Resources

Complimentary Access to NARM Webinar Thursday 9/22

Kelli Richards September 20, 2011

I will be offering a 45 minute presentation with NARM this Thursday 9/22 at 1pm PST.

The team at NARM has graciously given me 15 free “seats” at the Webinar to share with my followers and colleagues. The topic will be “Taking The Crowd to The Cloud – Social Media for the Music Industry,” which was the focus of my recent eBook.

Please use code WEBINAR-15-narm when you register to get your free access to this exciting Webinar.  https://netforum.avectra.com/eWeb/DynamicPage.aspx?Site=NARM&WebCode=EventDetail&evt_key=74695d42-1584-4595-ae87-e36c1e3822ef

***NOTE: You go through the entire registration process before you get a chance to enter your code and save the $29 fee. But it’s there, don’t worry. Hope all 15 seats get used!

Kelli Richards,
CEO of the All Access Group

An Intimate Fireside Chat with Video Music Director and Producer, Robby Starbuck

Kelli Richards September 15, 2011

This month’s Fireside Chat is an informal Q&A with Music Video Director and Producer, Robby Starbuck.

Robby Starbuck is an artist who’s willing to take huge risks to walk the walk and paint his unique voice on his own private canvas — film. He’s directed music videos for such amazing artists as: Snoop Dogg, Smashing Pumpkins, Escape The Fate, Metric The Sounds, Pierce The Veil and dozens of others and has, to date, almost 28 million views on his YouTube channel.  CEO, Producer, Video and film director, Robby Starbuck is pioneering a new interpersonal relationship between music, video, artist and film. He is first an artist, but constantly raises the bar on himself as a CEO — and on the industry in which he operates.

Kelli:  Let’s switch gears a little bit and talk about the industry itself. Video’s been given new life by social media, and especially through YouTube. Videos by Vevo alone were seen by almost 40% of the unique US videos last year. Do you think video will continue its new popularity after being on the decline for so long?  AND if so, do you think mainstream media, like MTV, could jump back on board?

Robby Starbuck:  Well there’s two answers there, I think absolutely yes, as far as video continuing its rise… if you look at the numbers and the statistics … and combine it all, it’s staggering.  Now is the time when we see the most music videos ever watched in the history of television and the modern era.  One thing that we have in the palm of our hands is that people are watching from third world countries, tiny cities in Africa.  Do they have TV with MTV on it?  I think not.  But they’re watching on YouTube.  As far as MTV goes, from what I know about production at MTV, I doubt there’s going to be a huge resurgence.

Kelli:  Would you share, in broad strokes, what your social media campaign looks like and how you’ve used it (quite brilliantly, I might add) to embrace the fan tribe around your work? 

Robby Starbuck:  I really feel like such a huge part of me getting to do what I do was building a social network and a following, and my approach to it has always been wanting to know people. Still to this day you can access me any day.  Some people would argue that it’s a bad thing, but I love it.  I love having that connectivity with my audience.  Yeah, I’m very accessible, you can contact me pretty much on any social network…. That’s been my approach, to just be me.  I’ve had a lot of relationships grow just mentoring kids, where I’ve exchanged emails to try to keep them up. Kids need that.  A lot of them don’t have a system or foundation to be confident.  That’s what I’m trying to do, to give people something to believe in themselves about.  Just loving people is what it’s about for me.  Genuinely wanting to be a piece of the puzzle.

Click here to hear the entire interview…

Kelli Richards,
CEO of The All Access Group, LLC

An Intimate Fireside Chat with Thomas Dolby and Kelli Richards

Kelli Richards September 14, 2011

[audio:https://allaccessgroup.com/wp-content/uploads/2011/09/Thomas-Dolby-QA-with-Kelli-Richards.mp3|titles=Thomas Dolby Q&A with Kelli Richards]

This week’s “Fireside Chat“ was with the Iconic ’80s electronic music and MTV pioneer, Thomas Dolby. I’m very fortunate to know Thomas personally and professionally, for almost 20 years. Best known for his hit, “She Blinded Me with Science,” Thomas Dolby is much more than a recording artist, he’s also a Producer and the Music Director for TED. In fact, he’s STILL leading the tech revolution with his interactive game, Floating City, which reacts to player contributions, eventually granting access to Thomas’ newest music.

This is digital technology meeting music at its best!

Kelli Richards,
CEO of The All Access Group, LLC

The Gifts of the Digital Age – Remember 9/11

Kelli Richards September 11, 2011

Like so many, I have my own story about 9/11, one which remains especially poignant for me.  I was scheduled to be on Flight 93 from Newark to San Francisco, returning from a trip to New York to see two-day concert that Michael Jackson did there to celebrate his 35th anniversary in the business. I had a terrible feeling about going to New York though — and didn’t wind up making the trip at all.  I listened to that inner voice, and every day since, I feel that in some not so small way, I’m one of the lucky ones who survived.

Today’s article will be short. It reflects upon one of the most powerful testaments to the age of digital technology. Because of the advances in digital technology, we are able to keep alive the memories of those who lost loved ones on this day, ten years ago – and even more, to broadcast those memories to our nation and to our world. They do not remain locked in a vault somewhere, for eternity, they are instead broadcast to the far corners of the universe through social media.

https://storycorps.org/listen/stories/category/september-11/

For the past five years, StoryCorps and the National September 11 Memorial & Museum have worked to record at least one story to honor each life lost on September 11, 2001, ten years ago today. To date, families and friends have memorialized nearly 600 individual victims of the attacks through the StoryCorps interview process. When the 9/11 Memorial opened this morning, excerpts from 10 of these StoryCorps interviews will be featured at the site.

The gifts of digital technology go one step further. Gratefully, the 9/11 Memorial Guide is available through a new iPhone, Android, and Windows Phone app, which visitors to the Memorial will download before visiting the site. This app will allow visitors to search the names arrangement of the Memorial and present select StoryCorps interviews, which help illustrate the enormity of the loss on 9/11 through the personal remembrances of families who lost loved ones on that day. The app will feature StoryCorps stories from each of the nine groups of victims memorialized at the site:  WorldTradeCenter(North), WorldTradeCenter(South), the Pentagon, Flight 93, Flight 77, Flight 175, Flight 11.

May the memories of those lost be preserved and shared.

Kelli Richards,
CEO of The All Access Group, LLC

https://storycorps.org/listen/stories/category/september-11/

VIP Breakfast at Digital Music West – Redefining Social Media for the Music Industry

Kelli Richards September 5, 2011


One of the best perks of being a speaker and a leader in the digital space for over two decades is that several times a year I get to take the stage at a variety of industry events and share the freshest ideas and tech advances with my peers and colleagues.

Digital Music Forum West, put together by Digital Media Wire, is a big favorite among these events. Recognized by the Wall Street Journal as one of the top reads for digital media insiders, Digital Media Wire offers a free daily newsletter that curates the most important headlines impacting entertainment, media and digital technology. Twice a year, Ned and Tinzar Sherman, the heart and soul behind the scenes of DMW, gather some of the industry’s leading minds and put on the leading technology forum for all things music.

As the technology and issues surrounding digital music become more difficult to navigate, Digital Music Forum West (and east, in the spring) provides the stage for discourse, information and sometimes fierce disagreement. It offers great content, access to industry leaders and an introduction to fresh new faces on the music-tech scene, all gathered to socialize, share ideas, do deals and learn about digital technology and services in music.

This year, I’m fortunate to lead a complimentary VIP breakfast kicking off the start of Day 2.  This is an informal roundtable discussion focused on my newest eBook “Taking the Crowd to the Cloud – Social Media for the Music Industry” on Friday, October 7th, from 8:00-9:00am. The VIP Breakfast includes a vibrant discussion, great company, and a printed copy of my eBook, for the first 20 people who reserve their seat by Tuesday, October 4th (to do so, contact my team at sandy@allaccessgroup.com). The breakfast will coincide with the formal Amazon publication launch of my eBook on 11/11/11.

