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Has the Tablet Industry Finally Caught up to Apple? Just ask Microsoft.
Less than a year ago, on June 18, 2012, Microsoft announced their series of tablets known as Microsoft Surface. Microsoft declared Surface to be: “A feat of engineering and a work of art… With casing made from ultra-light and highly durable magnesium, Surface will change the way you work and play. Run Office apps, watch movies in dazzling HD, catch up with friends and family. Do it all on one beautifully and thoughtfully designed device.”
The “tablet” is built with an integrated kick stand designed to prop up the device at an angle similar to open laptops, making viewing movies, listening to music, and the overall use of the device more preferable. Microsoft also offers a “touch cover,” (very similar to the iPad Smart Case) which clicks into the base of the tablet, doubling as a protective case and a touch sensitive keyboard. With the use of both the built-in kick stand, and the “touch cover,” Microsoft Surface looks more like a small laptop than a tablet, resulting in Microsoft describing the device as “a laptop in tablet form.” But ultimately, the real measure of success is the answer to this question: How does this laptop-tablet compare to the leader in the tablet industry: the iPad?
Let’s look at the user experience tech issues first. Microsoft’s Surface is longer and narrower in comparison to the iPad, however it is much thicker. 4.1mm thicker in fact, and it is 254 grams heavier than the iPad. In addition to Surface’s beefier external design, it falls short in comparison to iPad’s useable storage. Its battery life is also less than half of the iPad. The Surface retail price is around $500 and the Pro version is $900+/-, while the iPad ranges from $330 to $930 (the price increases with storage capacity and the usage of cellular data). However Microsoft’s Surface separates itself from the iPad in raw processing power, having the same Intel Core i5 processor found in Apple’s MacBook Air, which brings us back to the notion that the Surface represents the union of laptop and tablet.
Comparing Microsoft’s Surface series to either the Apple’s iPad or its laptops is simply unfair, as the Surface fits neither mold. But what Microsoft has indeed done is create a new piece of hardware, with a noticeable niche in the laptop-tablet hybrid field; one that may alter both industries in the near future.
It is these types of revolutionary inventions that foster competition and discourage stagnation. Just as blackberry and the iPhone competed for the smartphone heavyweight battle, resulting in ever expanding advancements, this new tiniest laptop (yet bulky tablet), may lead to unimaginable advancements in the new industry it has created.
We will need to watch closely to see if Microsoft’s “tablets” will challenge Apple in areas far beyond those of tablet sales.
Until next time,
Kelli Richards, CEO of the All Access Group, LLC
Google Glass: A Curse or a Blessing?
Yes, Alice, we’ve definitely fallen into the looking glass. Google’s most recent project, Google Glass, will delve far into the realm of science fiction, bringing Tony Stark, Iron Man-esque technology to the masses. The Google Glass project delivers a wearable computer system in the form of glasses, offering hands free messaging, photography, and video recording. Straight out of 007, this offers the ability to share everything you see, live, in real time: directions, reminders, the web – all seen through the lens, right in front of your face.
The glasses have a display in the top right corner of the frame, making endless information available at all times, and will reportedly connect with either your Android or iPhone implementing WiFi, 3g, and 4g coverage. These revolutionary specs won’t just be a piece of spectacular hardware; Google is negotiating with Warby Parker, a company which specializes in the sales of trendy glasses, in an attempt to bring infinite data while still looking fashionable.
The best part of Google’s Project Glass is that Google is currently allowing civilians, not developers, the opportunity to influence product development. Google declared, “We’re looking for bold, creative individuals who want to join us and be a part of shaping the future of Glass.” Applications are being accepted through the use of Google+ and Twitter, through the hashtag #ifihadglass.
While this idea of unlimited data being available even more easily than at your fingertips is revolutionary, it raises more than a few questions regarding privacy. The ability to record everything right in front of you, in real time, is a daunting thought, covering everything from being photographed at a cafe, to making videos in airports. Beyond the questionable “Glass etiquette” that will certainly develop over time, the prospect that Google and the government will be able to access users’ data is shattering.
If the Glass Project brings information right in front of your face, allowing you to communicate, to access the internet, contacts, etc., and share what you are seeing live, what will stop others from accessing your private information? Although a few decades late, Orwell’s 1984 has definitely caught up with us.
The issues that may arise from the mass production of Google Glass are met with equally impressive, revolutionary concepts around social networking and sharing. Glass would be the apex of social sharing, allowing people to be in constant contact, literally letting individuals step into other’s shoes, to view the world from a different point of view. You could be standing in New York’s Time Square and share and trade that experience with someone around the world, exploring the streets of Venice or Sydney, Australia. Such universal sharing would truly redefine the human experience.
At its best, this would also effect topics as broad as human rights and poverty – but the cost remains to be seen. Only time will tell if the Google Glass Project will be the vessel connecting mankind, Pandora’s box, or something in the middle.
Kelli Richards,
CEO of the All Access Group, LLC
The “New” Myspace: A Huge Flop
The rise and fall of MySpace has been pretty well documented – twice. In 2006 Google and MySpace reached a blockbuster deal, with MySpace allowing Google to advertise on its site in return for $900 million. The site was quickly bogged down with excessive advertisements, resulting in a slow, seemingly counterintuitive platform. These pitfalls were accentuated by Facebook’s ever-expanding clean and intuitive design. Even to the novice, MySpace was doomed and becoming quickly irrelevant. However, while Facebook has made MySpace an inferior product for almost all players, the latter has continued to provide substantial traffic in a unique niche – for aspiring and acknowledged musicians.
MySpace had recreated itself in the social networking industry as a way for musicians and fans to connect; for early releases, news and giveaways. So with the release on the “New MySpace,” in September of 2012 – stewarded by one of the leaders in music, Justin Timberlake – one would imagine that the company would expand on strengths, appealing to the only audience they had left. Well, they didn’t. Big mistakes were made. Instead of augmenting their niche in the music industry, the New MySpace disconnected from their prior self, forcing users to reconnect with every friend and band they were associated with on the “old” site. Britney Spears had around 1.5 million friends on the old MySpace; she now has fewer than 7,000 connections. Similarly Justin Timberlake, the creative director and a partner of the New MySpace, had about 1.5 million connections, and now has only 50,000.
So the question now is, can MySpace recover again? It is extremely difficult to see how they can. The errors are not only strategic, of course, the damage to their brand is almost beyond definition. The very last audience MySpace had, the music industry, now has little incentive to continue its use it. And where MySpace falls short, its biggest competitor, Facebook, has grown – gobbling up its real estate and users like PacMan chasing ghosts. Facebook is continuing to up the ante and grow its connections with sites like SoundCloud and Spotify, allowing for easy to use, intuitive sharing of music, targetting up-and-coming and well-known artists.
Today’s digital world is about conglomeration and collaboration, a worldwide effort towards expansion; and that is where the “Old” and the “New” MySpace BOTH fall short. As Facebook has embraced the production of applications from outside sources, MySpace stayed in-house. Shawn Gold, MySpace’s former head of marketing and content said, “MySpace went wide – and not deep enough – in its product development. We went with a lot of products that were shallow and not the best products in the world.”
And oh yes, they forgot to cater to their audience.
Kelli Richards,
CEO of The All Access Group, LLC
Sony’s decline: Have they eaten the poison Apple?
“Those who cannot remember the past are condemned to repeat it.” – George Santayana, 1905
For today’s history lesson, we’re going to look at two of the biggest names in the tech industry that have risen and fallen in complimentary distribution with one another since the 1980’s.
As one company climbed to the top, the other plummeted but now the tides have changed.
I’m talking of course about Sony and Apple, two companies with storied histories that bare some key similarities to each other. In the successes and failures of each company, the brilliance and blunders seem to be passed back and forth. In order to move forward towards the future, we must look back at the past; so let’s take it from the top.
The 1980’s were a strange time in America; MTV, big hair, and the Brat Pack are some of the first things that come to mind when I think of that decade. Of course, the 1980’s also ushered in a new era of technology, and Apple and Sony were at the forefront. In the beginning of the 1980’s, Apple came out strong with a record breaking IPO and the Macintosh computer. Things quickly went south for the computer giant, as infighting and a decline in sales ultimately saw Steve Jobs leave the company in 1985; beginning what many would refer to as “the dark years” at Apple. During that same time, Sony had started the 1980’s with dismal profits during a global recession that saw a drop in electronics sales.
One of the things that saved Sony was its creativity and drive to pioneer new technologies. While it lost the “format wars” between VHS and Betamax, it was able to move past and eventually develop technologies such as the Compact Disc and Walkman. Similarly, it branched out beyond consumer electronics and got into the music and movie publishing industries; creating a revenue stream that would allow it to profit several times over from single products. Its latest demise, however, came from the company aggressively expanding into new businesses and technologies with little communication or collaboration between the departments. The question now is “Will they bounce back?”
Apple was able to bounce back from those “dark years” when Steve Jobs came back. Under his leadership, the company was able to re-focus and re-establish its brand. They were able to focus on creating great products from top to bottom, coupled with a user experience that was second to none. If Sony wishes to recover in the same way Apple did, then perhaps they’ll do the same. Sony’s reach is a bit broader than Apple’s so in order to do that, they’ll need to increase the communication and support between departments. They have all the parts they need to return to the top, they just have to deliver what the customers want. Apple delivered things that consumers wanted before they even knew that they wanted them. Sony’s approach as of late has been more stagnant, where they wait for something to come out and find a way to replicate it.
The sting of a few hard blows to a company can send it reeling and certainly bruise some egos. Sony needs to take a whiff of the smelling salts and come out of the corner swinging. Once they return to their roots of innovation, creativity, and quality they’ll be sure to see success once again.
Kelli Richards
CEO of The All Access Group, LLC
A Focus on The NAMM Show
This Saturday, January 26th, at the Anaheim Convention Center, from 2:30pm-3:30pm PST, I will host an exciting panel of experts for The NAMM Show, “Bands Inc – Running Your Band as a Business (and as a Brand).”
