Author: Kelli Richards

Live Viewing Services for YouTube Verified Users?

Kelli Richards January 13, 2014

In a day and age largely defined by the creation and expansion of social networking, and sharing, YouTube’s expansion of live video services to all verified users, may not seem so revolutionary or even like a new idea, but it will no doubt prove its versatility. The live viewing services offered by YouTube have slowly been released to the public. The minimum YouTube followers needed to use live feeds has been decreased from its original 1,000, to 100, and now to all verified users. Becoming a verified YouTube user requires the release of various personal information and access to your past YouTube activity, but such data releases seem to be a common practice at this point- used in large part to supplement your user interface, making it a more personal experience. (But this is also a very appealing source of information for marketers attempting to target specific audiences, which can be determined through internet and YouTube use.)

Youtube-live — *Image from https://blog.irocke.com/

Besides the business arena, on the personal level the options for live sharing on YouTube seem endless: High School football game, Reunion, Graduation, Holiday Dinner? You can share live feeds of all these life and family events with everyone who is unfortunately unable to attend. But such live sharing can extend far beyond the family sharing dynamic. The potential for such streaming was previewed by Red Bull Stratos Mission, which saw a man free fall from the edge of our atmosphere. The event drew 8 million viewers.

Live sharing on YouTube may have just solved problems that die hard sports fan, music fans, and over protective parents have had for years. Is your favorite sports team’s game blacked out, or not being aired while you’re away? You will be able to Tube it. Who needs Slingbox or similar services when you can YouTube it? It is music to the music fans ears; all those who can’t afford concert tickets, or have to work the one time Beyonce is in town? They can Tube it. The point is that YouTube’s live streaming really brings YouTube into a different genre of entertainment; one that may at some point rival television, or if not supplements television, like Xbox One’s new interface, or Google’s attempts at Google TV.

However, perhaps the most immediately useful aspect of YouTube’s live streaming application is that it can work with Google+ Hangout which brings the live streaming to a two-way video broadcast, making meetings, marketing events, or interviews accessible from all over the world, live.

YouTube has put something really special together with its new live streaming service, I don’t want to pay for similar devices but I would definitely spend the extra 30 seconds to verify my YouTube account and reap these awesome benefits.

Until next time,

Kelli Richards, President, CEO of the All Access Group, LLC

PS: Subscribe to my FREE All Access Group Newsletter https://bit.ly/AAGNewletter

PSS: Listen to an entire library of intimate discussions with industry visionaries https://bit.ly/AllAccessPodcastSeries (Priceless)

Coin: Access to All of Your Cards in One

Kelli Richards January 6, 2014

Meet Julie. She is in the grocery store check out line with bags of food piled high on the counter and the cashier says “$51.05.” She takes out her purse and balances it on the very small ledge by the card-swiping machine so she can dig through it to find the family credit card. Julie finds her business account card, the gas card, her Macy’s credit card and even the Barnes & Noble rewards card, but her personal card is lost within the shuffle. After a few more minutes of frantic searching, while the line behind Julie inevitably grows longer, she finds her personal card, swipes, and leaves the store flustered and annoyed.

What if finding your credit cards could be easier…because they were all in the same space. No, I don’t mean just in the same physical space or pocket in your wallet –what if you only had one card, for all of your accounts? Coin, the all-in-one credit card is the solution to Julie’s (and your) frustration.

Coin is a new type of credit card that stores all of your accounts on one card. How can this be possible, you ask? Coin works just like any other credit card and you can swipe it in any machine, only this card comes with out hassle. To choose which account you want to use for each particular purchase, simply click the round button on the card and scroll through each account on the small display screen until you find the correct account.

You’re next question: How do you get all of your cards on Coin? Simply swipe each card using a card reader that plugs into your smart phone and works with the Coin app. Then take a picture of each card so you can keep track of them all.

As for security, Coin is constantly in sync with your phone using Bluetooth Low Energy (BLE) and if you leave it behind, the card recognizes its distance from your phone and will notify you. Doesn’t get much more convenient, does it?

TheVerge.com states that, ”Coin is up for pre-order today for $50, but will cost $100 for new buyers when it ships in summer 2014.”