This is the second quarterly VIP breakfast I’ve put together to kick off an industry event. The first was an amazing gathering of new faces and thought leaders, led by me, at the Bandwidth Music / Tech Conference in August.  It included my own social media strategist, Mary Agnes Antonopoulos, Scott Perry from Music Tipsheet (friend to all undiscovered artists), Sibley Verbeck from The Electric Sheep Company / Steam Jam, Aaron Williams from SocialSamba.com (a branded social app that fans join to interact directly with the characters they’re fans TV), and over a dozen other industry leaders.

This VIP Breakfast should be just as exciting, with Digital Media West, setting the stage with 300+ of the most influential music and digital media leaders. Some of who are close personal friends and colleagues, like industry leaders Michael Robertson, Jim Griffin and Ian Rogers, CEO of Topspin.

Ian is a rock star in the digital music world and was one of the first to define the way artists and labels promote and experience digital media.  Ian built many of the earliest promotional websites for the music and film industries and prior to joining Topspin Media as their CEO in 2008 and had been GM of music at Yahoo. He was one of the first guests on my streaming radio show Monday nights, which you can hear in its entirety on my website at https://allaccessgroup.com/articles-and-resources/blog-talk-radio

To save your seat at the upcoming VIP breakfast, please email my team at sandy@allaccessgroup.com and feel free to use code DMFW25 to save 25% off the registration fee at Digital Music Forum West.

Kelli Richards,
CEO of The All Access Group, LLC
https://allaccessgroup.com/articles-and-resources/events/

VizLingo – The Newest Gadget for Gen Z

Kelli Richards August 30, 2011

Yes, the tech revolution has produced an endless stream of new gizmos, gadgets and tools. Some of these are vital to our day-to-day existence, like email, and some are simply a fun and entertaining distraction (Angry Birds anyone?)…

Not long ago, entrepreneurs Todd Younggren and Azeo Fables created hatched the idea to use the latest revolution in tech, mobile, to create a new way to communicate, and  VizLingo was born.  Simply put, VizLingo is a messaging tool that translates your words into video. The UI is exactly what the new generation of users demands, fun and easy! Just type, see and send. The user simply types any message into VizLingo to see each word of their message illustrated by a 1-2 second video clip. Streamed together (with subtitles at the bottom for the less creative), it’s a visual puzzle that can be sent anywhere – directly to Facebook, Twitter, YouTube, mobile phones and email addresses.

If you’re thinking “I don’t get it” – that’s actually a good thing.  It’s one of those subtle mechanisms that has to be experienced, like poetry for instance.  VizLingo is definitely a sort of “beauty is in the eye of the beholder” medium – a new form of visual poetry, if you will. It’s not only who it plays TO, but also what the “writer” puts into their work. My favorite part of  VizLingo is that, soon, the creator can customize their own Lingo by uploading video clips right from a mobile phone or digital camera. It’s fun and easy, and in the hands of a user who has the time to be super creative, it could definitely go big and go viral.

VizLingo’s Global Lingo is communal, created by and for the VizLingo community, boasting tens of thousands of user-generated clips shared from all over the world. And in today’s world of “new normal” social marketing,  VizLingo could be a BIG deal.  In fact, I think Ford and the Hershey Chocolate company and Virgin Airlines, etc., should engage their younger clientele and create a promotion where anyone using their products in a VizLingo video and pushing it out to their own friends and fans, wins a [fill in the blank].

In the immortal words of one of my favorite ads, “This is not your father’s Oldsmobile.” And if VizLingo finds the creative joint ventures that FourSquare embarked on when everyone first stood there saying, “I don’t get it,” well, we may end up wishing we did.

Kelli Richards,
CEO of The All Access Group, LLC

Big Brother has Landed, and his name is Foursquare

Kelli Richards August 23, 2011

It’s hard to know just how big social media is going to get – and even harder to remember that there was once a world without an internet.  We’ve all just accepted this “new normal” in our day-to-day lives – along with digital music, eBooks, iPads and a long list of other tech advances that were barely even imagined a mere thirty years ago.  (Some of which I actually had the privilege to work on at their inception – like Music at Apple.)

In my recent interview with the CEO of BookBaby and CDBaby, Brian Felsen, Brian shared that 80% of people under the age of 30 have never even bought a CD.  (To hear that interview, go to https://bit.ly/BrianFelsen).

So where does this go next?  It’s more than viral and mobile, in my humble opinion, Social is very quickly becoming Big Brother. Take Foursquare, the king of Geolocated Social Media platforms.  Foursquare made its debut in 2009, popularizing the idea of “checking in,” or using a cell phone application to tell friends that you are at a particular restaurant, bar or park. It’s definitely a cool idea – so cool that Facebook and Google developed their own geolocated check in apps. Everyone wondered if the web giants would squash Foursquare like a bug, but so far Foursquare is definitely more than holding its ground, with over 10 million registered users.

Dennis Crowley, the chief executive and one of the founders of Foursquare, attributed its continued momentum to its singular focus on location. “When people think about Facebook, they think about it as a place to send their friends messages or post updates, not necessarily as a place to check in,” he said. “We’re associated with one thing, location, and that really helps.”

Most recently, Foursquare teamed up with Groupon.  Groupon is actually Foursquare’s sixth and latest daily deals partner, but by no means their last.  Along with Groupon deals, app users also will be able to see deals offered by Foursquare’s five other partners: BuyWithMe, Zozi, Gilt City, Living Social and AT&T Interactive.

In June, they also created an alliance with finance giant, American Express to offer discounts to cardholders when they check in on their cell phone at certain shops and restaurants. (Although Foursquare will not be receiving any revenue from the American Express deal, it says the promotion will help legitimize the company’s approach and will help attract other, more lucrative partnerships.)

How does all of this affect the consumer?  It means real-time, by-location deals will be created through users’ apps.  A simpler explanation:  You’ll soon walk by a Gap and get a Gap deal sent to your device, simply because geolocated Foursquare knows where you are.  Yes, Big Brother is here, and we have invited him into our lives, kimono wide open and location checked in.

Kelli Richards,
CEO of All Access Group

CEO of All Access Group Invited to be in Alan’s Gang

Kelli Richards August 22, 2011

Expert in Music, Technology and Digital Distribution and CEO of All Access Group Invited to be in Alan’s Gang

 

Kelli Richards, a thought leader in digital music and entertainment, and one of only a few select members of Alan Weiss’ Master Mentor Program and Thought Leadership Summit, has recently been invited to participate both Weiss’ new Summit Global Network and also in the collaborative “Alan & the Gang.”

Alan & the Gang is an online destination where both aspiring and veteran entrepreneurs and business people can access thought leaders from around the globe. Kelli Richards joins a limited group of elite international experts in both process and content who contribute their intellectual property and expertise. Gang members are a unique group of consultants and industry thought leaders who offer forward-thinking content to one another and to the world at large, including 320 videos, 426 audios and over 60 articles. These experts are recognized leaders and experts in their fields, offering impressive track records of success to their clients. The Summit Global Network is a network of top boutique consulting and advisory firms. Members are invited only after careful criteria have been met and existing members become familiar with the quality of the candidate firm’s work and client base.  Members share resources, best practices, personnel, and expertise. It’s not unusual for a firm in Australia to provide expertise to a firm in Canada, or one in Maine to one in the United Kingdom. The current membership resides in seven countries and four continents. The combined intellectual property of the member firms comprises over 70 commercially published books, a thousand published articles, and thousands of audio, video, and public speaking appearances.

Alan Weiss is an Inductee in the Professional Speaking Hall of Fame®, a Recipient of the American Press Institute Lifetime Achievement Award and the New England Institute of Management Consultants Lifetime Contribution Award, and is one of the most highly respected independent consultants in the country, according to The New York Post.