At a time when digital distribution is the tail that wags the dog, it’s critical for artists and bands to see themselves as a branded business. They must be more responsible than ever to build a strong team around them, to embrace working with consumer brands to increase exposure and find funding, and to engage more actively in social media and D2F (direct to fan) initiatives.
*It’s worth noting that my Amazon #1 Bestseller, “Taking The Crowd to the Cloud – Social Media for the Music Industry,” will be re-released with new and updated info. With social platforms changing almost daily, anyone and everyone in the music space MUST be armed with step-by-step how-to and cutting-edge info.
The show runs through the 27th, and in addition to all of the new products and tech being unveiled at NAMM, there are great professional development sessions and unique product pavilions to explore. Year after year, NAMM keeps attendees on the cutting edge of business trends and new tech, and it’s a privilege to be a presenter there again. Join me on Saturday 1/26 and hear from some of the key players in the ecosystem who enable and inspire bands to thrive, as the industry continues to reinvent itself.
Kamran V, Founder/CEO of POP-AUT: Pop-Aut is an automatic, self-service payment service for creative collaborations such as film, music, games and art. Kamran is currently the Head of New Media Production for Interscope/Geffen/A&M.
Phil Sandhaus, Owner, Phil Sandhaus Productions: Phil is an artist manager, brand marketer, film/theater producer, and former label exec. He has worked with huge artists including the Rolling Stones, the Beatles, Bowie, Beyonce, and many others.
Jaunique Sealey, Owner, Jaunique Sealey Consulting: Jaunique is the former social media strategist for Lady Gaga, as EVP of Bus Dev for Atom Digital, and is now a driving social media marketing, digital content strategy and brand development leader under her own banner.
Jeff Price, Founder of TuneCore, Co-Founder & GM of spinART Records & Co-Founder of AAIM (American Assn of Independent Music): Change agent and catalyst in the music tech space, Jeff Price is a staunch and vocal advocate of artist rights and driving revenues for artists in the digital age.
Ned Hearn, Principal, Law Offices of Ned Hearn: A highly respected lawyer, Ned focuses on the intersection of entertainment and technology; clients have included labels, artists, songwriters, and start-ups among others.
You can find us on Saturday at the H.O.T. Zone section of the venue, Hall B, Rm 204-A on the Second Floor.
*To ask me to speak at your next event, email me at info@AllAccessGroup.com
Have Tech Advances Finally Led us into the Jetson Era?
Late last year, a childhood animation icon, the Jetsons, celebrated its 50th anniversary, and sci-fi giant Star Trek isn’t far behind. It’s hard to look around and not see the reality that pop culture so tongue-in-cheek predicted five decades ago. Yes, we have indeed entered an age where most of our lives can be controlled by the press of a button on a box in our hand. Case in point? No, it’s not your TV remote; it’s the Smartphone.
There’s very little our Smartphone cannot do at this point. It has invaded every aspect of our life and dazzled us with convenience. You no longer have to be frustrated if you leave your home and forget to move thermostat down (or up) to save energy and practice green habits. We now have the Smartphone-Controlled home, and it tackles everything you can think of – including the thermostat.
Smartphones now open the garage, adjust home lighting systems and thermostats – and even know your schedule and regulate your home’s temperature from afar before you get in from work each day. Does anyone else feel like we’ve finally entered the Jetsons era?
Are you ready to really think green? How about controlling different room temps, one room at a time.
Gratefully, green power advances are everywhere, even on the level of the individual home and person. Of course, tech cannot work without power – which those of us with friends, colleagues and loved ones hit by Superstorm Sandy last year learned on an exponential level.
One of the many Jetson-age products to address electric outages is The BioLite Campstove, which converts cooking heat to electricity.Burning twigs now produce electricity – enough to power small appliances (enough to charge your smartphone). No fuel needs, just collect the twigs in your area. It’s also lightweight – at only two pounds, there’s no need to even carry fuel. There’s also a bigger version to fuel a house: a wood burning stove that while emitting heat, it powers small appliances.
As tech advances continue on every level, it’s gratifying to see that they have invaded our homes and lives – affecting the world at large and our ecology for the better. It’s about time.
Kelli Richards
CEO of The All Access Group, LLC
Deborah Price
Hewlett Crist
John Cook
2012 Music Revenue: Time to Update Our Model
As 2013 starts to get under way, musicians and labels are starting to look back on 2012 to see how they faired. While the final numbers aren’t in yet, it appears that the music industry as a whole took a slight drop in album sales across digital and physical platforms. Preliminary Nielsen Soundscan data is showing a 4% drop in album sales, even with a 6% increase in digital downloads. This data can either be construed as good news or bad news depending on who you are and how you interpret it. Let’s start with the good news.
The good news is that the music industry is still here! It seems like every year the RIAA and the major labels are warning us that the music industry as we know it will be forced to shut down completely due to piracy and copyright infringement but so far that hasn’t been the case. As a matter of fact, total music purchases are at an all-time high, selling over 1.65 billion units in 2012 (a 3.1% increase from 2011.) This could be in part due to changing revenue streams and models, as evidenced by the increase in digital downloads. It’s important to note that Soundscan data doesn’t account for revenue from streaming, radio, or subscription based platforms such as Pandora, Spotify, YouTube, Rhapsody, etc. On that note, let’s look at the bad news.
While music sales are at an all-time high, streaming and subscription based services are on the rise as well. Spotify topped 5 million paid subscribers in 2012 while cancelling their paid download service that they unveiled in Europe in 2009, though it never quite made it over to the U.S. This is troubling for artists and labels because paid downloads returned more money to them. Similarly, Pandora posted a record number of listener hours and increases in revenue from the year before. The bad news is that both of these services pay fractions of a penny per stream. As a matter of fact, it would take 140 plays on Spotify and 700 plays on Pandora to be equivalent to the royalties paid from one download.
So with no shortage of eager listeners and customers, the labels and distributors must find a way to start fairly compensating artists once and for all. Album sales may drop and revenue models may change but without the artist, the music industry will really self destruct. Let’s hope that 2013 will bring great new content to consumers by using new technology while the new technology and distribution platforms find a way to stay afloat while playing fair.
Looking Forward in 2013,
Kelli Richards
CEO of The All Access Group LLC
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Complimentary Access to NARM Webinar Thursday 9/22
I will be offering a 45 minute presentation with NARM this Thursday 9/22 at 1pm PST.
The team at NARM has graciously given me 15 free “seats” at the Webinar to share with my followers and colleagues. The topic will be “Taking The Crowd to The Cloud – Social Media for the Music Industry,” which was the focus of my recent eBook.
Please use code WEBINAR-15-narm when you register to get your free access to this exciting Webinar. https://netforum.avectra.com/e
***NOTE: You go through the entire registration process before you get a chance to enter your code and save the $29 fee. But it’s there, don’t worry. Hope all 15 seats get used!
Kelli Richards,
CEO of the All Access Group
An Intimate Fireside Chat with Video Music Director and Producer, Robby Starbuck
This month’s Fireside Chat is an informal Q&A with Music Video Director and Producer, Robby Starbuck.
Robby Starbuck is an artist who’s willing to take huge risks to walk the walk and paint his unique voice on his own private canvas — film. He’s directed music videos for such amazing artists as: Snoop Dogg, Smashing Pumpkins, Escape The Fate, Metric The Sounds, Pierce The Veil and dozens of others and has, to date, almost 28 million views on his YouTube channel. CEO, Producer, Video and film director, Robby Starbuck is pioneering a new interpersonal relationship between music, video, artist and film. He is first an artist, but constantly raises the bar on himself as a CEO — and on the industry in which he operates.
Kelli: Let’s switch gears a little bit and talk about the industry itself. Video’s been given new life by social media, and especially through YouTube. Videos by Vevo alone were seen by almost 40% of the unique US videos last year. Do you think video will continue its new popularity after being on the decline for so long? AND if so, do you think mainstream media, like MTV, could jump back on board?
Robby Starbuck: Well there’s two answers there, I think absolutely yes, as far as video continuing its rise… if you look at the numbers and the statistics … and combine it all, it’s staggering. Now is the time when we see the most music videos ever watched in the history of television and the modern era. One thing that we have in the palm of our hands is that people are watching from third world countries, tiny cities in Africa. Do they have TV with MTV on it? I think not. But they’re watching on YouTube. As far as MTV goes, from what I know about production at MTV, I doubt there’s going to be a huge resurgence.
Kelli: Would you share, in broad strokes, what your social media campaign looks like and how you’ve used it (quite brilliantly, I might add) to embrace the fan tribe around your work?
Robby Starbuck: I really feel like such a huge part of me getting to do what I do was building a social network and a following, and my approach to it has always been wanting to know people. Still to this day you can access me any day. Some people would argue that it’s a bad thing, but I love it. I love having that connectivity with my audience. Yeah, I’m very accessible, you can contact me pretty much on any social network…. That’s been my approach, to just be me. I’ve had a lot of relationships grow just mentoring kids, where I’ve exchanged emails to try to keep them up. Kids need that. A lot of them don’t have a system or foundation to be confident. That’s what I’m trying to do, to give people something to believe in themselves about. Just loving people is what it’s about for me. Genuinely wanting to be a piece of the puzzle.
Click here to hear the entire interview…
Kelli Richards,
CEO of The All Access Group, LLC
An Intimate Fireside Chat with Thomas Dolby and Kelli Richards
This week’s “Fireside Chat“ was with the Iconic ’80s electronic music and MTV pioneer, Thomas Dolby. I’m very fortunate to know Thomas personally and professionally, for almost 20 years. Best known for his hit, “She Blinded Me with Science,” Thomas Dolby is much more than a recording artist, he’s also a Producer and the Music Director for TED. In fact, he’s STILL leading the tech revolution with his interactive game, Floating City, which reacts to player contributions, eventually granting access to Thomas’ newest music.
