amazon

4 Steps to Landing the Sexiest Projects

October 24, 2016, Inc. In my experience in the world of creative entrepreneurship, two types of projects and clients exist: sexy projects and cash projects. Read the entire article here: https://www.inc.com/kelli-richards/4-steps-to-landing-the-sexiest-projects.html

Thinking of Steve (Jobs) — Five Years On

Many people in my world are aware that in addition to my years as an Apple employee (music & entertainment), I was also very fortunate to have been able to call Steve Jobs a personal mentor. The things we discussed and the insights he shared with me over time are an indelible part of my DNA. Steve often crosses my mind, but even more so last week as we hit the 5 year anniversary mark of his passing. I can hardly believe it’s been that long! So I thought it would be fitting to share a few of the lessons and insights I cherish the most:

Coping with Demands When on the Road

These days many of us spend a good portion of our time on the road — whether for business travel or personal time away. It can be a real challenge to deal with demands from others when you’re away from the office. But it’s important to manage your time and priorities as much as possible — and to set healthy boundaries. For myself, when I’m at a multi-day training or just taking a couple of days of business meetings in another city, for example, I do my best to ensure my clients know that I’ll be away and slower to respond during that time period.

Lessons I Learned From Being A Woman In Tech In The Heart Of Silicon Valley

October 10, 2016, Forbes While women held 57% of all professional positions in the U.S. in 2014, they filled only 26 percent of tech jobs. Nonetheless, being a woman has never held me back — and it doesn’t have to hamper your career, either. Read the entire article here: https://www.forbes.com/sites/ellevate/2016/10/10/lessons-i-learned-from-being-a-woman-in-tech-in-the-heart-of-silicon-valley/

Vacations and Business Can Co-Exist — Here’s How

October 10, 2016, Inc. There are lots of ways to recharge, even though most of us think of lazing on the beach when we hear the word “vacation.” Read the entire article here: https://www.inc.com/kelli-richards/vacations-and-business-can-co-exist–heres-how.html

“Renaissance Man” Greg Kihn Talks Fun, the Creative Life and Rock n Roll

NBC has called Greg Kihn “Rock’s True Renaissance Man.” His career stretches from the dawn of punk and indie rock to the discos of the 80’s to the glory days of MTV. As a pioneer with the legendary Beserkley Records, he helped write the book on revolutionary west coast rock and roll. Listen to the entire podcast here: https://allaccessradio.libsyn.com/renaissance-man-greg-kihn-talks-fun-the-creative-life-and-rock-n-roll

James Wallman, Trend Forecaster and Futurist, Journalist, Speaker, Activist

James Wallman is a noteworthy trend forecaster and futurist, esteemed journalist, keynote speaker and activist, as well as the author of the groundbreaking book Stuffocation: Why We’ve Had Enough with Stuff and Need Experience More Than Ever, which has been described as the intersection of “The Tipping Point and Freakonomics, but with a huge idea at its heart” by the Sunday Times. Listen to the entire podcast here: https://allaccessradio.libsyn.com/james-wallman-on-stuffocation

4 Creative Secrets I Learned From Influential Music Artists

September 26, 2016, The Huffington Post Why do we idolize and celebrate famous musicians? It’s simple: They’ve achieved greatness, a certain “glow” we wish we had. Read the entire article here: https://www.huffpost.com/entry/4-creative-secrets-i-learned-from-influential-music_b_57e9733ce4b00267764fcaba

How to Prioritize What is Important…And Get it Done!

We are all juggling so much, and we each have the same 24 hours each day. One of the ways we suffer is that we have so much on our plates that we can easily get overwhelmed, and we forget that we have control over how to structure our days around the most important things that we need/want to make happen in our lives. It comes down to prioritizing our day ahead of time (ideally the day or night before) — so that we make progress on just the three or four things that are most important to us. When we accomplish those tasks we feel great. Then there are the things that we need to make happen but that we don’t want to do or that don’t light us up. Those are tasks we tend to procrastinate around and push off for another day/week/month/year. I recommend the following approach…

The Serenity of Surrender

As I write this, today marks the 15th anniversary of 9-11; a day that is especially important to me, not only in terms of honoring those who were lost — but also in gratitude for avoiding being one of the victims myself. A near-miss because I was booked as a passenger on United flight 93 that morning headed to SF from Newark; one of the planes that was directly impacted among the flights that were taken over by terrorists on that awful day. Trusting my intuition and surrendering to that little voice in my head saved my life.