Kelli Richards is a true trailblazer in the digital music, entertainment and technology worlds with more than twenty years of senior-level leadership experience.  With a unique talent for connecting innovators in technology with creative leaders in entertainment, Richards is a highly sought-after consultant, mentor, speaker, producer, coach and author, As the CEO of The All Access Group, Richards and her team facilitate powerful strategic business opportunities in digital distribution between technology companies, established artists and celebrities, film studios, record labels, and consumer brand companies to foster new revenue streams and deliver compelling consumer experiences.

Prior to founding The All Access Group, Kelli served in senior roles at Fortune 100 entertainment and technology companies, including Apple Inc., where she launched Apple’s earliest focus on music and drove all music initiatives during her 10 years with the market leader. She also served in senior-level leadership capacities at EMI Music as an A&R exec, and at Silicon Graphics (SGI) where she helped launch Silicon Studio, the company’s entertainment division. She developed PatroNet, the first Internet-based artist subscription service with rocker partner Todd Rundgren in the mid-90s – and helped to launch the entire digital music revolution.

A frequent speaker and panel moderator at digital music and entertainment industry conferences globally, Kelli has also been an acclaimed talent producer of a wide range of award shows, epic concerts, and celebrity fundraiser events for over 25 years.  She co-produced a celebrity fundraiser event to support the UN’s “Adopt-A-Minefield” initiative featuring Paul McCartney, Brian Wilson, Stephen Stills and hosted by Jay Leno. Additionally, she was a 20-year talent producer behind the BAMMIES, and remains a long-time talent executive and co-producer of the annual Pollstar Concert Industry Awards.

***

Kelli Richards has co-authored two books, including the critically acclaimed “The Art of Digital Music:  56 Artists, Visionaries & Insiders Reveal Their Creative Secrets.”  And her next book, “You Say You Want a Revolution – An Artist’s Manifesto for Success in the Digital Age,” is due out 11-11-11. A true renaissance woman, Kelli is also a Certified Integrative Life Coach trained under best-selling authors and coaches Debbie Ford and Alan Cohen.  She lives in Cupertino, CA in the heart of the Silicon Valley.

 

 


 

 

 

Chatting with Brenden Mulligan, Founder of OneSheet, the One Stop Solution for Artists

Kelli Richards August 17, 2011


A few weeks ago, I was very fortunate to interview creative disruptor, Brenden Mulligan, the CEO of OneSheet. For those of you who don’t know, OneSheet is a completely free website which allows musicians to connect their existing social networks and services, creating a basic and graphically exciting site that includes music, videos, photos, concert dates, social streams, mailing list signups and online stores.  Although it literally JUST moved out of beta, Onesheet already has more than 10,000 recording artists signed up, including major label artists like Paramore , Mat Kearny and Owl City.

OneSheet has the added feature of working with many of the most-used musician’s online services, including Tunes, Beatport, Topspin, Bandcamp, YouTube, Tumblr, Songkick, FanBridge and SoundCloud.  It’s also compatible with ArtistData, a popular syndication tool for musicians to post information across the web, which was also started by founder Brenden Mulligan.

Brenden Mulligan:  For a long time now, artists have been asked to create profiles on all of these different services, and one problem I felt was there was that there wasn’t necessarily an easy way to weave these together.  What I wanted to do was make it incredibly easy for an artist to create a maintenance free web presence, something that would take them only a few minutes to do and be totally affordable. 

OneSheet isn’t only a one-stop-shop solution for artists, it’s also been very collaborative. Founder Brenden Mulligan has made many adjustments based on the feedback of artists.  For instance, users can remove the Onesheet header, customize the navigation bar and rename concerts to tour, live, appearances, events or shows, etc. Most importantly, Onesheets can be assigned a custom domain name, which is a great asset in today’s world of uber branding.

Brenden Mulligan plans to add a premium paid service will add additional features and customization. “Mobile optimization is another feature we may charge for. What kind of artists use Onesheet and how they use it, will drive what we do next.”

To hear my entire interview with entrepreneur and CEO, Brenden Mulligan, go to https://bit.ly/BrendenMulligan  

Legacy and Celebrity Wrangling

Kelli Richards August 14, 2011

One of the most important aspects of my career has been creating high impact collaborations between artists, celebrities and corporations, and sometimes between artists and charities. I call this celebrity wrangling.

There’s no shortage of passion in the world surrounding celebrities and musicians; in fact, it’s rare to find one that doesn’t crave the opportunity to create lasting change and global/societal impact. Connecting the right artist for the right purpose – or simply being part of event production as a talent producer for award shows & charity events involving great artist/celeb talent, well, those are definitely career high points. Whether for corporations who want to have a celebrity appear in an ad campaign or established artists perform at employee events or at corporate industry conferences & special events. I’ve had the chance to work on some pretty amazing projects over the years, including great global causes with a broad range of artists, celebrities, and big companies. To learn more about celebrity wrangling, please visit my website: https://allaccessgroup.com/services/celebrity-wrangling

One of my favorite charity event projects was the “Open Hearts – Clear Mines: Adopt-a-Minefield” benefit concert hosted by the United Nations featuring performances by Sir Paul McCartney and Brian Wilson, where they joined together and sang, “God Only Knows“ & “Let it Be”. The concert and the song definitely live in my mind as one of the most moving and inspiring events that I ever participated in. Unfortunately only the attendees in that room got to experience the magic of that union. Though there isn’t any video from the event to really speak of, there is a snippet of it in an Access Hollywood interview, speaking with Sir Paul and host, Jay Leno, about the event. (See below.)

Another example is when I was asked by John Chambers & his team to bring Jerry Seinfeld to Cisco to participate in a 25th anniversary employee thank-you event.

As a veteran Talent Producer and Celebrity Wrangler, it’s events like these that become knots in the thread of one’s life. I’m proud to have been a part of creating these special events and experiences that if executed well tend to leave a lasting impact.

Kelli Richards, CEO, The All Access Group, LLC

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Ziad Abdelnour, International Dealmaker and Author

Kelli Richards January 10, 2013

Ziad Abdelnour is President & CEO of Blackhawk Partners, Inc., a New York based private equity “family office” that focuses on originating, structuring, advising and acting as equity investor in management-led buyouts, strategic minority equity investments, equity private placements, consolidations, buildups, and growth capital financings in companies and projects based both in the US and emerging markets.

…

Ziad Abdelnour, International Dealmaker and AuthorRead More »

HITLAB – Reinventing Music Discovery and Distribution, One Artist at a Time?

Kelli Richards December 27, 2012

What’s new in the world of Music and Technology? The world-renowned multi-platinum artist Akon and a key Canadian Internet Company have joined to create something new and very interesting: HITLAB.com. Hitlab is a new media company focused on reinventing the way music is discovered, produced, marketed and distributed.

Using their proprietary DHS (Dynamic Hit Scoring) technology algorithms to mine data from patterns existing music, and comparing these patterns to that of hit songs in the US (Billboard 100 Top Hits) from the past 6 years (using 76 variables including pitch, tempo, etc.), Hitlab measures the song’s “hit” potential. A score of over 70% means that the song is widely appealing because it demonstrates similar mathematical patterns to recent chart-topping hits by the industry’s biggest musicians.

For the unsigned artist joining the site there will be 5 stages to hit it big. Stage one is to upload their demo track. At stage two, they submit the demo track for DHS analysis for a fee of $30. Next, they submit the final demo track to the Online Audition. If the artist is selected for the Live Showcase, the winner will perform live in front of Akon and possibly be signed to one of his labels (Konlive or Konvict).