This is digital technology meeting music at its best!
Kelli Richards,
CEO of The All Access Group, LLC
The Gifts of the Digital Age – Remember 9/11
Like so many, I have my own story about 9/11, one which remains especially poignant for me. I was scheduled to be on Flight 93 from Newark to San Francisco, returning from a trip to New York to see two-day concert that Michael Jackson did there to celebrate his 35th anniversary in the business. I had a terrible feeling about going to New York though — and didn’t wind up making the trip at all. I listened to that inner voice, and every day since, I feel that in some not so small way, I’m one of the lucky ones who survived.
Today’s article will be short. It reflects upon one of the most powerful testaments to the age of digital technology. Because of the advances in digital technology, we are able to keep alive the memories of those who lost loved ones on this day, ten years ago – and even more, to broadcast those memories to our nation and to our world. They do not remain locked in a vault somewhere, for eternity, they are instead broadcast to the far corners of the universe through social media.
https://storycorps.org/listen/stories/category/september-11/
For the past five years, StoryCorps and the National September 11 Memorial & Museum have worked to record at least one story to honor each life lost on September 11, 2001, ten years ago today. To date, families and friends have memorialized nearly 600 individual victims of the attacks through the StoryCorps interview process. When the 9/11 Memorial opened this morning, excerpts from 10 of these StoryCorps interviews will be featured at the site.
The gifts of digital technology go one step further. Gratefully, the 9/11 Memorial Guide is available through a new iPhone, Android, and Windows Phone app, which visitors to the Memorial will download before visiting the site. This app will allow visitors to search the names arrangement of the Memorial and present select StoryCorps interviews, which help illustrate the enormity of the loss on 9/11 through the personal remembrances of families who lost loved ones on that day. The app will feature StoryCorps stories from each of the nine groups of victims memorialized at the site: WorldTradeCenter(North), WorldTradeCenter(South), the Pentagon, Flight 93, Flight 77, Flight 175, Flight 11.
May the memories of those lost be preserved and shared.
Kelli Richards,
CEO of The All Access Group, LLC
https://storycorps.org/listen/stories/category/september-11/
VIP Breakfast at Digital Music West – Redefining Social Media for the Music Industry
One of the best perks of being a speaker and a leader in the digital space for over two decades is that several times a year I get to take the stage at a variety of industry events and share the freshest ideas and tech advances with my peers and colleagues.
Digital Music Forum West, put together by Digital Media Wire, is a big favorite among these events. Recognized by the Wall Street Journal as one of the top reads for digital media insiders, Digital Media Wire offers a free daily newsletter that curates the most important headlines impacting entertainment, media and digital technology. Twice a year, Ned and Tinzar Sherman, the heart and soul behind the scenes of DMW, gather some of the industry’s leading minds and put on the leading technology forum for all things music.
As the technology and issues surrounding digital music become more difficult to navigate, Digital Music Forum West (and east, in the spring) provides the stage for discourse, information and sometimes fierce disagreement. It offers great content, access to industry leaders and an introduction to fresh new faces on the music-tech scene, all gathered to socialize, share ideas, do deals and learn about digital technology and services in music.
This year, I’m fortunate to lead a complimentary VIP breakfast kicking off the start of Day 2. This is an informal roundtable discussion focused on my newest eBook “Taking the Crowd to the Cloud – Social Media for the Music Industry” on Friday, October 7th, from 8:00-9:00am. The VIP Breakfast includes a vibrant discussion, great company, and a printed copy of my eBook, for the first 20 people who reserve their seat by Tuesday, October 4th (to do so, contact my team at sandy@allaccessgroup.com). The breakfast will coincide with the formal Amazon publication launch of my eBook on 11/11/11.
This is the second quarterly VIP breakfast I’ve put together to kick off an industry event. The first was an amazing gathering of new faces and thought leaders, led by me, at the Bandwidth Music / Tech Conference in August. It included my own social media strategist, Mary Agnes Antonopoulos, Scott Perry from Music Tipsheet (friend to all undiscovered artists), Sibley Verbeck from The Electric Sheep Company / Steam Jam, Aaron Williams from SocialSamba.com (a branded social app that fans join to interact directly with the characters they’re fans TV), and over a dozen other industry leaders.
This VIP Breakfast should be just as exciting, with Digital Media West, setting the stage with 300+ of the most influential music and digital media leaders. Some of who are close personal friends and colleagues, like industry leaders Michael Robertson, Jim Griffin and Ian Rogers, CEO of Topspin.
Ian is a rock star in the digital music world and was one of the first to define the way artists and labels promote and experience digital media. Ian built many of the earliest promotional websites for the music and film industries and prior to joining Topspin Media as their CEO in 2008 and had been GM of music at Yahoo. He was one of the first guests on my streaming radio show Monday nights, which you can hear in its entirety on my website at https://allaccessgroup.com/articles-and-resources/blog-talk-radio
To save your seat at the upcoming VIP breakfast, please email my team at sandy@allaccessgroup.com and feel free to use code DMFW25 to save 25% off the registration fee at Digital Music Forum West.
Kelli Richards,
CEO of The All Access Group, LLC
https://allaccessgroup.com/articles-and-resources/events/
VizLingo – The Newest Gadget for Gen Z
Yes, the tech revolution has produced an endless stream of new gizmos, gadgets and tools. Some of these are vital to our day-to-day existence, like email, and some are simply a fun and entertaining distraction (Angry Birds anyone?)…
Not long ago, entrepreneurs Todd Younggren and Azeo Fables created hatched the idea to use the latest revolution in tech, mobile, to create a new way to communicate, and VizLingo was born. Simply put, VizLingo is a messaging tool that translates your words into video. The UI is exactly what the new generation of users demands, fun and easy! Just type, see and send. The user simply types any message into VizLingo to see each word of their message illustrated by a 1-2 second video clip. Streamed together (with subtitles at the bottom for the less creative), it’s a visual puzzle that can be sent anywhere – directly to Facebook, Twitter, YouTube, mobile phones and email addresses.
If you’re thinking “I don’t get it” – that’s actually a good thing. It’s one of those subtle mechanisms that has to be experienced, like poetry for instance. VizLingo is definitely a sort of “beauty is in the eye of the beholder” medium – a new form of visual poetry, if you will. It’s not only who it plays TO, but also what the “writer” puts into their work. My favorite part of VizLingo is that, soon, the creator can customize their own Lingo by uploading video clips right from a mobile phone or digital camera. It’s fun and easy, and in the hands of a user who has the time to be super creative, it could definitely go big and go viral.
VizLingo’s Global Lingo is communal, created by and for the VizLingo community, boasting tens of thousands of user-generated clips shared from all over the world. And in today’s world of “new normal” social marketing, VizLingo could be a BIG deal. In fact, I think Ford and the Hershey Chocolate company and Virgin Airlines, etc., should engage their younger clientele and create a promotion where anyone using their products in a VizLingo video and pushing it out to their own friends and fans, wins a [fill in the blank].
In the immortal words of one of my favorite ads, “This is not your father’s Oldsmobile.” And if VizLingo finds the creative joint ventures that FourSquare embarked on when everyone first stood there saying, “I don’t get it,” well, we may end up wishing we did.
Kelli Richards,
CEO of The All Access Group, LLC
Big Brother has Landed, and his name is Foursquare
It’s hard to know just how big social media is going to get – and even harder to remember that there was once a world without an internet. We’ve all just accepted this “new normal” in our day-to-day lives – along with digital music, eBooks, iPads and a long list of other tech advances that were barely even imagined a mere thirty years ago. (Some of which I actually had the privilege to work on at their inception – like Music at Apple.)
In my recent interview with the CEO of BookBaby and CDBaby, Brian Felsen, Brian shared that 80% of people under the age of 30 have never even bought a CD. (To hear that interview, go to https://bit.ly/BrianFelsen).
So where does this go next? It’s more than viral and mobile, in my humble opinion, Social is very quickly becoming Big Brother. Take Foursquare, the king of Geolocated Social Media platforms. Foursquare made its debut in 2009, popularizing the idea of “checking in,” or using a cell phone application to tell friends that you are at a particular restaurant, bar or park. It’s definitely a cool idea – so cool that Facebook and Google developed their own geolocated check in apps. Everyone wondered if the web giants would squash Foursquare like a bug, but so far Foursquare is definitely more than holding its ground, with over 10 million registered users.
Dennis Crowley, the chief executive and one of the founders of Foursquare, attributed its continued momentum to its singular focus on location. “When people think about Facebook, they think about it as a place to send their friends messages or post updates, not necessarily as a place to check in,” he said. “We’re associated with one thing, location, and that really helps.”
Most recently, Foursquare teamed up with Groupon. Groupon is actually Foursquare’s sixth and latest daily deals partner, but by no means their last. Along with Groupon deals, app users also will be able to see deals offered by Foursquare’s five other partners: BuyWithMe, Zozi, Gilt City, Living Social and AT&T Interactive.
In June, they also created an alliance with finance giant, American Express to offer discounts to cardholders when they check in on their cell phone at certain shops and restaurants. (Although Foursquare will not be receiving any revenue from the American Express deal, it says the promotion will help legitimize the company’s approach and will help attract other, more lucrative partnerships.)
How does all of this affect the consumer? It means real-time, by-location deals will be created through users’ apps. A simpler explanation: You’ll soon walk by a Gap and get a Gap deal sent to your device, simply because geolocated Foursquare knows where you are. Yes, Big Brother is here, and we have invited him into our lives, kimono wide open and location checked in.
Kelli Richards,
CEO of All Access Group
CEO of All Access Group Invited to be in Alan’s Gang
Kelli Richards, a thought leader in digital music and entertainment, and one of only a few select members of Alan Weiss’ Master Mentor Program and Thought Leadership Summit, has recently been invited to participate both Weiss’ new Summit Global Network and also in the collaborative “Alan & the Gang.”
