“5 Steps to Writing and Launching a Bestseller” Come to this 1-day Workshop and Gourmet Lunch featuring the LEADERS in How to Write a Bestseller and Build REAL Online Branding. AUTHORSHIP is the KEY to being a RECOGNIZED LEADER Friday, November 15th, 9:00am-4:00pm with Gourmet Lunch and High Powered Networking Regale Winery, Los Gatos, CA Featuring: Kelli Richards, Bud Smith, Joanne Lehmkul, Mary Agnes Antonopoulos and some surprise guests: Bestselling Authors and Leaders. Your Investment: $297.00 EARLY BIRD until 10/15/13 ($397 after 10/15) Come to this 1-day Workshop and Gourmet Lunch featuring the LEADERS in How to Write a Bestseller and Build REAL Online Branding. In the last two years, I’ve written 2 Amazon bestsellers, and what I’ve learned is that moving a book from idea to fruition to LAUNCH to success is a huge undertaking. If you haven’t written a book yet, this is a MUST do to be seen as a leader in your industry. Join me and 4 amazing speakers as we expertly cover theTOP 5 Steps in writing and launching a bestseller! 1. Book Development – What’s Your BEST / Next Book? 2. Write for Your Audience, not Yourself 3. Create Your Publishing and Marketing Plan TODAY 4. Build Your Author Platform  5. Cracking the Code for Amazon Bestsellers This event will focus on supporting attendees to leverage and create a powerful authorship PLAN and online presence and brand, recruiting valuable brand advocates to build a successful launch, AND blowing past roadblocks around writing, while providing networking opportunities to get to know – and support – other attendees. This exclusive 1-day event will give you the opportunity to work personally with Kelli Richards and her valuable guest speakers – serious and respected mentors in their field – to accomplish powerful results and learn to use AUTHORSHIP to showcase your LEADERSHIP.  This event is perfect for Entrepreneurs, Creative Thinkers, Professionals, CEOs, and Small Business Owners. Our Host: Kelli Richards Kelli Richards is a recognized thought-leader in digital music and entertainment with deep expertise in digital distribution and branded content, plus experience working with a plethora of luminaries and innovators. She drove music and entertainment initiatives at Apple for 10 years, and helped to birth a whole new consumer movement around disruptive technologies and emerging business models. As President of The All Access Group, she has worked closely with the author of “Instant Customer Revolution,” which explains wide range of start-ups, Fortune 100 companies, and established artists and industry leaders alike. She has served as a sought-after strategic consultant for the past 15 years. Kelli Richards will help you: Define your BEST / NEXT book and define what your audience wants to know; Develop powerful connections that lead to speaking opportunities and a recognized role as a Thought Leader in your industry; Identify the roadblocks preventing you from achieving your bestseller goals. Floyd Earl ‘Bud’ Smith Bestselling Author and Speaker, Bud Smith  Million-selling author Bud E. Smith has written about creating Web pages, green computing, and healthy eating using chia seeds. Bud has also helped create technology products for blind people and launch protests for slowing climate change. He holds a BA from the University of San Francisco and an MSc from the London School of Economics and is currently based in Oakland. Common threads and lessons learned from for over 20 years of writing. How to become a bestselling author over, and over, and over again! Using a pen name to help build your brand. How to LEVERAGE your bestseller status to be a sought after author and speaker. Bestselling Editor, Mary Agnes Antonopoulos  Mary Agnes Antonopoulos, Social Media & Branding Expert, “How to Crack the Amazon Code & Use Your Social Presence to Launch Your Bestseller.” Mary Agnes is a respected social media strategist with over 100 successful social branding and marketing campaigns for a variety of clients, including NY Times bestselling authors: Jack Canfield, JJ Virgin, and Christine Comaford; and Amazon bestsellers: Libby Gill, Kelli Richards, and many others. Mary Agnes will share: 45-minutes: Going from confusion to an easy, how-to toolkit to create an effective social media campaign in only 4 hours a week to LAUNCH your Book; How to Crack the Amazon Code to reach #1 in your category; Realistically reach over 80,000 people through Linkedin, Twitter, Facebook, YouTube, iTunes and BlogTalkRadio to help you launch your book! Professional Authors’ Assistant, Joanne Lehmkul: Joanne Lehmkuhl is the Owner and Founder ofVirtual Ms. Moneypenny, LLC.  Her specialties include marketing support, client relations, group coaching programs, online research, business systems and resources, and publishing services. She holds a certification in Internet Marketing and is also a certified Professional Author’s Assistant. In addition to serving as Director of Finance for Women in Consulting (WIC), Joanne is also a member of the Mountain View Chamber of Commerce and Business Networking International (BNI), Premiere Chapter, where she serves on the Mentor Committee. Joanne will share: 10 tips for new authors that guarantee non-fiction success; Book Development, Publishing and Marketing Planning; Have Clear Positioning and the Beginnings of an Author Platform AND Create an Online Media Kit! Your Investment: $297.00 EARLY BIRD until 9/20/13   About Regale Winery: Inspired by Italian landscapes and Old-World villas, Regale Winery provides an opportunity to share the relaxed and sophisticated lifestyle that surrounds the production of wine. Time seems to stop upon walking into our colorful and intimate garden vignettes featuring beautiful fountains, a spiral herb garden, outdoor fireplaces, a bocce ball court, and a traditional wood-fired oven. Three varieties of olive trees line the property from which we hand-pick and press the olives to produce our Estate Olive Oil. Welcoming and intimate, the second floor dining room features a vaulted travertine ceiling, Italian fresco paintings, Venetian plaster, and ornate fireplaces to create an old-world Tuscan atmosphere. The room opens onto a heated, open-air terrace with breathtaking views of the coastal range and our formal gardens. Just ten miles from downtown Los Gatos with no sharp turns or intimidating roads, experience Old World wine country without flying overseas or leaving the foothills of Silicon Valley.