There are several advantages to the artist having his/her songs analyzed. To begin with it helps them to get a feel of the potential the song has to become a chart-topper. Second, the artist can use DHS as a learning tool to see what works and what doesn’t in an effort to improve their songs. The artist can also find out which of the songs stand the greater chance at becoming hits using DHS’s analysis and detecting comparisons. Lastly, getting a higher score can lead to a higher site ranking, which gives the artist a better chance at earning a spot in the HITLAB Live Showcase and getting a record deal with Akon!

Akon’s HITLAB also stores hits of inspiring artists for anyone to listen to for free or to purchase. What a wonderful way to support unsigned artists waiting to be discovered!

If you’re a musician looking for record contracts, you’ve come to the right place. If you want a part in the music business, you can join to be a Top Promoter (which creates your own web site and music store).

The Latest News is that HITLAB recently partnered with ASCAP (American Society of Composers, Authors and Publishers) in the Emerging Artist Competition. The Recording Academy (www.grammy.com) agreed to give the winning unsigned upcoming artist or band a chance to perform at the 3rd Annual Social Media Rock Stars summit, an official Grammy® week event!

While there are many sources out there for new artists and bands, Hitlab is devoted to helping artists find their way to the biggest audience and to becoming the biggest hit possible simply by creating an easy-to-use algorithm for success.

Until next time,
Kelli Richards, CEO of the All Access Group, LLC

Happy Holidays from Kelli

Kelli Richards December 25, 2012
With so many wonderful things coming to fruition in the coming year, and so many beautiful friendships and great business alliances and success stories in 2012, I just wanted to stop and take a moment to say how much my friends and colleagues mean to me. I’ve been fortunate to work with some amazing people on some of the most groundbreaking tech advances of the last decade, and as a consultant, I’ve been a thought leader and liaison across two industries. This work is still as thrilling to me as it was the first day I started All Access Group.Thank you for letting me share ideas, strategies, solutions and even inspirations.  May this holiday season give you time to reflect on the many wonderful things still to accomplish in this rare gift, a beautiful life.

Best wishes, Kelli Richards
CEO of the All Access Group.

A Few Gifts…  

If you didn’t get my holiday gift yet,
I have assembled some of my favorite
and most impactful interviews from
the last two years.

Just click through to my website
to download the 4 interviews, and enjoy! 
https://bit.ly/AllAccessGift

(In January I’ll be releasing a CD set of the
most downloaded interviews of the last two
years that I’ve been doing the show!)

Have a safe and happy holiday season
from all of us at The All Access Group.

**********************************************************

 

Also, the Replay of my “Apple’s 12 Best Practices”
Webinar is now available – just register at  https://appleinsidersecrets.com/webinar.php  

for immediate access.

 

Something Special About Apple and iOS

Kelli Richards December 18, 2012

Kelli Richards - All Access GroupThe special needs community is rarely the target demographic for the tech industry. Many of the wonderful new gizmos and gadgets that come out simply aren’t designed for them. There are an increasing number of companies that are developing products and technology to make computers and mobile devices more accessible for the special needs community, however – and one of those companies happens to be Apple, Inc.

Apple’s VoiceOver technology was introduced with OSX 10.5 – better known as “Tiger.” It’s an accessibility feature that allows blind or visually impaired users to interact with a computer through sound. A user can use the trackpad or keyboard to scroll through the applications on the docked menu at the bottom of the screen. It can literally read the user any text that’s displayed on the screen and allows users to edit text where applicable.

VoiceOver is also available on iOS devices such as the iPad. Visually impaired users have been incredibly receptive and appreciative of this, especially considering the fact that it’s a feature many other tablets and readers lack. As more and more publishing companies, universities, and corporations look to switch to readers and tablets in the future, accessibility features for the visually impaired certainly help Apple market its products as the superior choice amongst the competition.

Another feature that benefits the members of the special needs community is a new feature in iOS 6 called Guided Access. Guided Access allows parents and educators to “lock” onto an app so that children can’t accidentally exit out of it by pressing the home button. While this may seem like a very basic feature, it’s incredibly useful for children with Autism or learning disabilities who may become distracted or lose focus on tasks. There are a number of educational apps available in the App Store but it’s often hard for learning disabled students to stay focused on them long enough to actually benefit. With Guided Access, the task of keeping a child focused has gotten a little easier for teachers and parents.

While full accessibility is an on-going battle as technology continues to evolve, Apple is certainly taking steps in the right direction. Many other companies in Silicon Valley are taking their lead and continuing to improve accessibility features for different technologies and we hope to see this trend continue.

My own time at Apple saw many of these technologies discussed and drawn out on desks and white boards under the tireless leadership and direction of my colleague Dr. Alan Brightman, who was Director of Apple’s WW Disability Solutions for 12 years; and is now a VP at Yahoo focusing on Global Accessibilty. To see these things come to life and create impact all around the world is simply astounding (then and now).

Kelli Richards,
CEO of the All Access Group, LLC

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The Short Lifespan Of Twitter’s Ill-Fated Music App

Music has been the lifeblood of many social media services, but it appears that Twitter will not be one of them. Social media music sites have prospered, with CNET reporting that Spotify recently topped $500 million in revenue. At the same time, however, Twitter has decided to fold its hand in the music business and get out of a hashtag-based sound promotion service. What proved to be the sour note in this social media foray?

Kindle Matchbook: A Blazing Digital/Print Marriage

Amazon’s newly launched program, Kindle Matchbook, has teamed up with publishers and authors to create bundled packages, which allows you to buy the digital version of the books you own or purchase in the future for a discounted price.

The War of Superiority: Technology vs Manpower

Video games not only act as a watermark, illustrating modern technological advancement, but may also be a platform to launch further innovation. From computer simulated and controlled Mars rovers, to the US military’s use of unmanned drones, “video game technology,” may be more vital than you realize for modern advancement.

Steve Turnidge

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-steve-turnidge

Jim Guerinot

listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-jim-guerinot

Andrew Romans

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-andrew-romans

NASA’s Stunningly Beautiful Space Now on Instagram!

While such a decision may not have monumental significance to either NASA’s space programs or the every day lives of the majority of people, it is definitely an awesome decision with various benefits that may brighten all of our days.

An Inspiring Leader & Mentor: Alan Cohen

As a coach and a mentor myself, I think it is very important to have your own coaches and mentors in life and in business. I’ve been privileged to have a mentor whom I don’t know if I could grow my business or career without. Alan Cohen has written about 24 bestselling self-help and personal development books, and he is my mentor in my coaching practice.

Hooked on TV or Apple TV or Maybe Both?

I have been hooked on my Apple TV ever since I set it a few months ago.It carries all of my music, movies, and TV shows around for me. I access iTunes, Netflix, Hulu, Youtube, HBO Go, ESPN, etc.

Bruce Burtch

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-bruce-burtch

iTunes Radio: Have They Hit It Out of The Park?

Similar to its competitors, iTunes Radio, allows the user to create personal radio stations based on a specific artist, song, or genre. But where iTunes Radio differs from other learn-on-the-fly radio stations is the option to listen to 250, DJ created and genre organized stations.