Alan & the Gang is an online destination where both aspiring and veteran entrepreneurs and business people can access thought leaders from around the globe. Kelli Richards joins a limited group of elite international experts in both process and content who contribute their intellectual property and expertise. Gang members are a unique group of consultants and industry thought leaders who offer forward-thinking content to one another and to the world at large, including 320 videos, 426 audios and over 60 articles. These experts are recognized leaders and experts in their fields, offering impressive track records of success to their clients. The Summit Global Network is a network of top boutique consulting and advisory firms. Members are invited only after careful criteria have been met and existing members become familiar with the quality of the candidate firm’s work and client base. Members share resources, best practices, personnel, and expertise. It’s not unusual for a firm in Australia to provide expertise to a firm in Canada, or one in Maine to one in the United Kingdom. The current membership resides in seven countries and four continents. The combined intellectual property of the member firms comprises over 70 commercially published books, a thousand published articles, and thousands of audio, video, and public speaking appearances.
Alan Weiss is an Inductee in the Professional Speaking Hall of Fame®, a Recipient of the American Press Institute Lifetime Achievement Award and the New England Institute of Management Consultants Lifetime Contribution Award, and is one of the most highly respected independent consultants in the country, according to The New York Post.
Kelli Richards is a true trailblazer in the digital music, entertainment and technology worlds with more than twenty years of senior-level leadership experience. With a unique talent for connecting innovators in technology with creative leaders in entertainment, Richards is a highly sought-after consultant, mentor, speaker, producer, coach and author, As the CEO of The All Access Group, Richards and her team facilitate powerful strategic business opportunities in digital distribution between technology companies, established artists and celebrities, film studios, record labels, and consumer brand companies to foster new revenue streams and deliver compelling consumer experiences.
Prior to founding The All Access Group, Kelli served in senior roles at Fortune 100 entertainment and technology companies, including Apple Inc., where she launched Apple’s earliest focus on music and drove all music initiatives during her 10 years with the market leader. She also served in senior-level leadership capacities at EMI Music as an A&R exec, and at Silicon Graphics (SGI) where she helped launch Silicon Studio, the company’s entertainment division. She developed PatroNet, the first Internet-based artist subscription service with rocker partner Todd Rundgren in the mid-90s – and helped to launch the entire digital music revolution.
A frequent speaker and panel moderator at digital music and entertainment industry conferences globally, Kelli has also been an acclaimed talent producer of a wide range of award shows, epic concerts, and celebrity fundraiser events for over 25 years. She co-produced a celebrity fundraiser event to support the UN’s “Adopt-A-Minefield” initiative featuring Paul McCartney, Brian Wilson, Stephen Stills and hosted by Jay Leno. Additionally, she was a 20-year talent producer behind the BAMMIES, and remains a long-time talent executive and co-producer of the annual Pollstar Concert Industry Awards.
***
Kelli Richards has co-authored two books, including the critically acclaimed “The Art of Digital Music: 56 Artists, Visionaries & Insiders Reveal Their Creative Secrets.” And her next book, “You Say You Want a Revolution – An Artist’s Manifesto for Success in the Digital Age,” is due out 11-11-11. A true renaissance woman, Kelli is also a Certified Integrative Life Coach trained under best-selling authors and coaches Debbie Ford and Alan Cohen. She lives in Cupertino, CA in the heart of the Silicon Valley.
Chatting with Brenden Mulligan, Founder of OneSheet, the One Stop Solution for Artists
A few weeks ago, I was very fortunate to interview creative disruptor, Brenden Mulligan, the CEO of OneSheet. For those of you who don’t know, OneSheet is a completely free website which allows musicians to connect their existing social networks and services, creating a basic and graphically exciting site that includes music, videos, photos, concert dates, social streams, mailing list signups and online stores. Although it literally JUST moved out of beta, Onesheet already has more than 10,000 recording artists signed up, including major label artists like Paramore , Mat Kearny and Owl City.
OneSheet has the added feature of working with many of the most-used musician’s online services, including Tunes, Beatport, Topspin, Bandcamp, YouTube, Tumblr, Songkick, FanBridge and SoundCloud. It’s also compatible with ArtistData, a popular syndication tool for musicians to post information across the web, which was also started by founder Brenden Mulligan.
Brenden Mulligan: For a long time now, artists have been asked to create profiles on all of these different services, and one problem I felt was there was that there wasn’t necessarily an easy way to weave these together. What I wanted to do was make it incredibly easy for an artist to create a maintenance free web presence, something that would take them only a few minutes to do and be totally affordable.
OneSheet isn’t only a one-stop-shop solution for artists, it’s also been very collaborative. Founder Brenden Mulligan has made many adjustments based on the feedback of artists. For instance, users can remove the Onesheet header, customize the navigation bar and rename concerts to tour, live, appearances, events or shows, etc. Most importantly, Onesheets can be assigned a custom domain name, which is a great asset in today’s world of uber branding.
Brenden Mulligan plans to add a premium paid service will add additional features and customization. “Mobile optimization is another feature we may charge for. What kind of artists use Onesheet and how they use it, will drive what we do next.”
To hear my entire interview with entrepreneur and CEO, Brenden Mulligan, go to https://bit.ly/BrendenMulligan
Legacy and Celebrity Wrangling
One of the most important aspects of my career has been creating high impact collaborations between artists, celebrities and corporations, and sometimes between artists and charities. I call this celebrity wrangling.
There’s no shortage of passion in the world surrounding celebrities and musicians; in fact, it’s rare to find one that doesn’t crave the opportunity to create lasting change and global/societal impact. Connecting the right artist for the right purpose – or simply being part of event production as a talent producer for award shows & charity events involving great artist/celeb talent, well, those are definitely career high points. Whether for corporations who want to have a celebrity appear in an ad campaign or established artists perform at employee events or at corporate industry conferences & special events. I’ve had the chance to work on some pretty amazing projects over the years, including great global causes with a broad range of artists, celebrities, and big companies. To learn more about celebrity wrangling, please visit my website: https://allaccessgroup.com/services/celebrity-wrangling
One of my favorite charity event projects was the “Open Hearts – Clear Mines: Adopt-a-Minefield” benefit concert hosted by the United Nations featuring performances by Sir Paul McCartney and Brian Wilson, where they joined together and sang, “God Only Knows“ & “Let it Be”. The concert and the song definitely live in my mind as one of the most moving and inspiring events that I ever participated in. Unfortunately only the attendees in that room got to experience the magic of that union. Though there isn’t any video from the event to really speak of, there is a snippet of it in an Access Hollywood interview, speaking with Sir Paul and host, Jay Leno, about the event. (See below.)
Another example is when I was asked by John Chambers & his team to bring Jerry Seinfeld to Cisco to participate in a 25th anniversary employee thank-you event.
As a veteran Talent Producer and Celebrity Wrangler, it’s events like these that become knots in the thread of one’s life. I’m proud to have been a part of creating these special events and experiences that if executed well tend to leave a lasting impact.
Kelli Richards, CEO, The All Access Group, LLC
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Living and Working in Separate Cities: The Good, the Bad, and the In-Between
July 5, 2017, Inc. When you split work and play between two cities, you can have the best of both worlds — if you make it work for you. Read the entire article here: https://www.inc.com/kelli-richards/living-and-working-in-separate-cities-the-good-the.html
Taking Care of Business (cash flows & taxes)
Do you ever notice how one day can flow into the next, as can the weeks/months/years if you’re not careful? If we’re not mindful, we can get into the drift and ‘check out’ as a slave to a routine and habits we’ve created that may at one time have worked for us but no longer do. As responsible adults who seek to go beyond ‘getting by’ and instead ‘thriving’ in our lives, it makes sense to stop and re-assess what’s working for us and what isn’t periodically. This applies to our own personal health and well being, and that of our business as well. I’ve been running my small business for nearly two decades now. There are plenty of joys in running your own business — and I can tell you without a doubt that the most challenging aspect of it, in my experience, is managing cash flows and working capital. What do you do when clients make commitments (or suggest that they intend to), but either don’t come through as you had planned or are delayed (sometimes for extended periods)?
The True Meaning of Freedom (at least for me)
For many of us here in the US, we’re celebrating our country’s Independence Day this week (on the 4th). A lot of people gloss over the real meaning of the day…how many lost their lives to ensure we have the many freedoms most in this country take for granted, but which are responsible for us being a global leader. I think it’s worth taking a few minutes to pause and reflect on that as we’re spending time with family and friends this week. That’s an external orientation. There’s an internal view as well, and that is we’re halfway through the year. It’s a great chance to pause and take stock of whether your year is on track, and whether you’re making progress towards the key goals you outlined at the beginning of the year.
Dave Jaworski Shares Microsoft Secrets
With over thirty years of experience in sales, technology, and executive management, Dave Jaworski currently serves as CEO of Meta Media Partners, which leverages technology, techniques and processes to help people and organizations achieve their dreams and potential. Previously Dave held positions as VP of Sales and Marketing at NetSteps; CTO of Intero Alliance; and founder and CEO of PassAlong Networks, which was the first company in the world to implement micro-payments with PayPal.
A Conversation with Ken Kragen, Legendary Organizer of “We Are the World”
Among his many other achievements, Ken Kragen is the legendary organizer behind “We are the World”, with an illustrious career that transcends the music and entertainment industries where he has managed several notable entertainers including Kenny Rogers, Lionel Richie, Olivia Newton-John, The Bee Gees and Burt Reynolds. Ken was a recent guest on my podcast show, All Access Radio, and I thought I’d share some of my favorite parts of our talk.
Thought Leadership as a Differentiator
First of all, what is a thought leader and why does it matter in the business world? A thought leader often refers to an individual (or sometimes a firm) that is recognized as an authority in their unique business niche and whose expertise is often highly valued and sought out within that business niche. The reason this matters is that it’s important from a branding and repute standpoint to be stand out as a credible industry expert with rich knowledge and curated opinions of value on select topics to contribute. This allows us as entrepreneurs to stand out, differentiate ourselves in an otherwise crowded marketplace, and to be sought after as experts and authorities with value to offer clients, the media, and our peers. You don’t typically call yourself a thought leader; it’s an acknowledgement that others grant you. Bottom line: someone who rises above the din and is probably worth listening to.
