Cool or Not Cool? Bandzoogle and it’s Cool Connection to Direct-to-Fan
I recently interviewed Dave Cool, the “voice” of Bandzoogle. Dave Cool writes the Bandzoogles’ blog, well known for inspiring and supporting Bandzoogle’s #1 mission: To make Direct-to-Fan a very real accomplishment for artists and bands everywhere.
Dave Cool is perhaps best known for having directed and produced the documentary film “What is INDIE? A look into the World of Independent Musicians” which documented the experience of being an independent artist in the music industry. That movie actually became it’s own testament about the power of Direct-to-Fan, creating a huge movement around indie music and the process that independent musicians go through around today’s new tech and the seemingly endless opportunities.
The film featured several leading experts in the music industry, including Derek Sivers (CD Baby) and Panos Panay (Sonicbids), as well as with 20 independent artists. Without any background in film and funded entirely on his own, Dave Cool took the film from a small do-it-yourself project and turned it into an indie success story in its own right, with the film screening all over the world and being mentioned on CNN.com and in Newsweek Magazine.
A big inspiration in the world of musicians and bands, Dave inspires artists to keep control of their content on as many levels as possible and to maximize their fan outreach and merchandising. If you are a musician breaking out in today’s world, this is a must. In the end, however, one thing Cool makes infinitely clear, is that it’s still about doing great work.
Bandzoogle is a web-based platform for artists and bands, allowing them to create a dot.com website – something bands MUST have, especially in the world of ever-changing social media. If a band puts their energies into MySpace, for instance, well… we all know what happened there. So a Facebook page is great, but a dot.com is still a necessity, and Bandzoogle is the leader in making this accessible and easy – ”Easy enough for even the drummer to do,” jokes Dave Cool during our interview.
He also spoke quite a bit about social media NOT being a one-size-fits-all – and perhaps not being a good fit for some artists at all. (Sacrilege right?)
You can hear this interview in its entirety at https://bit.ly/DaveCool and you can get a complimentary digital copy of “What is INDIE?” when you sign up for Dave’s mailing list at: https://bit.ly/hs4uk6
Kelli Richards
CEO
The All Access Group, LLC
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