Jay Samit

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-jay-samit

Bestseller Event

“5 Steps to Writing and Launching a Bestseller” Come to this 1-day Workshop and Gourmet Lunch featuring the LEADERS in How to Write a Bestseller and Build REAL Online Branding. AUTHORSHIP is the KEY to being a RECOGNIZED LEADER Friday, November 15th, 9:00am-4:00pm with Gourmet Lunch and High Powered Networking Regale Winery, Los Gatos, CA Featuring: Kelli Richards, Bud Smith, Joanne Lehmkul, Mary Agnes Antonopoulos and some surprise guests: Bestselling Authors and Leaders. Your Investment: $297.00 EARLY BIRD until 10/15/13 ($397 after 10/15) Come to this 1-day Workshop and Gourmet Lunch featuring the LEADERS in How to Write a Bestseller and Build REAL Online Branding. In the last two years, I’ve written 2 Amazon bestsellers, and what I’ve learned is that moving a book from idea to fruition to LAUNCH to success is a huge undertaking. If you haven’t written a book yet, this is a MUST do to be seen as a leader in your industry. Join me and 4 amazing speakers as we expertly cover theTOP 5 Steps in writing and launching a bestseller! 1. Book Development – What’s Your BEST / Next Book? 2. Write for Your Audience, not Yourself 3. Create Your Publishing and Marketing Plan TODAY 4. Build Your Author Platform  5. Cracking the Code for Amazon Bestsellers This event will focus on supporting attendees to leverage and create a powerful authorship PLAN and online presence and brand, recruiting valuable brand advocates to build a successful launch, AND blowing past roadblocks around writing, while providing networking opportunities to get to know – and support – other attendees. This exclusive 1-day event will give you the opportunity to work personally with Kelli Richards and her valuable guest speakers – serious and respected mentors in their field – to accomplish powerful results and learn to use AUTHORSHIP to showcase your LEADERSHIP.  This event is perfect for Entrepreneurs, Creative Thinkers, Professionals, CEOs, and Small Business Owners. Our Host: Kelli Richards Kelli Richards is a recognized thought-leader in digital music and entertainment with deep expertise in digital distribution and branded content, plus experience working with a plethora of luminaries and innovators. She drove music and entertainment initiatives at Apple for 10 years, and helped to birth a whole new consumer movement around disruptive technologies and emerging business models. As President of The All Access Group, she has worked closely with the author of “Instant Customer Revolution,” which explains wide range of start-ups, Fortune 100 companies, and established artists and industry leaders alike. She has served as a sought-after strategic consultant for the past 15 years. Kelli Richards will help you: Define your BEST / NEXT book and define what your audience wants to know; Develop powerful connections that lead to speaking opportunities and a recognized role as a Thought Leader in your industry; Identify the roadblocks preventing you from achieving your bestseller goals. Floyd Earl ‘Bud’ Smith Bestselling Author and Speaker, Bud Smith  Million-selling author Bud E. Smith has written about creating Web pages, green computing, and healthy eating using chia seeds. Bud has also helped create technology products for blind people and launch protests for slowing climate change. He holds a BA from the University of San Francisco and an MSc from the London School of Economics and is currently based in Oakland. Common threads and lessons learned from for over 20 years of writing. How to become a bestselling author over, and over, and over again! Using a pen name to help build your brand. How to LEVERAGE your bestseller status to be a sought after author and speaker. Bestselling Editor, Mary Agnes Antonopoulos  Mary Agnes Antonopoulos, Social Media & Branding Expert, “How to Crack the Amazon Code & Use Your Social Presence to Launch Your Bestseller.” Mary Agnes is a respected social media strategist with over 100 successful social branding and marketing campaigns for a variety of clients, including NY Times bestselling authors: Jack Canfield, JJ Virgin, and Christine Comaford; and Amazon bestsellers: Libby Gill, Kelli Richards, and many others. Mary Agnes will share: 45-minutes: Going from confusion to an easy, how-to toolkit to create an effective social media campaign in only 4 hours a week to LAUNCH your Book; How to Crack the Amazon Code to reach #1 in your category; Realistically reach over 80,000 people through Linkedin, Twitter, Facebook, YouTube, iTunes and BlogTalkRadio to help you launch your book! Professional Authors’ Assistant, Joanne Lehmkul: Joanne Lehmkuhl is the Owner and Founder ofVirtual Ms. Moneypenny, LLC.  Her specialties include marketing support, client relations, group coaching programs, online research, business systems and resources, and publishing services. She holds a certification in Internet Marketing and is also a certified Professional Author’s Assistant. In addition to serving as Director of Finance for Women in Consulting (WIC), Joanne is also a member of the Mountain View Chamber of Commerce and Business Networking International (BNI), Premiere Chapter, where she serves on the Mentor Committee. Joanne will share: 10 tips for new authors that guarantee non-fiction success; Book Development, Publishing and Marketing Planning; Have Clear Positioning and the Beginnings of an Author Platform AND Create an Online Media Kit! Your Investment: $297.00 EARLY BIRD until 9/20/13   About Regale Winery: Inspired by Italian landscapes and Old-World villas, Regale Winery provides an opportunity to share the relaxed and sophisticated lifestyle that surrounds the production of wine. Time seems to stop upon walking into our colorful and intimate garden vignettes featuring beautiful fountains, a spiral herb garden, outdoor fireplaces, a bocce ball court, and a traditional wood-fired oven. Three varieties of olive trees line the property from which we hand-pick and press the olives to produce our Estate Olive Oil. Welcoming and intimate, the second floor dining room features a vaulted travertine ceiling, Italian fresco paintings, Venetian plaster, and ornate fireplaces to create an old-world Tuscan atmosphere. The room opens onto a heated, open-air terrace with breathtaking views of the coastal range and our formal gardens. Just ten miles from downtown Los Gatos with no sharp turns or intimidating roads, experience Old World wine country without flying overseas or leaving the foothills of Silicon Valley.

An Interview with Paul Myers, Canadian Author, Musician & Journalist

My recent Blog Talk Radio guest was Paul Myers. Paul is a Canadian author, journalist, musician, and songwriter, and the brother of comedic actor, Mike Myers. After a brief stint as songwriter and frontman for indie rock band, The Gravelberrys -which enjoyed a moment of fame with their alternative hit “Wonder Where You Are Tonight”- Paul began devoting most of his time to music journalism. Paul’s first book was the authorized biography of the Bare Naked Ladies, called “Public Stunts, Private Stories,” which was published back in 2001. He wrote his second biography in 2007, “It Ain’t Easy: Long John Baldry and the Birth of the British Blues.” He later wrote the script for John Orchards film of the same name, which lead to Myers’ nomination for a 2008 Gemini award for best writing in a documentary program or series. You can hear our full interview on my website at https://allaccessgroup.com under the Resources Tab/BlogTalkRadio Until next time, Kelli Richards, CEO of The All Access Group, LLC  

Tim Quirk, Head of Global Content Programming for Google Play

Tim Quirk helped build the joint digital music venture Rhapsody in 2001, serving for many years as the VP of Music Programming as establishing himself as a pioneer in the digital music industry. In 2010 he left Rhapsody to help launch Google Play, where he is currently breathing musical life into the technology giant as the Head of Global Content Programming for Google Play.

Music Therapy for Children With Autism?

Most children with Autism have difficulty with performing eye contact; music therapy works to help this in miraculous and numerous ways..Undoubtedly Music Therapy can and had had a major impact on some children’s lives.

Paul Myers

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-paul-myers

Playground Sessions: The Untraditional Piano Teacher

Playground Sessions may be your opportunity to learn to sooth crowds with melodic sounds of the piano like Mozart or Chopin did before us. Co-created by the music legend Quincy Jones, Playground Sessions is an interactive music curriculum that allows users to learn to play the piano in the comfort of their own home, with no physical teachers present.

Tech’s Bringing Sexy Back: Taking Advantage of Technology’s New Image

Hollywood exudes sex appeal, glamour, and stardom. Now, that glamour is spilling over into other industries — including the tech world. Hollywood stars are funding and branding startups. Celebrities are joining companies as CMOs or creative directors. And now, they’re developing their own brands on the side, too: think Jessica Alba’s eco-friendly baby business, The Honest Company.

Innovation: Goodyear married to Zeppelin; Boeing delivered “Sky Interior”

Innovation in the skies: Goodyear married to Zeppelin; Boeing delivered “Sky Interior”. The Goodyear blimp is almost as recognizable as Shaq in kindergarten. The blue, silver, and yellow balloon looking like a floating football, periodically floats around during the summer and sticks out like sore thumb; offering an ingenious marketing play for the tire company. But what are the uses of Goodyear blimps besides causing an association between flying footballs and car tires? Well in truth not much.