Beatles Fans Rejoice — Plenty of Reasons to Celebrate!
Many people in my world know that the Beatles are far and away my favorite group of all time; in fact, I’m known as a “Beatle-ologist” given my vast knowledge of far too much trivia having to do with the band. Like so many others, they inspired me to pursue my career in music from a very young age (I can recall being very deliberate about that choice as early as when I was 8 years old as a direct result of the Beatles). The Beatles have never really gone away (well their music hasn’t anyway), and to that end Beatle fans have a couple of reasons to celebrate of late including the following:
4 Ways to Elicit Invitations to Private Business Events
June 5, 2017, Inc. No matter who the titans are at your industry’s luminary events, you need to be there.
Jim Messina, Musician, Songwriter, Singer, Guitarist, Recording Engineer and Record Producer
Jim Messina reflects on his dynamic career, collaborations and 2017 tour. Jim’s legacy of musical prowess spans five decades, three acclaimed rock super groups, a vibrant solo career, and a dizzying array of game changing producing and engineering credits, including Lee Michaels and Kenny Loggins.
Serendipity at Airports and on Flights
Those of us who fly often have learned that it pays to stay observant and opportunistic when you’re on flights and in airports. Most people are in their own little world — focused on their laptops, Kindles or iPads, or immersed in their smartphones. I enjoy looking around and experiencing what’s going on around me — you never know who you may bump into.
3 Ways VR and AI Startups Are Alleviating the Isolation Mentality
May 22, 2017, Inc. The smartest VR and AI startups are already targeting this market — besides being good business, it presents an opportunity to actually improve people’s lives. Read the entire article here: http://3 Ways VR and AI Startups Are Alleviating the Isolation Mentality
“Supermensch” Shep Gordon on Creating the “Celebrity Chef”
Shep Gordon is the visionary Hollywood manager, agent and producer responsible for building some of the biggest careers in entertainment, and has been named one of the “100 most influential people” by Rolling Stone magazine. The subject of the acclaimed Mike Myers-produced documentary Supermensch: The Legend of Shep Gordon, Shep came to Los Angeles in 1968 and landed in the heart of rock and roll, instantly (and by sheer coincidence) falling in with Janis Joplin, Jimi Hendrix and, a short time later, Alice Cooper, whom he continues to manage today.
Observations from the set of “The Voice”
Unless you’ve been living under a rock for the past several years (or just don’t watch network TV), you’ve probably heard about or watched the wildly popular TV show, “The Voice” on NBC; where aspiring singers compete for a recording contract with the help of four successful artists as coaches. Having been an A&R exec at EMI Music in my past, my role was to scout, sign and develop artists for the label — so I’m intimately familiar with the process that these aspiring artists are going through in an attempt to become a star in the music industry For awhile, we had “American Idol” and “The Voice” on air at the same time — but since Idol wound down, “The Voice” has reigned supreme in this category. The current celeb coaches are Blake Shelton, Alicia Keys, Gwen Stefani and Adam Levine. Recently I was invited to take a tour of the set and watch a taping of the show as a member of the studio audience. I’ll admit right upfront that I’m a bit jaded as I’m in the industry, and it wasn’t my first taping of a show; whereas nearly everyone else participating was a tourist where this was a first time event and a really big deal for them. Having been a talent producer as well for decades, honestly I couldn’t stop myself from wearing my ‘behind the scenes’ glasses.
Ken Kragen, Legendary Organizer of “We Are the World” with Michael Jackson and Lionel Richie
Ken Kragen Shares His Best Tips on Career and Cause Marketing A graduate of Harvard Business School Ken Kragen’s illustrious career transcends the music and entertainment industries where he has spent many successful years and managed some of the world’s most important entertainers, including Kenny Rogers, Lionel Richie, Trisha Yearwood, Olivia Newton John, The Bee Gees, Burt Reynolds, The Smothers Brothers and many others.
Get Out of Your Own Way — Allow Things to Flow Easier
Have you ever noticed how we can make things more difficult than they need to be? Either by overthinking something, making it more complicated than it needs to be, getting worked up in a way that doesn’t serve us, or otherwise being fixed on things having to be a certain way in our lives? That’s how we sabotage the good things that want to come our way. We can actually stop our good from getting to us because we don’t allow it in when it shows up on our front doorstep! Conversely, when we take time to ‘pause’ and reflect on a situation (and what we most want to have happen), when we trust our hearts over our heads to make the choice that will serve us best, and trust that the Universe is doing its best to deliver us what we say we want — things can flow to us more readily and with much less struggle and strife.
Slow Down to Speed Up
Many of us move, work and live at breakneck speeds, often to our detriment. We create or participate in accidents, we make mistakes, we create stress in ourselves and others, we create tension and illness in our bodies, and we simply don’t do our best work in that state. It’s true that my favorite business magazine ironically is “Fast Company”, but I’m also a fan of the Slow Food movement which started over 30 years ago now. The truth is we do have enough time and we can get everything done
Why It’s Time to Buck the 24/7 Work Trend
April 11, 2017 Ellevate Network Americans are still working too hard and too long. The average American puts in 258 more hours per year than the average European. Read the entire article here: https://www.linkedin.com/pulse/why-its-time-buck-247-work-trend-kelli-richards/
What Entrepreneurs Can Learn About Monetizing Their Brands From Musicians
April 10, 2017, Inc. Like musicians, entrepreneurs can embrace the power they have to connect with a wider world.
The Power of Collaboration
One of my mentors, Alan Weiss, is about to come out with a terrific new book called “Lifestorming” co-authored with Marshall Goldsmith who is himself one of the most sought after executive coaches on the planet. This veteran author duo have collectively published nearly 100 books on human behavior. Neither needs the other, but they opted to come together to create something of value to their shared audience. This collaboration between two very successful juggernauts in the business world should produce a pretty powerful result given what each of them has achieved on his own. We’ll find out when the book comes out on May 1st! I’ve always been a big believer in the power of collaboration — to harness and leverage the gifts of two (or more) talented individuals to create an outcome that’s even more valuable and impactful than if each was crafting something on their own. John Lennon and Paul McCartney are another great example of this; there would have been no Beatles (or arguably they wouldn’t have been nearly as successful) if those two hadn’t come together — pun intended.
Why AI and VR Startups Should Be Targeting the Music Industry
April 3, 2017, Inc. Despite meteoric growth, one industry has been curiously left out of most VR/AI discussions: music.
Embracing Serendipity: Seizing Opportunities as they Arise
Have you ever stopped to notice how things are always working in our favor? It may be time to start doing so. A chance encounter turns into the creation of a new friend or collaborator, a flight delay turns into creating a client, and a flash of intuition can even save our life by avoiding an accident or some other mishap. Maybe you’ve experienced some of this for yourself, and almost certainly you’ve heard of others who have. In my own case, a dramatic example is that I avoided getting on Flight 93 on 9-11 (the one that crashed over PA) simply because I had a very strong intuition that led me to abort my trip to NYC to participate in producing a big Michael Jackson event — and I’d been booked on that flight to return home afterwards.
3 Leadership Secrets I Learned From Steve Jobs
March 1, 2017, Steve Jobs believed that the people you choose to surround yourself with affect the whole ecosystem of your business. Read the entire article here: https://www.ellevatenetwork.com/articles/7979-3-leadership-secrets-i-learned-from-steve-jobs
Honoring the 48-year “Marriage” of Shep Gordon and Alice Cooper
Earlier this month the annual Pollstar Live event took place in LA; if you’re not familiar with it, this is the largest gathering of concert industry professionals in the world. It’s a chance for colleagues to come together and exchange best practices, get current on the latest goings-on and network with each other. I’ve been co-producing the annual Awards Show that caps it off for over 15 years. The Keynote at Pollstar Live is typically one of the highlights of the whole event and this year was no exception. It was Shep Gordon (aka “SuperMensch”) and his longest client, Alice Cooper, coming together to share stories about their 48 years of working together.
How I Manage a Large Network Spanning Two Industries
February 20, 2017, Inc. In every interaction, you want to add reciprocal value so you’re working toward a mutually beneficial proposition. Read the entire article here: https://www.inc.com/author/kelli-richards
Talking with Uber Drivers
You know how when we used to take cabs and you’d never make eye contact with the driver let alone have a conversation with them. I’m not sure what’s changed in the transition to Uber, but I’ve noticed that in virtually every ride I’ve taken via Uber, I find myself having fascinating conversations with the drivers. Maybe it’s just me, but the ones I’ve had rides with inevitably have surprisingly interesting stories and backgrounds. It’s easy enough to hide behind your smartphone and detach, but I’ve come to enjoy engaging with my driver more often than not.
Add Accountability to Adopt New (Improved!) Habits
This is a time of year when many decide to shift habits with the best of intentions, but unfortunately good intentions alone won’t do the job. Ingrained habits need more than a nudge to bust through in favor of replacing them with those that will support us with where we want to go. One powerful tool that will help you go the distance is accountability. The acronym SMART comes to mind — Specific, Measurable, Action, Relevant, and Time-based; and all that is true. A way to manage all of that is by creating a simple accountability matrix that you review and track daily; it only takes a few minutes.
Jessica Mastors, Speaker, Story-Teller, Writer and Creative Coach
Jessica Mastors is a dynamic speaker and storyteller, teacher and writer, artist and entrepreneur, creative coach and consultant specializing in helping founders, free-thinkers and change-makers “make magic” with their stories – where magic is defined as “the art of changing consciousness at will.”