Barbara Newman, Creative Director/Writer

You Don’t Need a Horse to Be a Cowgirl – A Creative Director/Writer for over 25 years, Barbara Newman’s iconic work has left an indelible mark on contemporary brand culture. She’s written award-winning campaigns that have been featured at Cannes, and has developed content across multiple media platforms for global brands around the world. Listen to the entire podcast here: https://allaccessradio.libsyn.com/you-dont-need-a-horse-to-be-a-cowgirl

4 Ways to Align Yourself With What Really Matters

Are you focusing on what really matters in your life? Or are you just going through the motions jumping from one distraction to the next and being tossed around like a row boat in rough seas? If you want to experience a life well-lived, then it’s probably a good idea to pause and reflect on how aligned you are with the things that carry the most meaning for you on a regular basis — ideally once a week, minimum. Here are a few suggestions you may want to try on for size:

Re-ignite Your Passion!

A topic has been brewing in my mind over the past couple of weeks that I wanted to touch on today; and that is the power of enthusiasm, energy and vitality. I think what sparked it was going to a couple of concerts during the past couple of weeks — Rick Springfield and Earth, Wind & Fire — both of whom have been performing for over 45 years each (and the lead members all in their mid-to-late sixties). Same thing when I saw Herb Alpert and Lani Hall play a show last Fall (he was 80 at the time). None of these guys has to work or tour any more. But all of them exuded passion, vibrancy, energy and vitality. They love what they’re doing, they get high on the interaction with their audiences, and clearly they’re still having a great time performing and entertaining. It’s inspiring and infectious to watch… But you don’t have to be an artist to experience the same level of energy and enthusiasm; you can cultivate it for yourself. And when you do, it creates an upward spiral that fuels you, makes you feel alive and is contagious; others want to be around you and engage/collaborate with you in whatever ways make sense. It comes down to your attitude about yourself and about your life. If you want to feel this energy boost (and experience all of these benefits), here are some things you can do to encourage it:

Lori Stoll, Celebrity Photographer and Filmmaker

Lori Stoll is a notable photographer, writer and director who quickly became a sought-after celebrity and advertising photographer in the late 80’s. Her photographs of popular icons Al Pacino, Anthony Hopkins, Ray Charles, Michael Jackson and MC Hammer were ubiquitous at the pinnacle of their careers. Listen to the entire podcast here: https://allaccessradio.libsyn.com/get-behind-the-scenes-with-celebrity-photographer-and-filmmaker-lori-stoll

Jared Cohn, Award-Winning Writer, Director and Producer

Jared Cohn is an award-winning writer, director and producer – specifically in the sci-fi and horror genre – with such credits to his name as Atlantic Rim, Buddy Hutchins, 13/13/13, Jailbait, Born Bad and the last Sharknado movie. This year alone Jared has released five new films – all very different in style and tone. Listen to the entire podcast here: https://allaccessradio.libsyn.com/serial-filmmaker-jared-cohn-on-why-invest-in-your-own-movies

Sherry Cagan, Equestrian, Artist, Founder of Stand4Lyme

Sherry Cagan has had great success in her past both as an award-winning equestrian & a talented bronze sculptor. These days Sherry is a patient advocate and facilitator, a leading voice and a driving force for the millions debilitated with Lyme disease. Her near-death experience from Lyme disease, and her daughters and mother being infected with it, catalyzed her passion for Lyme research – initiating the Stanford Lyme Working Group at the Stanford School of Medicine. Listen to the entire podcast here: https://cl.ubook.com/podcast/367156/kelli-richards-presents-all-access-radio

Taylor Swift and Other Top Artists Stand United Against DMCA & YouTube

In the past couple of months things have been getting more heated as a coalition of over 180 top musicians have aligned to complain about the Digital Millennium Copyright Act (DMCA). The 1998 law governs the way big internet companies can use material uploaded by their users. As technology has progressed over the past two decades, the artists’ stance is that their royalties have been diminishing relative to the many new devices and services that have sprung up in that timeframe. And in tandem as they’re making their voices heard about concerns suggesting that the DMCA is broken in today’s terms, they’re taking aim squarely at YouTube as a primary example of how this structure no longer works for artists (if it ever did).