Matt Emerzian, Founder of Every Monday Matters

I recently chatted with Matt Emerzian, founder of Every Monday Matters on my BlogTalkRadio show. Matt has an amazing and powerful story. A few years ago, Matt was enjoying a successful career in the Los Angeles music industry as the Senior VP for a music-marketing firm run by Robert Kardashian. He was managing promotional projects for artists like U2, Coldplay, Usher, and the Black Eyed Peas. Matt got an amazing gift. One day he got a wake-up call.

Adobe Systems Marketing Cloud

Earlier this week Adobe Systems completed their acquisition of Neolane- a company that specializes in integrating both online and offline marketing data, solidifying Adobe’s platform for their “Marketing Cloud.” But what is Adobe’s Marketing Cloud, and why is this $600 million purchase important?

IFTTT – “Put the internet to work for you”

This Rube Goldberg-esque application is called IFTTT, pronounced “Gift” with a silent “G” (Billy Madison would have a tough time with that one) and is, according to their website, a “service that lets you create powerful connections with one simple statement,” called a recipe. These “recipes” work on an “If This Then That” platform, the “this” being a trigger, and the “that” an action- in attempt to mimic, and even follow through on our impulses automatically.

Fireside Chat with Ralph Simon, President & CEO of Mobilium Global

I recently welcomed Ralph Simon on my Blog Talk Radio Show. Ralph Simon is acknowledged as one of the founders of the modern mobile entertainment industry. Over the last 15 years, he has been a prominent global mobile trailblazer and innovator. Ralph serves as President and CEO of the London-based Mobilium Global, which provides high-level strategic advice and guidance to mobile handset makers and others – and he co-founded the successful Zomba Group.

David Rohlander

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-with-david-rohlander

Ralph Simon

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-ralph-simon-0

Why You Should Learn From Steve Jobs, Not Idolize Him

Imitation may be the highest form of flattery, but it’s not a winning-business strategy. Without a doubt, young entrepreneurs can learn endlessly from Jobs’ example, but they shouldn’t adhere too closely to his image. After all, he may have been a design genius but he did ruffle a few feathers.

Q&A with Brent Wilkins

I recently had the opportunity to talk with Brent Wilkins, Vice President of Global Business Development at Skullcandy Inc., a company that markets and distributes performance audio and gaming headphones and other accessory related products.

Linda Tucker

Listen to the entire podcast here: https://allaccessradio.libsyn.com/one-womans-journey-to-save-the-white-lions-of-south-africa

Excel –Canvas or Spreadsheet?

When you first hear the word “Excel” do you immediately cringe? Does it remind you of spreadsheets, graphs, and formulas? For most people in the business world, using Excel can be compared to an alarm clock repeatedly beeping in the middle of the night with no shut off button; that’s a horrifying thought. But for one man, using Excel doesn’t coincide with rows and columns of numbers. For 73-year old Tatsuo Horiuchi, Excel is just another canvas to paint on.

Brent Wilkins

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-brent-wilkins-of-skull-candy

iWork for iCloud

It seems like it was just a matter of time before Apple coordinated its iCloud technology, currently used for bringing media stored in iTunes (music, movies, tv shows, etc.) to all your Apple products, with its iWork platform- syncing Apple’s version of Microsoft Office to iPhones iPads and Macs alike.

Fireside Chat with Dave Ulmer, author of “The Innovator’s Extinction”

Dave Ulmer, original founder of Roxio and recent Managing Director of New Growth Businesses and Head of Global Cloud Business for SingTel, has had a successful career of creating and launching multiple new businesses and products. He has been a colleague of mine for almost 15 years and I was happy to welcome him on my Blog Talk Radio show last week.

Futuristic Mac Pro “Pretty Hot”

In a rare move at the Worldwide Developers Conference in San Francisco on June 10th, Apple offered a sneak preview of what Philip Schiller, Apple’s Senior Vice President of Worldwide Marketing, calls “the most radical Mac yet.”

Q&A with Debbie Gisonni, CEO of Sillheart Institute

On this week’s Blog Talk Radio Show I spoke with Debbie Gisonni, a best selling author, holistic lifestyle advisor, and corporate leader who inspires people to make simple changes that radically improve their self-awareness, well-being and success. A charismatic speaker and media guest, she is the CEO of Stillheart Institute, and was one of the first and youngest women publishers in high tech, as Publisher of Network Computing and Publishing Director who launched InternetWeek.

An Intimate Talk with Michael Dorf of The Knitting Factory and City Winery

I recently invited Michael Dorf, former chairman and CEO of The Knitting Factory and founder of City Winery, to talk with me on my Blog Talk Radio show, All Access Radio. Michael, being the entrepreneur that he is, started the Knitting Factory, a combination café, art, and performance space housed in Lower Manhattan at age 23. He left the Knitting Factory in 2003 and transformed his career from art and music to incorporate another passion, wine. He created City Winery in 2007, the first fully operational winery in Manhattan.

Google: Pioneering Meaningful Controls to Prevent Child Pornography

With so many ways to access, share and distribute information on the internet, is it possible to put meaningful controls in place to prevent child pornography? And if removing the offending pictures is achievable, what happens when they reappear in another location? For all of the benefits the digital age has brought us, the rarely discussed world of online child pornography is the one defect that has yet to be addressed. Fortunately, Google is about to implement a change that will drastically reduce online child pornography.

Debbie Gisonni

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-author-debbie-gisonni

Do Female Music Artists Have a Lock On The Industry?

After taking the stage at “Sound For Change” in London on June 1st, Jennifer Lopez declared that “women have taken over the music industry.” The event was presented by Gucci’s “Chime for Change” charity, which seeks to promote health, equality and justice “for every girl, every woman, everywhere.” J-Lo joined fellow female superstars Beyonce, Madonna, Ellie Goulding and Mary J Blige for a series of performances designed to “put girls’ and women’s issues on the world’s stage.”

Michael Dorf

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-michael-dorf-city-winery-knitting-factory

Zack Zalon

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-zack-zalon

Kip Winger

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-an-intimate-fireside-chat-with-kip-winger

An Exclusive Interview with Stewart Copeland, Drummer from The Police

I recently talked with my good friend, Stewart Copeland, a film composer, musician and the drummer for The Police on my Blog Talk Radio show, All Access Radio. Stewart has an extensive and diverse resume. We started the interview talking about what motivates him and what passions drive his choices. Steward said, “It has to be creatively amusing.”

Warp-Speed: A Promising Future for Spacecraft or a Trekkie’s Daydream?

Hollywood films have championed the image of spacecrafts moving at unimaginable speeds, traveling seemingly faster than the speed of light. Whether referred to as “warp speed,” “super drive,” or “time travel,” movies from Star Wars to Star Trek to the satirical Space Balls, have all taken advantage of an apparently unrealistic form of transportation. But what if this incredibly efficient yet fictional type of travel was more practical than we ever imagined? What if “warp speed” was no longer in the realm of science fiction, but a mainstream, sensible mode of transportation?

An Inside Look At My Relationship with Irene Cara

In the video below, I briefly discuss my working relationship with Irene Cara, singer and actress. Cara is most famous for her role in Fame and Academy Award winning song, “Flashdance…What a Feeling.”

The Continued Convergence of Music & Tech: Laptop Orchestras

Remember lugging that giant trumpet case to and from school just so you could be a part of the school band? Half the time you forgot to bring it and the times you remembered, your arm was sore by the time you entered the school’s doors. Or maybe you just regret never having had the musical instrument experience at all. Well here is your opportunity to combine some of the skill sets you already possess to be part of an orchestra. But instead of the use of a traditional instrument, a laptop is all that is needed to become a part of a unique ensemble.

Can Google Give Spotify the Smackdown?