A Conversation with Beth Harrington, Producer, Director, Writer
I met Beth Harrington at the Portland Creative conference last year where we were both honored to be speakers, and we clicked immediately. I knew she would make a great guest for my podcast, and last week I had the pleasure of interviewing her on All Access Radio. Beth is an independent producer, director, writer, singer, and guitarist. Her love for American history, music and culture has led to a series of award-winning and critically acclaimed films including her most recent film, The Winding Stream, The Carters, The Cashes and the Course of Country Music.
Beth Harrington, Independent Producer, Director and Writer
Beth Harrington is an independent producer, director and writer, whose fervor for American history, music and culture has led to a series of award-winning and critically acclaimed films. Beth’s most recent works, The Winding Stream – The Carters, The Cashes and The Course of Country Music and the Grammy-nominated Welcome to the Club – The Women of Rockabilly, reflect her long-standing love of music.
Resolutions — Time for a Different Approach?
Each year at this time many of us sit down to make a list of resolutions for the new year. And then that list gets filed somewhere, not to be re-visited, and we go about our lives throughout the year mostly status quo. By February the gym returns to its normal flow of truly committed fitness mavens vs those who are merely well intentioned. The thing is, resolutions require new habits to be adopted; taken on with commitment and consistency. And that takes a little rigor and grit, especially during the first 30 days — after which science shows the new habit has taken hold. So this year, what can you do to ensure that by the end of the year your intentions are in alignment with your results?
Wrapping up the Year
Each year about this time, as we wind down the year and get ready for the next one, many start to think in terms of goals and resolutions for the New Year. What you’d like to have happen next year that didn’t happen this year. And that’s fine, but I’d like to offer a few thoughts to consider.
How I Leverage My Presence at Networking Events (And You Can, Too)
December 19, 2016, Inc. The challenge is to stand out from the crowd and leverage your unique voice to draw those opportunities to you. Read the entire article here: https://www.inc.com/kelli-richards/how-i-leverage-my-presence-at-networking-events-and-you-can-too.html
A New Lens On “When One Door Closes”
We’ve all heard the phrase “when one door closes, another opens” — but there’s more to it than meets the eye. Certain doors close on us with respect to jobs, relationships and opportunities — and they’re meant to close and stay closed because they weren’t right for us (even if we didn’t see it at the time).
Marshall Goldsmith, America’s #1 Executive Coach
World-renowned business educator and coach Dr. Marshall Goldsmith is the leading expert in his field and the author of three New York Times and Wall Street Journal bestselling books – Triggers, MOJO and What Got You Here Won’t Get You There.
Put on the Spot? Here’s How to Own Your Response
December 12, 2016, Success Magazine No one likes being put on the spot, but it teaches you to anticipate the unexpected, a lesson forever useful in life and in business. Read the entire article here: https://www.linkedin.com/pulse/put-spot-heres-how-own-your-response-kelli-richards/
How Steve Jobs, Jerry Seinfeld, and Being a Super-Connector Boosted My Brand
December 12, 2016, Inc. The benefits of connecting with influential people can work for anyone, no matter where you are in your career. Read the entire article here: https://www.inc.com/kelli-richards/how-steve-jobs-jerry-seinfeld-and-being-a-super-connector-boosted-my-brand.html
Athena of BlissQuest Shares Her Vision for Creatives – No Longer Needing to Sacrifice Their Passions!
Last week’s guest on All Access Radio was Athena, CEO and Founder of BlissQuest Publishing, and author of Pillars of Dawn and Murder of Crows. As you know, I work with creative people who have big visions and Athena’s vision is certainly no exception. At the cornerstone is her company BlissQuest, which she founded after receiving multiple market-based rejections from traditional publishers for her book, Murder of Crows. By self-publishing she gained more control over her work, and more royalties in her pocket, and she hasn’t looked back since. Fair trade is her passion and a large focus of BlissQuest –which is a publishing house in concept and will be the first ever anywhere to offer healthcare benefits and retirement planning to artists and writers — including a 50/50 royalty split.
Athena, CEO and founder of BlissQuest Publishing, Author of “Pillars of Dawn”
Athena is the CEO and founder of BlissQuest Publishing, an online publishing house concept which when funded will be the first publishing house in the world to offer healthcare and retirement planning to artists and writers, as well as 50-50 royalty splits. Her first novel, a fantasy called “Murder of Crows,” was published in 2012 as the first installment in a trilogy called “Pillars of Dawn, which follows heroine Fable Montgomery on a treacherous, magical journey through the mythical land of Aria. Listen to the full podcast here: https://allaccessradio.libsyn.com/2016/12
How Podcasting Can Help Grow Your Business
December 5, 2016, Inc. Podcasting is the new blogging — everybody’s doing it. And if you do it well, you’ll see massive benefits for you and your business. Read the entire article here: https://www.inc.com/kelli-richards/how-podcasting-can-help-grow-your-business.html
Harvest Summit 2016
Earlier this month I had the privilege of attending the Harvest Summit — an outstanding intimate invite-only event (its first year) — held at a private estate in Sonoma County. The event was the brainchild of Jessica Kilcullen, whose husband John Kilcullen used to run Billboard Magazine (where we first connected), and it was designed to bring together innovative thought leaders in a variety of fields from tech, entertainment, sustainability, food and wine, and a host of forward-thinking authors and visionaries. The goal was to foster inspiring conversations about trends and issues shaping our future — by those who are leading the charge (all of us present). Examples of some of the intimate conversations included:
Vanity Fair’s New Establishment Summit 2016
Last month I had the privilege of attending a fantastic relatively intimate invite-only event. The third annual Vanity Fair New Establishment Summit was held in San Francisco. This event brought together some of the most successful and influential philanthropists, thought leaders from technology, politics, business, media and the arts for truly inspiring conversations about trends and issues shaping our future. Examples of some of the intimate conversations include:
An Intimate Chat with Greg Kihn
NBC has described Greg Kihn as Rock’s True Renaissance Man” and I could not agree more. With a career that spans the dawn of punk and Indie rock, to the disco of the 70’s, to the glory days of MTV, you may know him best for his worldwide #1 hits “Jeopardy” and “The Break-up Song”, and for those of you local to the SF Bay Area, you likely tuned in to DJ Greg every morning on KFOX Radio during his 18 years with the station. He’s also a published author of four novels, the most recent being Painted Black, a mystery/thriller about the death of Brian Jones of the Rolling Stones. I interviewed Greg recently on All Access Radio to discuss his career, his life philosophy and what he’s up to these days. I’ve been a colleague, collaborator and supporter of Greg’s for many years so it was great to have him in the hot seat for a change to catch up, and to be able to share with you insights from someone I think is one of the greatest success stories in music — a true renaissance artist.
The Launch of Amazon Music Unlimited
This past week saw the launch of Amazon’s foray into an unlimited music streaming service to rival Apple Music and Spotify — it’s called “Amazon Music Unlimited” (AMU). It’s designed to add more value to Echo users offering “tens of millions of songs and thousands of hand-curated playlists and personalized stations” according to Amazon. It’s effectively an upgrade from Amazon’s Prime Music offering. Prime is now the basic service, Unlimited is the full one. This is a really strategic move for Amazon
4 Steps to Landing the Sexiest Projects
October 24, 2016, Inc. In my experience in the world of creative entrepreneurship, two types of projects and clients exist: sexy projects and cash projects. Read the entire article here: https://www.inc.com/kelli-richards/4-steps-to-landing-the-sexiest-projects.html
Thinking of Steve (Jobs) — Five Years On
Many people in my world are aware that in addition to my years as an Apple employee (music & entertainment), I was also very fortunate to have been able to call Steve Jobs a personal mentor. The things we discussed and the insights he shared with me over time are an indelible part of my DNA. Steve often crosses my mind, but even more so last week as we hit the 5 year anniversary mark of his passing. I can hardly believe it’s been that long! So I thought it would be fitting to share a few of the lessons and insights I cherish the most:
Coping with Demands When on the Road
These days many of us spend a good portion of our time on the road — whether for business travel or personal time away. It can be a real challenge to deal with demands from others when you’re away from the office. But it’s important to manage your time and priorities as much as possible — and to set healthy boundaries. For myself, when I’m at a multi-day training or just taking a couple of days of business meetings in another city, for example, I do my best to ensure my clients know that I’ll be away and slower to respond during that time period.
Lessons I Learned From Being A Woman In Tech In The Heart Of Silicon Valley
October 10, 2016, Forbes While women held 57% of all professional positions in the U.S. in 2014, they filled only 26 percent of tech jobs. Nonetheless, being a woman has never held me back — and it doesn’t have to hamper your career, either. Read the entire article here: https://www.forbes.com/sites/ellevate/2016/10/10/lessons-i-learned-from-being-a-woman-in-tech-in-the-heart-of-silicon-valley/
Vacations and Business Can Co-Exist — Here’s How
October 10, 2016, Inc. There are lots of ways to recharge, even though most of us think of lazing on the beach when we hear the word “vacation.” Read the entire article here: https://www.inc.com/kelli-richards/vacations-and-business-can-co-exist–heres-how.html
“Renaissance Man” Greg Kihn Talks Fun, the Creative Life and Rock n Roll
NBC has called Greg Kihn “Rock’s True Renaissance Man.” His career stretches from the dawn of punk and indie rock to the discos of the 80’s to the glory days of MTV. As a pioneer with the legendary Beserkley Records, he helped write the book on revolutionary west coast rock and roll. Listen to the entire podcast here: https://allaccessradio.libsyn.com/renaissance-man-greg-kihn-talks-fun-the-creative-life-and-rock-n-roll
James Wallman, Trend Forecaster and Futurist, Journalist, Speaker, Activist
James Wallman is a noteworthy trend forecaster and futurist, esteemed journalist, keynote speaker and activist, as well as the author of the groundbreaking book Stuffocation: Why We’ve Had Enough with Stuff and Need Experience More Than Ever, which has been described as the intersection of “The Tipping Point and Freakonomics, but with a huge idea at its heart” by the Sunday Times. Listen to the entire podcast here: https://allaccessradio.libsyn.com/james-wallman-on-stuffocation
4 Creative Secrets I Learned From Influential Music Artists
September 26, 2016, The Huffington Post Why do we idolize and celebrate famous musicians? It’s simple: They’ve achieved greatness, a certain “glow” we wish we had. Read the entire article here: https://www.huffpost.com/entry/4-creative-secrets-i-learned-from-influential-music_b_57e9733ce4b00267764fcaba
Learning From the Best: What Guy Kawasaki Taught Me About Evangelism
September 25, 2016, Inc. A few of the biggest takeaways about being a great thought leader and influencer.