Oprah’s Real Secret to Success May Not Be What You Think It Is

July 7, 2016, Inc. Oprah Winfrey came from nothing and built a media empire, but her most impressive quality worth emulating is her EQ (emotional quotient). Read the entire article here: https://www.inc.com/kelli-richards/oprah-s-real-secret-to-success-may-not-be-what-you-think-it-is.html

Mark Silverman, Coach, Consultant, Author

Mark Silverman is not a Coach or a Consultant per se, although he has Coaching and Consulting Clients. For him, every engagement is unique, with the common thread being a leap forward towards the intended result. Mark has generated over $90 Million in sales and received numerous awards over his 15 year career at fast moving, fast growing companies like NetApp, VMware and EMC. Listen to the entire podcast here: https://allaccessradio.libsyn.com/ditch-your-lists-access-your-flow-intuition-and-creativity

Life Gets Easier When You Operate in the Zone

Many of us run our lives off “To Do” lists — and have issues managing time, priorities, and eliminating distractions. We’re all over the place and our attention and mood is scattered, stressed and we’re inefficient. It doesn’t have to be that way! We can increase our productivity and save our sanity when we operate ‘in the zone’ more of the time. When you are in the zone, you are focused, firing on all cylinders, getting things done, accomplishing your goals, meeting expectations of yourself and others, all while staying in a calm, neutral place emotionally. You feel good because you’re taking care of what you need to and are honoring your commitments to yourself and others; you’re doing what you said you were going to do. There’s no greater sense of satisfaction than that! I know that’s been my experience. Here are a few tips for getting in the zone:

Becoming the Person You Want to Be is Simple but It’s Not Easy

I had the rare privilege of spending time with Marshall Goldsmith a couple of months ago courtesy of my mentor Alan Weiss at an event that Alan hosts annually called the Million Dollar Consulting Convention. Marshall was the Keynote speaker at Alan’s event this year, and is in high demand as one of the most successful executive coaches on the planet. He’s the author of many terrific and insightful books like “What Got You Here Won’t Get You There”, and he was delightful and very generous in his time with us. Marshall was kind enough to provide us all with copies of his latest book “Triggers: Creating Behavior that Lasts & Becoming the Person You Want to Be”. I read a lot of books on self-improvement and personal growth, and Triggers offers fresh insights that I haven’t come across elsewhere to this point.

Lorenzo Lamas, Actor, Author

Lorenzo Lamas is an American actor well known for playing Lance Cumson on the 1980s soap opera Falcon Crest (Golden Globe Award nomination for Best Supporting Actor), Reno Raines on the 1990s crime drama Renegade, and Hector Ramirez on the daytime soap opera The Bold and the Beautiful. Listen to the entire podcast here: https://allaccessradio.libsyn.com/what-i-learned-about-donald-trump-from-celebrity-apprentice

Creel Price, Serial Entrepreneur, Author, Speaker

From scaling some of the highest mountains in the world, to working with Richard Branson on the future of philanthropy, exiting his business for over $100m and captaining Australia in the World Elephant Polo Championships, Creel Price is the high-octane adventurer at the forefront of what he now calls “The Entreprenaissance.” Listen to the entire podcast here: https://allaccessradio.libsyn.com/the-1-magic-ingredient-for-joining-the-entreprennaissance

Libby Gill, Consultant, Author, Speaker

Libby Gill is the founder and CEO of executive coaching and consulting firm Libby Gill & Company. The former head of communications and public relations for Sony, Universal, and Turner Broadcasting, she is an international speaker, bestselling author, and former Dallas Morning News columnist. Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-with-bestselling-author-libby-gill

Carolyn Elliott, Entrepreneur, Author, Coach, Super-Connector

Carolyn Elliott is an entrepreneur, writer and author, coach, super-connector, and modern-day magical person. She is the host of the Superconnectors Podcast, which interviews top Superconnectors from around the world who share the tools, attitudes and resources they use to grow and nurture their world-class social networks.   Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-carolyn-elliott

The Importance of Taking Regular Breaks

You work hard; we all do. But at the same time, I’ll bet you don’t play hard; most of us don’t. We live and work in a culture that would happily take all we choose to give and more — and often does. AND we have a life beyond our work – really and truly!