Google has set its sights on releasing a music service to take on popular options such as Spotify, Pandora and Rhapsody. Their recently announced streaming music service — Google Play All Access — is poised to make quite a splash in the market.

What is It?

Alice through the Looking Glass (The Corning Glass, that is…)

In the near distant future, all of the surfaces in your house are made of high-tech glass. Instead of following a recipe on your tablet, your glass countertops now become the display. Does this make your spine tingle? Does it feel uber-tech, light years away? Like something only Steve Jobs or Captain Kirk would have access to? Nope, it’s coming to your doorstep.

Q&A with Hank Barry, Co-Chair of Sidley Austin

I welcomed Hank Barry, co-chair of Sidley’s Emerging Companies and Venture Capital practice, on my Blog Talk Radio show last Monday. I met Hank during his tenure years as the CEO at Napster.

Hank Barry

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-hank-barry-of-sidley-austin

The Scoop on Zach Zalon, Former President of Virgin Digital

I recently talked with Zach Zalon, the co-founder of Wilshire Axon and former President of Virgin Digital, the digital platform for Virgin’s Entertainment Group. We discussed his inspiration for launching Virgin Digital and the philosophies that have structure his career.

Social TV & Second Screen: How Television Captivates Fans Using Social Media

Are you guilty of calling up Carson Daly in the early 2000’s and requesting a song on MTV’s show, Total Request Live? MTV is just one early example of viewers interacting with television. American Idol has also been notorious for enabling fans call in or text to vote for their favorite contestant for nearly a decade, but with the growing popularity of social media, we’re seeing an expansion of audience participation and networks are taking it a step further.

Julian Lennon and the White Feather Foundation

In the video below, I talk briefly about my relationship with Julian Lennon and his charity, the White Feather Foundation, who celebrated its huge gala late last week. To Support the White Feather Foundation, please visit: https://WhiteFeatherFoundation.com

Stop Wishing Your Life Away- THRIVE

Fearless people not only live amazing lives and achieve great heights — fearless people take on projects from which the rest of us would run. Thrive! Stop Wishing Your Life Away…

Are You Ready to THRIVE?

Do you ever feel like your life is passing you by? Like there are things you’ve wanted to do and make happen, but you just haven’t gotten around to doing them? Do you feel like you’ve been distracted or lived a life of excuses or have felt pressure to keep up with the Joneses, but the harder you try, the more it slips away? It’s time to get real and get empowered. It’s time to THRIVE.

Tech Advances for a New Century – Fingerprints as Credit Cards

Imagine going to your local Starbucks and instead of having to rummage through your wallet in the morning, simply pressing your finger to a scanner and walking out. Headache averted. Want to know more? Read on for a 4-minute history and update on Scanning for Payment.

Twitter Music

Twitter organizes its music selection into four categories: Popular, which they describe as “new music trending on Twitter;” Emerging, “hidden talent found in the Tweets;” Suggested, “artists you might like;” and #NowPlaying, “tweeted by people you follow.”

Alexis Roddich

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-alex-bogusky-0

1-day Mastermind & Branding Event w/Lunch w/Kelli Richards, Mike Koenigs and MaryAgnes Antonopoulos

In this 1-day Mastermind & Branding Event with Internet GIANT Mike Koenigs, and Social Strategist Mary Agnes Antonopoulos, Kelli Richards will focus on supporting attendees to leverage and create a powerful online presence and brand, build valuable connections, AND set achievable goals, blow past roadblocks and support other attendees. This exclusive group will work with Kelli Richards and her two valuable guest speakers – serious and respected mentors in their field – to accomplish powerful results. This event is perfect for Entrepreneurs, Creative Thinkers, Professionals, CEO’s, and Small Business Owners.

Leap Motion, Welcome to the Future

Developers at Leap Motion may be in the process of creating the most revolutionary tool to hit computers in decades: the ability to control your computer using just your hands and simple finger movements. The Leap Motion device is a flash drive size gadget that connects to either your Mac or PC and instantly allows you to manipulate the three-dimensional model on your screen.

“Indoor” Google Maps

As revolutionary as Google Maps was, bringing instant, step by step directions straight to peoples smart phones; Google is in the process of once again releasing possibly the most game-changing technology to the maps industry since the invent of the sextant: indoor maps.

Google: Street View or Street Fight?

The two-year investigation into Google’s “Street View” privacy violations from 2006 to 2010 culminated a few weeks ago, with a $7 million fine and Google’s promise to educate both their employees and the general public about protecting private data.

Tom Silverman

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-tommy-boys-ceo-tom-silverman

Jordan Glazier

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-jordan-glazier

Has the Tablet Industry Finally Caught up to Apple? Just ask Microsoft.

Microsoft declared Surface to be: “A feat of engineering and a work of art… With casing made from ultra-light and highly durable magnesium, Surface will change the way you work and play. Run Office apps, watch movies in dazzling HD, catch up with friends and family. Do it all on one beautifully and thoughtfully designed device.”

Google Glass: A Curse or a Blessing?

Yes, Alice, we’ve definitely fallen into the looking glass. Google’s most recent project, Google Glass, will delve far into the realm of science fiction, bringing Tony Stark, Iron Man-esque technology to the masses. The Google Glass project delivers a wearable computer system in the form of glasses, offering hands free messaging, photography, and video recording. Straight out of 007, this offers the ability to share everything you see, live, in real time: directions, reminders, the web – all seen through the lens, right in front of your face.

The “New” Myspace: A Huge Flop

The rise and fall of MySpace has been pretty well documented – twice. In 2006 Google and MySpace reached a blockbuster deal, with MySpace allowing Google to advertise on its site in return for $900 million. The site was quickly bogged down with excessive advertisements, resulting in a slow, seemingly counterintuitive platform.  These pitfalls were accentuated by Facebook’s ever-expanding clean and intuitive design. Even to the novice, MySpace was doomed and becoming quickly irrelevant. However, while Facebook has made MySpace an inferior product for almost all players, the latter has continued to provide substantial traffic in a unique niche – for aspiring and acknowledged musicians. MySpace had recreated itself in the social networking industry as a way for musicians and fans to connect; for early releases, news and giveaways. So with the release on the “New MySpace,” in September of 2012 – stewarded by one of the leaders in music, Justin Timberlake – one would imagine that the company would expand on strengths, appealing to the only audience they had left.  Well, they didn’t. Big mistakes were made. Instead of augmenting their niche in the music industry, the New MySpace disconnected from their prior self, forcing users to reconnect with every friend and band they were associated with on the “old” site. Britney Spears had around 1.5 million friends on the old MySpace; she now has fewer than 7,000 connections. Similarly Justin Timberlake, the creative director and a partner of the New MySpace, had about 1.5 million connections, and now has only 50,000. So the question now is, can MySpace recover again? It is extremely difficult to see how they can. The errors are not only strategic, of course, the damage to their brand is almost beyond definition. The very last audience MySpace had, the music industry, now has little incentive to continue its use it. And where MySpace falls short, its biggest competitor, Facebook, has grown – gobbling up its real estate and users like PacMan chasing ghosts. Facebook is continuing to up the ante and grow its connections with sites like SoundCloud and Spotify, allowing for easy to use, intuitive sharing of music, targetting up-and-coming and well-known artists. Today’s  digital world is about conglomeration and collaboration, a worldwide effort towards expansion; and that is where the “Old” and the “New” MySpace BOTH fall short. As Facebook has embraced the production of applications from outside sources, MySpace stayed in-house. Shawn Gold, MySpace’s former head of marketing and content said, “MySpace went wide – and not deep enough – in its product development. We went with a lot of products that were shallow and not the best products in the world.” And oh yes, they forgot to cater to their audience. Kelli Richards, CEO of The All Access Group, LLC  

Sony’s decline: Have they eaten the poison Apple?