How to Prioritize What is Important…And Get it Done!
We are all juggling so much, and we each have the same 24 hours each day. One of the ways we suffer is that we have so much on our plates that we can easily get overwhelmed, and we forget that we have control over how to structure our days around the most important things that we need/want to make happen in our lives. It comes down to prioritizing our day ahead of time (ideally the day or night before) — so that we make progress on just the three or four things that are most important to us. When we accomplish those tasks we feel great. Then there are the things that we need to make happen but that we don’t want to do or that don’t light us up. Those are tasks we tend to procrastinate around and push off for another day/week/month/year. I recommend the following approach…
The Serenity of Surrender
As I write this, today marks the 15th anniversary of 9-11; a day that is especially important to me, not only in terms of honoring those who were lost — but also in gratitude for avoiding being one of the victims myself. A near-miss because I was booked as a passenger on United flight 93 that morning headed to SF from Newark; one of the planes that was directly impacted among the flights that were taken over by terrorists on that awful day. Trusting my intuition and surrendering to that little voice in my head saved my life.
Barbara Newman, Creative Director/Writer
You Don’t Need a Horse to Be a Cowgirl – A Creative Director/Writer for over 25 years, Barbara Newman’s iconic work has left an indelible mark on contemporary brand culture. She’s written award-winning campaigns that have been featured at Cannes, and has developed content across multiple media platforms for global brands around the world. Listen to the entire podcast here: https://allaccessradio.libsyn.com/you-dont-need-a-horse-to-be-a-cowgirl
4 Ways to Align Yourself With What Really Matters
Are you focusing on what really matters in your life? Or are you just going through the motions jumping from one distraction to the next and being tossed around like a row boat in rough seas? If you want to experience a life well-lived, then it’s probably a good idea to pause and reflect on how aligned you are with the things that carry the most meaning for you on a regular basis — ideally once a week, minimum. Here are a few suggestions you may want to try on for size:
An Offer You Could Refuse (But Shouldn’t): Trusting Your Trusted Advisers
August 28, 2016, Inc. There are three key things you can do to enhance your ability to take advice.
Re-ignite Your Passion!
A topic has been brewing in my mind over the past couple of weeks that I wanted to touch on today; and that is the power of enthusiasm, energy and vitality. I think what sparked it was going to a couple of concerts during the past couple of weeks — Rick Springfield and Earth, Wind & Fire — both of whom have been performing for over 45 years each (and the lead members all in their mid-to-late sixties). Same thing when I saw Herb Alpert and Lani Hall play a show last Fall (he was 80 at the time). None of these guys has to work or tour any more. But all of them exuded passion, vibrancy, energy and vitality. They love what they’re doing, they get high on the interaction with their audiences, and clearly they’re still having a great time performing and entertaining. It’s inspiring and infectious to watch… But you don’t have to be an artist to experience the same level of energy and enthusiasm; you can cultivate it for yourself. And when you do, it creates an upward spiral that fuels you, makes you feel alive and is contagious; others want to be around you and engage/collaborate with you in whatever ways make sense. It comes down to your attitude about yourself and about your life. If you want to feel this energy boost (and experience all of these benefits), here are some things you can do to encourage it:
3 Ways to Succeed as a Woman Entrepreneur (They’re Not What You Think)
August 21, 2016, Inc. There have been challenges along the way, of course, but being a woman has never held me back. Read the entire article here: https://www.inc.com/kelli-richards/3-ways-to-succeed-as-a-woman-entrepreneur-theyre-not-what-you-think.html
Lori Stoll, Celebrity Photographer and Filmmaker
Lori Stoll is a notable photographer, writer and director who quickly became a sought-after celebrity and advertising photographer in the late 80’s. Her photographs of popular icons Al Pacino, Anthony Hopkins, Ray Charles, Michael Jackson and MC Hammer were ubiquitous at the pinnacle of their careers. Listen to the entire podcast here: https://allaccessradio.libsyn.com/get-behind-the-scenes-with-celebrity-photographer-and-filmmaker-lori-stoll
Jared Cohn, Award-Winning Writer, Director and Producer
Jared Cohn is an award-winning writer, director and producer – specifically in the sci-fi and horror genre – with such credits to his name as Atlantic Rim, Buddy Hutchins, 13/13/13, Jailbait, Born Bad and the last Sharknado movie. This year alone Jared has released five new films – all very different in style and tone. Listen to the entire podcast here: https://allaccessradio.libsyn.com/serial-filmmaker-jared-cohn-on-why-invest-in-your-own-movies
The Power of Your Voice: 3 Steps to Finding and Embracing It
July 21, 2016, Inc. Follow these three steps to discover and celebrate your voice as a female entrepreneur.
Sherry Cagan, Equestrian, Artist, Founder of Stand4Lyme
Sherry Cagan has had great success in her past both as an award-winning equestrian & a talented bronze sculptor. These days Sherry is a patient advocate and facilitator, a leading voice and a driving force for the millions debilitated with Lyme disease. Her near-death experience from Lyme disease, and her daughters and mother being infected with it, catalyzed her passion for Lyme research – initiating the Stanford Lyme Working Group at the Stanford School of Medicine. Listen to the entire podcast here: https://cl.ubook.com/podcast/367156/kelli-richards-presents-all-access-radio
A Grammy Winner, A Circus Master, And An Apple Veteran On Career Reinvention
July 15, 2016, Fast Company Stewart Copeland cofounded The Police. Kelli Richards grew up where her Apple office later stood. These are their career-change tips. Read the entire article here: https://www.fastcompany.com/3061833/a-grammy-winner-a-circus-master-and-an-apple-veteran-on-career-reinvention
Taylor Swift and Other Top Artists Stand United Against DMCA & YouTube
In the past couple of months things have been getting more heated as a coalition of over 180 top musicians have aligned to complain about the Digital Millennium Copyright Act (DMCA). The 1998 law governs the way big internet companies can use material uploaded by their users. As technology has progressed over the past two decades, the artists’ stance is that their royalties have been diminishing relative to the many new devices and services that have sprung up in that timeframe. And in tandem as they’re making their voices heard about concerns suggesting that the DMCA is broken in today’s terms, they’re taking aim squarely at YouTube as a primary example of how this structure no longer works for artists (if it ever did).
Oprah’s Real Secret to Success May Not Be What You Think It Is
July 7, 2016, Inc. Oprah Winfrey came from nothing and built a media empire, but her most impressive quality worth emulating is her EQ (emotional quotient). Read the entire article here: https://www.inc.com/kelli-richards/oprah-s-real-secret-to-success-may-not-be-what-you-think-it-is.html
Mark Silverman, Coach, Consultant, Author
Mark Silverman is not a Coach or a Consultant per se, although he has Coaching and Consulting Clients. For him, every engagement is unique, with the common thread being a leap forward towards the intended result. Mark has generated over $90 Million in sales and received numerous awards over his 15 year career at fast moving, fast growing companies like NetApp, VMware and EMC. Listen to the entire podcast here: https://allaccessradio.libsyn.com/ditch-your-lists-access-your-flow-intuition-and-creativity
4 Things Successful People Don’t Do
July 1, 2016, Inc. Follow these steps to utilize your own storytelling narrative and be more authentic with your audience.
Life Gets Easier When You Operate in the Zone
Many of us run our lives off “To Do” lists — and have issues managing time, priorities, and eliminating distractions. We’re all over the place and our attention and mood is scattered, stressed and we’re inefficient. It doesn’t have to be that way! We can increase our productivity and save our sanity when we operate ‘in the zone’ more of the time. When you are in the zone, you are focused, firing on all cylinders, getting things done, accomplishing your goals, meeting expectations of yourself and others, all while staying in a calm, neutral place emotionally. You feel good because you’re taking care of what you need to and are honoring your commitments to yourself and others; you’re doing what you said you were going to do. There’s no greater sense of satisfaction than that! I know that’s been my experience. Here are a few tips for getting in the zone:
Becoming the Person You Want to Be is Simple but It’s Not Easy
I had the rare privilege of spending time with Marshall Goldsmith a couple of months ago courtesy of my mentor Alan Weiss at an event that Alan hosts annually called the Million Dollar Consulting Convention. Marshall was the Keynote speaker at Alan’s event this year, and is in high demand as one of the most successful executive coaches on the planet. He’s the author of many terrific and insightful books like “What Got You Here Won’t Get You There”, and he was delightful and very generous in his time with us. Marshall was kind enough to provide us all with copies of his latest book “Triggers: Creating Behavior that Lasts & Becoming the Person You Want to Be”. I read a lot of books on self-improvement and personal growth, and Triggers offers fresh insights that I haven’t come across elsewhere to this point.
Lorenzo Lamas, Actor, Author
Lorenzo Lamas is an American actor well known for playing Lance Cumson on the 1980s soap opera Falcon Crest (Golden Globe Award nomination for Best Supporting Actor), Reno Raines on the 1990s crime drama Renegade, and Hector Ramirez on the daytime soap opera The Bold and the Beautiful. Listen to the entire podcast here: https://allaccessradio.libsyn.com/what-i-learned-about-donald-trump-from-celebrity-apprentice
3 Ways to Keep the Art of Storytelling Alive
June 16, 2016, Inc. Follow these steps to utilize your own storytelling narrative and be more authentic with your audience.