These 4 Books Are an Entrepreneur’s Best-Kept Secret

June 6, 2016, Inc. The truth is, many of the most successful people in the world are–and will always be–avid readers. Read the entire article here: https://www.inc.com/kelli-richards/these-4-books-are-an-entrepreneur-s-best-kept-secret.html

May the Force Be With You

You know that old saying by Woody Allen that “Showing Up is 80% of Life”. Well I’d argue that the other 20% (maybe more!) is HOW you show up that really determines whether you’re going to be a ‘hit’ or a ‘miss’ in terms of the impact you have on others. Leadership is more than about showing up, and it’s more than just a mindset — it’s your presence, your intention, and the energy you bring to your interactions.

2016 is Not the Year the Masses Pick Up Virtual Reality

May 14, 2016, VentureBeat. Mark Zuckerberg (along with many others) believes that virtual reality will change the way we live, work, and communicate in many ways. Zuck may be right about the long term, but the truth is, VR isn’t quite ready for mass-market adoption. Read the entire article here: https://venturebeat.com/games/2016-is-not-the-year-the-masses-pick-up-virtual-reality/

4 Daily Habits of Exceptionally Well-Connected People

May 12, 2016, Inc. The reality is that the more influencers you know, the better your chances of realizing greater success.. Read the entire article here: https://www.inc.com/kelli-richards/4-daily-habits-of-exceptionally-well-connected-individuals.html

Close Encounters with Prince

We lost a unique legend and pioneer last month in Prince’s passing. The man was multi-dimensional, and though he was revered as an artist by many, he was so much more — and I think the other facets of who he was and his contributions will be revealed as time goes on. I was fortunate to have interacted with Prince on several occasions during the past couple of decades, and I’ve been reflecting on those experiences over the past few days. I never really shared much ’til now about these interactions because he was fiercely private, and I respected and honored his desire for that.

Deborah Perry Piscione, Entrepreneur, Author, Speaker

Deborah Perry Piscione is a serial entrepreneur, New York Times bestselling author, speaker and innovation process expert. She is a Principal and Co-Founder at Vorto Consulting, a Silicon Valley-based boutique-consulting firm dedicated to enabling companies to innovate and grow. Deborah is the architect of the new innovation methodology, Improvisational Innovation™, which engages all of the organization’s talent in bottoms up innovation.   Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-deborah-piscione

Four Female Entrepreneurs Who Have it All (and How You Can, Too)

May 6, 2016, Huff Post Women Recently, I’ve observed a growing trend: Young female entrepreneurs launching ventures, creating social impact that matters, winning awards, and starting families — all at the same time. Read the entire article here: https://www.ellevatenetwork.com/articles/7321-four-female-entrepreneurs-who-have-it-all-and-how-you-can-too

How to Achieve Success by Connecting 2 Seemingly Different Worlds

April 21, 2016, Inc. Harness multiple interests and translate them across industries to build a larger network of connections, stronger relationships, a unique brand position, and greater impact. Read the entire article here: https://www.inc.com/kelli-richards/how-to-achieve-success-by-connecting-2-seemingly-different-worlds.html

Sexy vs Cash Projects

For those of us who work for ourselves (and for those who aspire to), there’s a phenomenon that people don’t often talk about because it’s assumed that we’re intended to be performing and achieving high levels of success at all times. However, sometimes there are periods of feast and famine in our businesses, especially for those of us in creative professions. My colleague Rich Litvin has shared his observations on this with a nod to Hugh McLeod’s “Sex and Cash Theory of Creative Work” — and I really resonate with this. The basic notion is that the creative person has two kinds of jobs — the first being the fun, sexy kind (those projects and clients we love to work with), and the second one is ensuring that we have enough cash flows that the bills get paid each month. Sometimes the task at hand covers both bases, but not all the time. So there can be a tense duality between the need to make a living and the need to follow one’s passions. You can’t run a successful, thriving business if you have no money and your only thought is “I NEED money!”.