“Those who cannot remember the past are condemned to repeat it.” – George Santayana, 1905 For today’s history lesson, we’re going to look at two of the biggest names in the tech industry that have risen and fallen in complimentary distribution with one another since the 1980’s. As one company climbed to the top, the other plummeted but now the tides have changed. I’m talking of course about Sony and Apple, two companies with storied histories that bare some key similarities to each other. In the successes and failures of each company, the brilliance and blunders seem to be passed back and forth. In order to move forward towards the future, we must look back at the past; so let’s take it from the top. The 1980’s were a strange time in America; MTV, big hair, and the Brat Pack are some of the first things that come to mind when I think of that decade. Of course, the 1980’s also ushered in a new era of technology, and Apple and Sony were at the forefront. In the beginning of the 1980’s, Apple came out strong with a record breaking IPO and the Macintosh computer. Things quickly went south for the computer giant, as infighting and a decline in sales ultimately saw Steve Jobs leave the company in 1985; beginning what many would refer to as “the dark years” at Apple. During that same time, Sony had started the 1980’s with dismal profits during a global recession that saw a drop in electronics sales. One of the things that saved Sony was its creativity and drive to pioneer new technologies. While it lost the “format wars” between VHS and Betamax, it was able to move past and eventually develop technologies such as the Compact Disc and Walkman. Similarly, it branched out beyond consumer electronics and got into the music and movie publishing industries; creating a revenue stream that would allow it to profit several times over from single products. Its latest demise, however, came from the company aggressively expanding into new businesses and technologies with little communication or collaboration between the departments. The question now is “Will they bounce back?” Apple was able to bounce back from those “dark years” when Steve Jobs came back. Under his leadership, the company was able to re-focus and re-establish its brand. They were able to focus on creating great products from top to bottom, coupled with a user experience that was second to none. If Sony wishes to recover in the same way Apple did, then perhaps they’ll do the same. Sony’s reach is a bit broader than Apple’s so in order to do that, they’ll need to increase the communication and support between departments. They have all the parts they need to return to the top, they just have to deliver what the customers want. Apple delivered things that consumers wanted before they even knew that they wanted them. Sony’s approach as of late has been more stagnant, where they wait for something to come out and find a way to replicate it. The sting of a few hard blows to a company can send it reeling and certainly bruise some egos. Sony needs to take a whiff of the smelling salts and come out of the corner swinging. Once they return to their roots of innovation, creativity, and quality they’ll be sure to see success once again. Kelli Richards CEO of The All Access Group, LLC

A Focus on The NAMM Show

This Saturday, January 26th, at the Anaheim Convention Center, from 2:30pm-3:30pm PST, I will host an exciting panel of experts for The NAMM Show, “Bands Inc – Running Your Band as a Business (and as a Brand).”

Have Tech Advances Finally Led us into the Jetson Era?

Late last year, a childhood animation icon, the Jetsons, celebrated its 50th anniversary, and sci-fi giant Star Trek isn’t far behind.  It’s hard to look around and not see the reality that pop culture so tongue-in-cheek predicted five decades ago. Yes, we have indeed entered an age where most of our lives can be controlled by the press of a button on a box in our hand. Case in point?  No, it’s not your TV remote; it’s the Smartphone. There’s very little our Smartphone cannot do at this point. It has invaded every aspect of our life and dazzled us with convenience. You no longer have to be frustrated if you leave your home and forget to move thermostat down (or up) to save energy and practice green habits. We now have the Smartphone-Controlled home, and it tackles everything you can think of – including the thermostat. Smartphones now open the garage, adjust home lighting systems and thermostats – and even know your schedule and regulate your home’s temperature from afar before you get in from work each day. Does anyone else feel like we’ve finally entered the Jetsons era? Are you ready to really think green? How about controlling different room temps, one room at a time. Gratefully, green power advances are everywhere, even on the level of the individual home and person. Of course, tech cannot work without power – which those of us with friends, colleagues and loved ones hit by Superstorm Sandy last year learned on an exponential level. One of the many Jetson-age products to address electric outages is The BioLite Campstove, which converts cooking heat to electricity.Burning twigs now produce electricity – enough to power small appliances (enough to charge your smartphone). No fuel needs, just collect the twigs in your area. It’s also lightweight – at only two pounds, there’s no need to even carry fuel. There’s also a bigger version to fuel a house: a wood burning stove that while emitting heat, it powers small appliances. As tech advances continue on every level, it’s gratifying to see that they have invaded our homes and lives – affecting the world at large and our ecology for the better.  It’s about time. Kelli Richards CEO of The All Access Group, LLC

Deborah Price

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-w-deborah-price-money-coach-and-author-0

Hewlett Crist

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-w-hewlett-crist-renowned-guitarist

John Cook

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-john-cook

2012 Music Revenue: Time to Update Our Model

As 2013 starts to get under way, musicians and labels are starting to look back on 2012 to see how they faired. While the final numbers aren’t in yet, it appears that the music industry as a whole took a slight drop in album sales across digital and physical platforms. Preliminary Nielsen Soundscan data is showing a 4% drop in album sales, even with a 6% increase in digital downloads. This data can either be construed as good news or bad news depending on who you are and how you interpret it. Let’s start with the good news. The good news is that the music industry is still here! It seems like every year the RIAA and the major labels are warning us that the music industry as we know it will be forced to shut down completely due to piracy and copyright infringement but so far that hasn’t been the case. As a matter of fact, total music purchases are at an all-time high, selling over 1.65 billion units in 2012 (a 3.1% increase from 2011.) This could be in part due to changing revenue streams and models, as evidenced by the increase in digital downloads. It’s important to note that Soundscan data doesn’t account for revenue from streaming, radio, or subscription based platforms such as Pandora, Spotify, YouTube, Rhapsody, etc. On that note, let’s look at the bad news. While music sales are at an all-time high, streaming and subscription based services are on the rise as well. Spotify topped 5 million paid subscribers in 2012 while cancelling their paid download service that they unveiled in Europe in 2009, though it never quite made it over to the U.S. This is troubling for artists and labels because paid downloads returned more money to them. Similarly, Pandora posted a record number of listener hours and increases in revenue from the year before. The bad news is that both of these services pay fractions of a penny per stream. As a matter of fact, it would take 140 plays on Spotify and 700 plays on Pandora to be equivalent to the royalties paid from one download. So with no shortage of eager listeners and customers, the labels and distributors must find a way to start fairly compensating artists once and for all. Album sales may drop and revenue models may change but without the artist, the music industry will really self destruct. Let’s hope that 2013 will bring great new content to consumers by using new technology while the new technology and distribution platforms find a way to stay afloat while playing fair.   Looking Forward in 2013, Kelli Richards CEO of The All Access Group LLC

Brian Zisk

San Francisco Music Tech Summit Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-brian-zisk-of-sf-musictech-summit

Dick Wingate

Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-w-dick-wingate-principal-at-dev

Robby Starbuck

Music Video Director and Producer Listen to the entire podcast here: https://allaccessradio.libsyn.com/qa-kelli-richards-music-video-director-robby-starbuck

Tom Silverman – Tommy Boy

Founder and CEO of Tommy Boy Entertainment Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-tommy-boy-tom-silverman

John Rudolph

CEO of Bug Music Listen to the entire podcast here: https://allaccessradio.libsyn.com/live-qa-with-kelli-richards-and-john-rudolph-ceo-of-bug-music

Ian Rogers

CEO of TopSpin Media Listen to the entire podcast here: https://allaccessradio.libsyn.com/a-great-qa-with-ian-rogers-ceo-of-topspin-and-well-known-for-his-work-with-the-beastie-boys

Michael Robertson

CEO of MP3Tunes.com and DAR.fm Founder of MP3.com Listen to the entire podcast here: https://allaccessradio.libsyn.com/live-qa-kelli-richards-interviews-michael-robertson-the-bad-boy-of-the-digital-music-industry

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