Creel Price, Serial Entrepreneur, Author, Speaker
From scaling some of the highest mountains in the world, to working with Richard Branson on the future of philanthropy, exiting his business for over $100m and captaining Australia in the World Elephant Polo Championships, Creel Price is the high-octane adventurer at the forefront of what he now calls “The Entreprenaissance.” Listen to the entire podcast here: https://allaccessradio.libsyn.com/the-1-magic-ingredient-for-joining-the-entreprennaissance
Libby Gill, Consultant, Author, Speaker
Libby Gill is the founder and CEO of executive coaching and consulting firm Libby Gill & Company. The former head of communications and public relations for Sony, Universal, and Turner Broadcasting, she is an international speaker, bestselling author, and former Dallas Morning News columnist. Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-qa-with-bestselling-author-libby-gill
Carolyn Elliott, Entrepreneur, Author, Coach, Super-Connector
Carolyn Elliott is an entrepreneur, writer and author, coach, super-connector, and modern-day magical person. She is the host of the Superconnectors Podcast, which interviews top Superconnectors from around the world who share the tools, attitudes and resources they use to grow and nurture their world-class social networks. Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-carolyn-elliott
The Importance of Taking Regular Breaks
You work hard; we all do. But at the same time, I’ll bet you don’t play hard; most of us don’t. We live and work in a culture that would happily take all we choose to give and more — and often does. AND we have a life beyond our work – really and truly!
These 4 Books Are an Entrepreneur’s Best-Kept Secret
June 6, 2016, Inc. The truth is, many of the most successful people in the world are–and will always be–avid readers. Read the entire article here: https://www.inc.com/kelli-richards/these-4-books-are-an-entrepreneur-s-best-kept-secret.html
May the Force Be With You
You know that old saying by Woody Allen that “Showing Up is 80% of Life”. Well I’d argue that the other 20% (maybe more!) is HOW you show up that really determines whether you’re going to be a ‘hit’ or a ‘miss’ in terms of the impact you have on others. Leadership is more than about showing up, and it’s more than just a mindset — it’s your presence, your intention, and the energy you bring to your interactions.
2016 is Not the Year the Masses Pick Up Virtual Reality
May 14, 2016, VentureBeat. Mark Zuckerberg (along with many others) believes that virtual reality will change the way we live, work, and communicate in many ways. Zuck may be right about the long term, but the truth is, VR isn’t quite ready for mass-market adoption. Read the entire article here: https://venturebeat.com/games/2016-is-not-the-year-the-masses-pick-up-virtual-reality/
4 Daily Habits of Exceptionally Well-Connected People
May 12, 2016, Inc. The reality is that the more influencers you know, the better your chances of realizing greater success.. Read the entire article here: https://www.inc.com/kelli-richards/4-daily-habits-of-exceptionally-well-connected-individuals.html
Close Encounters with Prince
We lost a unique legend and pioneer last month in Prince’s passing. The man was multi-dimensional, and though he was revered as an artist by many, he was so much more — and I think the other facets of who he was and his contributions will be revealed as time goes on. I was fortunate to have interacted with Prince on several occasions during the past couple of decades, and I’ve been reflecting on those experiences over the past few days. I never really shared much ’til now about these interactions because he was fiercely private, and I respected and honored his desire for that.
Deborah Perry Piscione, Entrepreneur, Author, Speaker
Deborah Perry Piscione is a serial entrepreneur, New York Times bestselling author, speaker and innovation process expert. She is a Principal and Co-Founder at Vorto Consulting, a Silicon Valley-based boutique-consulting firm dedicated to enabling companies to innovate and grow. Deborah is the architect of the new innovation methodology, Improvisational Innovation™, which engages all of the organization’s talent in bottoms up innovation. Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-deborah-piscione
Four Female Entrepreneurs Who Have it All (and How You Can, Too)
May 6, 2016, Huff Post Women Recently, I’ve observed a growing trend: Young female entrepreneurs launching ventures, creating social impact that matters, winning awards, and starting families — all at the same time. Read the entire article here: https://www.ellevatenetwork.com/articles/7321-four-female-entrepreneurs-who-have-it-all-and-how-you-can-too
Conscious Entrepreneurship: Lessons From Steve Jobs and Mark Zuckerberg
May 5, 2016, Inc. Incorporate these four habits into your daily life to produce better work from a healthier mindset.
How to Achieve Success by Connecting 2 Seemingly Different Worlds
April 21, 2016, Inc. Harness multiple interests and translate them across industries to build a larger network of connections, stronger relationships, a unique brand position, and greater impact. Read the entire article here: https://www.inc.com/kelli-richards/how-to-achieve-success-by-connecting-2-seemingly-different-worlds.html
Sexy vs Cash Projects
For those of us who work for ourselves (and for those who aspire to), there’s a phenomenon that people don’t often talk about because it’s assumed that we’re intended to be performing and achieving high levels of success at all times. However, sometimes there are periods of feast and famine in our businesses, especially for those of us in creative professions. My colleague Rich Litvin has shared his observations on this with a nod to Hugh McLeod’s “Sex and Cash Theory of Creative Work” — and I really resonate with this. The basic notion is that the creative person has two kinds of jobs — the first being the fun, sexy kind (those projects and clients we love to work with), and the second one is ensuring that we have enough cash flows that the bills get paid each month. Sometimes the task at hand covers both bases, but not all the time. So there can be a tense duality between the need to make a living and the need to follow one’s passions. You can’t run a successful, thriving business if you have no money and your only thought is “I NEED money!”.
Guy Kawasaki, Evangelist, Author, Speaker
Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool. He is on the board of trustees of the Wikimedia Foundation, a brand ambassador for Mercedes Benz USA, and an executive fellow of the Haas School of Business (UC Berkeley). He was also the chief evangelist of Apple. Guy is the author of The Art of the Start 2.0, The Art of Social Media, Enchantment, and nine other books. Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-guy-kawasaki
Three Lessons On Innovation I Learned During My 12 Years At Apple
March 28, 2016, Fast Company As one veteran of Apple’s early forays into digital music explains, nothing slows things down like seeking consensus. Read the entire article here: https://www.fastcompany.com/3058271/three-lessons-on-innovation-i-learned-during-my-12-years-at-apple
The Chief Reason to Become a Trusted Adviser: The Ripple Effect
March 28, 2016, Inc. Through helping others, advisers can unlock different opportunities for their own careers.
3 Ways You Can Benefit From Serendipitous Run-Ins
March 14, 2016, Inc. Are you making the most of your chance encounters?
The Quiet Passing of a Giant
The music industry has experienced what seems like an unprecedented string of losses since the year began. Add to that list, a legend in Sir George Martin who passed a few days ago at the age of 90, and was considered by many to be “The Fifth Beatle”. Sir George was perhaps among the most talented record producers, music arrangers, and A&R men of all time. He was a true master at his craft — he pioneered all mann er of unique things artists could do in the studio — and truly co-created with the artists he worked with to amazing results.Unusual things like running the tape backwards to create new sounds as in “Tomorrow Never Knows” or adding in unique instrumentation like strings over “Eleanor Rigby” and “Yesterday” or weaving a mellotron into “Being for the Benefit of Mr. Kite”. And as gifted as he was and a master at his art, equally important is how well-loved and respected he was by all who had the chance to meet and work with him. I’ve never heard a bad word said about George by anyone throughout his career which is telling; quite the contrary.
4 Basic Skills Entrepreneurs Still Can’t Seem to Master
March 7, 2016, Inc.
Andy Cunningham, Strategic Marketing and Communications Expert
Andy Cunningham is the Founder of Cunningham Collective, an innovation to market firm that helps enterprises and start-ups through challenges of traction, transformation, and turnaround. An entrepreneur at the forefront of marketing, branding, positioning and communicating “The Next Big Thing,” Andy Cunningham has played a key role in the launch of a number of new categories including video games; personal computers; desktop publishing; digital imaging; RISC microprocessors; software as a service; very light jets; and clean tech investing.
Zeeshan Zaidi, Ticketmaster
Zeeshan Zaidi is the General Manager of Artist Services at Ticketmaster, a division of Live Nation Entertainment, where he works with artists, managers, agents, promoters and labels to help make tours more successful through leveraging Ticketmaster’s marketing reach, data insights, and commerce opportunities. He’s also the lead vocalist, songwriter, guitarist, and founder of alternative rock band The Commuters. Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-zeeshan-zaidi
Carolyn Elliott, Super-Connector, Interviews Kelli Richards
As a super connector, I was recently interviewed by Carolyn Elliott on her Super Connectors Podcast where I shared how I create authentic, trust-based relationships, and my favorite strategies for nurturing a high-powered network the intuitive dimension of super-connecting.
How Apple Can Improve Its Watch And Boost Sales
February 8, 2016, TechCrunch Apple isn’t releasing exact sales numbers, but some expert digging has led many to believe that sales of the Apple Watch haven’t reached expectations since its launch in spring 2015. Read the entire article here: https://techcrunch.com/2016/02/07/how-apple-can-improve-its-watch-and-boost-sales/
Tammi Leader Fuller, CAMPOWERMENT
Tammi is the Chief Empowerment Officer of CAMPOWERMENT, a transformational weekend sleep-away camp for grown women hailed by Oprah and MORE Magazines, the TODAY Show, FOX News, the NY and LA Times as THE place to reboot your life in just 72 hours. Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-tammi-leader-fuller
The 4 Tech Trends That Will Explode in 2016
January 25, 2016, Inc. These cutting-edge, scalable trends are attracting not only lots of investment, but also great talent — which are two of the key drivers behind any successful startup.
Klayton of Cell Dweller
Klayton is the artist behind the acclaimed one-man musical project Celldweller, and is a multi-instrumentalist, artist, producer, songwriter, performer, programmer and remixer. Listen to the entire podcast here: https://allaccessradio.libsyn.com/kelli-richards-interviews-klayton-of-celldweller
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