Will you be taking advantage of Coins simplicity and ditching all of your credit cards that just take up space in your wallet? I know I will. Do you think Coin will be a game-changer for the credit card industry? My guess –in years to come, many more companies will jump on this idea and managing your accounts will become second nature.

Until next time,

Kelli Richards, President, CEO of the All Access Group, LLC

PS: Subscribe to my FREE All Access Group Newsletter https://bit.ly/AAGNewletter

PSS: Listen to an entire library of intimate discussions with industry visionaries https://bit.ly/AllAccessPodcastSeries (Priceless)

4 Unique Gatherings for Thought Leaders in 2014

Kelli Richards December 30, 2013

We live in a rapidly changing world, and it’s not about to slow down in 2014. Here are four exciting events in the coming year that will keep you on the bleeding edge of innovation.

International CES “It’s a lab. A social hub. A marketplace. And a few things they’ve yet to create words for.”

If you thrive on what’s happening at the frontier of consumer technologies, the International CES is where you want to be. Held in Las Vegas every year, it has served as the proving ground for innovators and breakthrough technologies for more than 40 years—the global stage where next-generation innovations are introduced to the marketplace. Far more than a tradeshow, CES showcases more than 3,200 exhibitors, including manufacturers, developers and suppliers of consumer technology hardware, content, technology delivery systems and more; a conference program with more than 300 sessions; and more than 152,000 attendees from more than 150 countries. In 2014, will you be one of them?

SXSW Music & Interactive Anyone who gives a damn about music has to make it to SXSW Music at least once in their lives. Now in its 28th year, South By Southwest Music is the largest music festival and leading music industry event in the world, with more than 2,200 official performers and bands playing in more than 100 venues in Austin, TX. By day, attendees explore the future of the music industry through panels, talks, the Trade Show, and Music Gear Expo. By night, enjoy an amazing selection of musical performances from over 2,200 regional, national and international acts.

If you’re more of a technophile, check out SXSW Interactive, an incubator of cutting-edge technologies and digital creativity, featuring five days of presentations and panels from the brightest minds in emerging technology, scores of exciting networking events hosted by industry leaders and an unbeatable lineup of special programs showcasing the best new websites, video games and startup ideas the community has to offer. From hands-on training to big-picture analysis of the future, SXSW Interactive has become the place to preview the technology of tomorrow today.

SXSW’s Latest Addition, V2V If you march to the beat of an entrepreneurial drum, SXSW has a spanking new offering just for you. V2V is the newest addition to the SXSW family of events, an extension and re-imagining of the legendary SXSW experience with an emphasis on the creative spark that drives entrepreneurial innovation. This 4-day event brings the startup and venture capital communities together with the creative industries that have helped to make SXSW so special. V2V serves innovators and entrepreneurs from across all the industries at the core of the SXSW Family of events – technology, music, film, fashion, health, education, sustainability, and more – as they learn the skills, make the connections, and find the inspiration to take their ideas and talents to the next level.

IGNITION: Future of Digital If you’re an executive in the world of technology, media, entertainment, investing, finance, or the Internet, you want to be at the annual IGNITION event to explore the emerging business models of digital media.

A major land grab is occurring for the digital consumer, and it’s rapidly disrupting longstanding business models. Mobile and social are reconstituting our media experiences. “Media” no longer encompasses just content, but also commerce, payments, mobility, and platforms. Big data, user content, and cord-cutting, always-on: these are key elements defining the emerging web economy.

At IGNITION you can expect a thrilling discussion of the innovation that matters, who will win, and what you can do to keep ahead.

Hope to see you there!

Until next time,

Kelli Richards, President, CEO of the All Access Group, LLC

PS: Subscribe to my FREE All Access Group Newsletter https://bit.ly/AAGNewletter

PSS: Listen to an entire library of intimate discussions with industry visionaries https://bit.ly/AllAccessPodcastSeries

1. International CES – The Global Stage for Innovation

Jan 7-10, 2014 Las Vegas, NV

2. SXSW Music, Film & Interactive

March 4-10 Austin Convention Center Austin, TX

3. SXSW’s Latest Addition, V2V

July 13 – 16, 2014 The Cosmopolitan of Las Vegas Las Vegas, NV

4. IGNITION: Future of Digital #IGNITION2014

November, 2014 New York City

Learn more: https://www.businessinsider.com/event/ignition-2013