Guy Kawasaki, Evangelist, Author, Speaker

Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool. He is on the board of trustees of the Wikimedia Foundation, a brand ambassador for Mercedes Benz USA, and an executive fellow of the Haas School of Business (UC Berkeley). He was also the chief evangelist of Apple. Guy is the author of The Art of the Start 2.0, The Art of Social Media, Enchantment, and nine other books.   Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-guy-kawasaki

Three Lessons On Innovation I Learned During My 12 Years At Apple

March 28, 2016, Fast Company As one veteran of Apple’s early forays into digital music explains, nothing slows things down like seeking consensus. Read the entire article here: https://www.fastcompany.com/3058271/three-lessons-on-innovation-i-learned-during-my-12-years-at-apple

The Quiet Passing of a Giant

The music industry has experienced what seems like an unprecedented string of losses since the year began. Add to that list, a legend in Sir George Martin who passed a few days ago at the age of 90, and was considered by many to be “The Fifth Beatle”. Sir George was perhaps among the most talented record producers, music arrangers, and A&R men of all time. He was a true master at his craft — he pioneered all mann er of unique things artists could do in the studio — and truly co-created with the artists he worked with to amazing results.Unusual things like running the tape backwards to create new sounds as in “Tomorrow Never Knows” or adding in unique instrumentation like strings over “Eleanor Rigby” and “Yesterday” or weaving a mellotron into “Being for the Benefit of Mr. Kite”. And as gifted as he was and a master at his art, equally important is how well-loved and respected he was by all who had the chance to meet and work with him. I’ve never heard a bad word said about George by anyone throughout his career which is telling; quite the contrary.

Andy Cunningham, Strategic Marketing and Communications Expert

Andy Cunningham is the Founder of Cunningham Collective, an innovation to market firm that helps enterprises and start-ups through challenges of traction, transformation, and turnaround. An entrepreneur at the forefront of marketing, branding, positioning and communicating “The Next Big Thing,” Andy Cunningham has played a key role in the launch of a number of new categories including video games; personal computers; desktop publishing; digital imaging; RISC microprocessors; software as a service; very light jets; and clean tech investing.

Zeeshan Zaidi, Ticketmaster

Zeeshan Zaidi is the General Manager of Artist Services at Ticketmaster, a division of Live Nation Entertainment, where he works with artists, managers, agents, promoters and labels to help make tours more successful through leveraging Ticketmaster’s marketing reach, data insights, and commerce opportunities. He’s also the lead vocalist, songwriter, guitarist, and founder of alternative rock band The Commuters. Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-zeeshan-zaidi

Carolyn Elliott, Super-Connector, Interviews Kelli Richards

As a super connector, I was recently interviewed by Carolyn Elliott on her Super Connectors Podcast where I shared how I create authentic, trust-based relationships, and my favorite strategies for nurturing a high-powered network the intuitive dimension of super-connecting.

How Apple Can Improve Its Watch And Boost Sales

February 8, 2016, TechCrunch Apple isn’t releasing exact sales numbers, but some expert digging has led many to believe that sales of the Apple Watch haven’t reached expectations since its launch in spring 2015. Read the entire article here: https://techcrunch.com/2016/02/07/how-apple-can-improve-its-watch-and-boost-sales/

Tammi Leader Fuller, CAMPOWERMENT

Tammi is the Chief Empowerment Officer of CAMPOWERMENT, a transformational weekend sleep-away camp for grown women hailed by Oprah and MORE Magazines, the TODAY Show, FOX News, the NY and LA Times as THE place to reboot your life in just 72 hours. Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-tammi-leader-fuller

The 4 Tech Trends That Will Explode in 2016

January 25, 2016, Inc. These cutting-edge, scalable trends are attracting not only lots of investment, but also great talent — which are two of the key drivers behind any successful startup.

Klayton of Cell Dweller

Klayton is the artist behind the acclaimed one-man musical project Celldweller, and is a multi-instrumentalist, artist, producer, songwriter, performer, programmer and remixer. Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-klayton-of-celldweller

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